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Country Report

Retail Tissue in

Retail Tissue in Venezuela

Mar 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Performance of retail tissue is adversely impacted by business environment

Since 2015 all retail tissue categories have been adversely impacted by shortages in packaging materials such as plastic, inks, adhesives and carton boxes resulting from the limited and erratic allocation of foreign exchange. The fall in domestic production has led to significant shortages in basic categories such as toilet paper.

Toilet paper leads retail tissue

Toilet paper is one of the main products that consumers buy in Venezuela. They may consider other products to be unnecessary, but demand for toilet paper remains constant.

Demand for 100% recycled toilet paper virtually absent

In Venezuela toilet paper is classified as follows: class A (premium or luxury), virgin pulp and paper that is very soft and white; class B (standard), with recycled fibre, white and soft; and Class C (economy), made from 100% recyclable material.

COMPETITIVE LANDSCAPE

Papeles Venezolanos (Paveca) is leading retail tissue player

Paveca, offering the well-known Rosal Plus and Suave brands, led toilet paper sales in 2017. It also led in napkins (with Tipo ZZZ and Household Napkins) and in paper towels (with Don Toallín) in 2017.

AFH products supply retail demand

Retail tissue brands are not always available in retail stores, and the scarcity of toilet paper in Venezuela has changed consumers’ behaviour; people currently have to wait in long queues at retail outlets to purchase four rolls of toilet paper, and must accept any brand. To try to solve the problem retailers have started to sell AFH tissue products because they are not under price regulation.

Lack of innovation prevails

Rather than innovate over the forecast period players are expected to continue focusing on producing basic and high-penetration products, which tend to record stable performances in times of economic difficulty. The government will continue closely monitoring toilet paper.

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Samples

Retail Tissue Market Sample Report Retail Tissue Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Retail Tissue industry in Venezuela with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Retail Tissue industry in Venezuela, our research will save you time and money while empowering you to make informed, profitable decisions.

The Retail Tissue in Venezuela market research report includes:

Analysis of key supply-side and demand trends
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Retail Tissue in Venezuela?
What are the major brands in Venezuela?
What is the performance of pocket handkerchiefs vs boxed facial tissues?
What are the key new product launches in the tissues market?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Tissue and Hygiene market research database.

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Retail Tissue in Venezuela - Category analysis

HEADLINES

PROSPECTS

Performance of retail tissue is adversely impacted by business environment

Toilet paper leads retail tissue

Demand for 100% recycled toilet paper virtually absent

COMPETITIVE LANDSCAPE

Papeles Venezolanos (Paveca) is leading retail tissue player

AFH products supply retail demand

Lack of innovation prevails

CATEGORY DATA

Table 1 Retail Sales of Tissue by Category: Value 2012-2017
Table 2 Retail Sales of Tissue by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Retail Tissue: % Value 2013-2017
Table 4 LBN Brand Shares of Retail Tissue: % Value 2014-2017
Table 5 Forecast Retail Sales of Tissue by Category: Value 2017-2022
Table 6 Forecast Retail Sales of Tissue by Category: % Value Growth 2017-2022

Tissue and Hygiene in Venezuela - Industry Overview

EXECUTIVE SUMMARY

Raw material shortages approach their highest levels

New companies gain ground due to supply failures of big players

Local manufacturers dominate tissue and hygiene in an environment of scarcity

Drugstores/parapharmacies lead retail distribution

Tissue and hygiene market expected to continue to shrink

MARKET INDICATORS

Table 7 Birth Rates 2012-2017
Table 8 Infant Population 2012-2017
Table 9 Female Population by Age 2012-2017
Table 10 Total Population by Age 2012-2017
Table 11 Households 2012-2017
Table 12 Forecast Infant Population 2017-2022
Table 13 Forecast Female Population by Age 2017-2022
Table 14 Forecast Total Population by Age 2017-2022
Table 15 Forecast Households 2017-2022

MARKET DATA

Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2012-2017
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2012-2017
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2013-2017
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2014-2017
Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2012-2017
Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2012-2017
Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2017
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2017-2022
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2017-2022

Megatrends

Country Report

Retail Tissue in Venezuela

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Executive Summary

New Report Guarantee

PROSPECTS

Performance of retail tissue is adversely impacted by business environment

Toilet paper leads retail tissue

Demand for 100% recycled toilet paper virtually absent

COMPETITIVE LANDSCAPE

Papeles Venezolanos (Paveca) is leading retail tissue player

AFH products supply retail demand

Lack of innovation prevails

Samples

Overview

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Samples: FAQs about samples

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Table of Contents

Retail Tissue in Venezuela - Category analysis

HEADLINES

PROSPECTS

Performance of retail tissue is adversely impacted by business environment

Toilet paper leads retail tissue

Demand for 100% recycled toilet paper virtually absent

COMPETITIVE LANDSCAPE

Papeles Venezolanos (Paveca) is leading retail tissue player

AFH products supply retail demand

Lack of innovation prevails

CATEGORY DATA

Tissue and Hygiene in Venezuela - Industry Overview

EXECUTIVE SUMMARY

Raw material shortages approach their highest levels

New companies gain ground due to supply failures of big players

Local manufacturers dominate tissue and hygiene in an environment of scarcity

Drugstores/parapharmacies lead retail distribution

Tissue and hygiene market expected to continue to shrink

MARKET INDICATORS

MARKET DATA

DEFINITIONS

SOURCES

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