Retailing in Canada

April 2022
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Overview:

Understand the latest market trends and future growth opportunities for the Retailing industry in Canada with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:

  • Convenience Stores
  • Discounters
  • Hypermarkets
  • Supermarkets
  • Traditional Grocery Retailers
  • Apparel and Footwear Specialist Retailers
  • Electronics and Appliance Specialist Retailers
  • Health and Beauty Specialist Retailers
  • Home and Garden Specialist Retailers
  • Department Stores
  • Variety Stores
  • Warehouse Clubs
  • Direct Selling
  • Homeshopping
  • Vending

If you're in the Retailing industry in Canada, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Retailing in Canada report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Retailing in Canada?
  • Which are the leading retailers in Retailing in Canada?
  • How are products distributed in Retailing in Canada?
  • How is the rise of e-commerce and the expansion of modern grocery retail impacting traditional retail?
  • How significant are discounters and private label in Canada?
  • How has the impact of COVID-19 and national lockdown impacted consumer demand?
  • Which formats have benefited the most from stockpiling and enforced home seclusion?
  • How will the wider economic impact of COVID-19 shape the retail landscape in the future?
  • Where is future growth expected to be most dynamic?

Retailing in Canada

EXECUTIVE SUMMARY

Retailing in 2021: The big picture
Retailers need to respond as consumers return to experiences they missed during the pandemic
What next for retailing?

OPERATING ENVIRONMENT

Informal retailing
Opening hours
Summary 1 Standard Opening Hours by Channel Type 2021
Physical retail landscape
Cash and carry
Seasonality
Christmas Back to School Thanksgiving Day
Payments
Delivery and collection
Emerging business models

MARKET DATA

Table 1 Sales in Retailing by Store-based vs Non-Store: Value 2016-2021 Table 2 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2016-2021 Table 3 Sales in Store-based Retailing by Channel: Value 2016-2021 Table 4 Sales in Store-based Retailing by Channel: % Value Growth 2016-2021 Table 5 Store-based Retailing Outlets by Channel: Units 2016-2021 Table 6 Store-based Retailing Outlets by Channel: % Unit Growth 2016-2021 Table 7 Sales in Non-Store Retailing by Channel: Value 2016-2021 Table 8 Sales in Non-Store Retailing by Channel: % Value Growth 2016-2021 Table 9 Grocery Retailers: Value Sales, Outlets and Selling Space 2016-2021 Table 10 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2016-2021 Table 11 Sales in Grocery Retailers by Channel: Value 2016-2021 Table 12 Sales in Grocery Retailers by Channel: % Value Growth 2016-2021 Table 13 Grocery Retailers Outlets by Channel: Units 2016-2021 Table 14 Grocery Retailers Outlets by Channel: % Unit Growth 2016-2021 Table 15 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2016-2021 Table 16 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2016-2021 Table 17 Sales in Non-Grocery Specialists by Channel: Value 2016-2021 Table 18 Sales in Non-Grocery Specialists by Channel: % Value Growth 2016-2021 Table 19 Non-Grocery Specialists Outlets by Channel: Units 2016-2021 Table 20 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2016-2021 Table 21 Mixed Retailers: Value Sales, Outlets and Selling Space 2016-2021 Table 22 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2016-2021 Table 23 Sales in Mixed Retailers by Channel: Value 2016-2021 Table 24 Sales in Mixed Retailers by Channel: % Value Growth 2016-2021 Table 25 Mixed Retailers Outlets by Channel: Units 2016-2021 Table 26 Mixed Retailers Outlets by Channel: % Unit Growth 2016-2021 Table 27 Retailing GBO Company Shares: % Value 2017-2021 Table 28 Retailing GBN Brand Shares: % Value 2018-2021 Table 29 Store-based Retailing GBO Company Shares: % Value 2017-2021 Table 30 Store-based Retailing GBN Brand Shares: % Value 2018-2021 Table 31 Store-based Retailing LBN Brand Shares: Outlets 2018-2021 Table 32 Non-Store Retailing GBO Company Shares: % Value 2017-2021 Table 33 Non-Store Retailing GBN Brand Shares: % Value 2018-2021 Table 34 Grocery Retailers GBO Company Shares: % Value 2017-2021 Table 35 Grocery Retailers GBN Brand Shares: % Value 2018-2021 Table 36 Grocery Retailers LBN Brand Shares: Outlets 2018-2021 Table 37 Grocery Retailers LBN Brand Shares: Selling Space 2018-2021 Table 38 Non-Grocery Specialists GBO Company Shares: % Value 2017-2021 Table 39 Non-Grocery Specialists GBN Brand Shares: % Value 2018-2021 Table 40 Non-Grocery Specialists LBN Brand Shares: Outlets 2018-2021 Table 41 Non-Grocery Specialists LBN Brand Shares: Selling Space 2018-2021 Table 42 Mixed Retailers GBO Company Shares: % Value 2017-2021 Table 43 Mixed Retailers GBN Brand Shares: % Value 2018-2021 Table 44 Mixed Retailers LBN Brand Shares: Outlets 2018-2021 Table 45 Mixed Retailers LBN Brand Shares: Selling Space 2018-2021 Table 46 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2021-2026 Table 47 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2021-2026 Table 48 Forecast Sales in Store-based Retailing by Channel: Value 2021-2026 Table 49 Forecast Sales in Store-based Retailing by Channel: % Value Growth 2021-2026 Table 50 Forecast Store-based Retailing Outlets by Channel: Units 2021-2026 Table 51 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2021-2026 Table 52 Forecast Sales in Non-Store Retailing by Channel: Value 2021-2026 Table 53 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2021-2026 Table 54 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2021-2026 Table 55 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2021-2026 Table 56 Forecast Sales in Grocery Retailers by Channel: Value 2021-2026 Table 57 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2021-2026 Table 58 Forecast Grocery Retailers Outlets by Channel: Units 2021-2026 Table 59 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2021-2026 Table 60 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2021-2026 Table 61 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2021-2026 Table 62 Forecast Sales in Non-Grocery Specialists by Channel: Value 2021-2026 Table 63 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2021-2026 Table 64 Forecast Non-Grocery Specialists Outlets by Channel: Units 2021-2026 Table 65 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2021-2026 Table 66 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2021-2026 Table 67 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2021-2026 Table 68 Forecast Sales in Mixed Retailers by Channel: Value 2021-2026 Table 69 Forecast Sales in Mixed Retailers by Channel: % Value Growth 2021-2026 Table 70 Forecast Mixed Retailers Outlets by Channel: Units 2021-2026 Table 71 Forecast Mixed Retailers Outlets by Channel: % Unit Growth 2021-2026

DISCLAIMER

SOURCES

Summary 2 Research Sources

Convenience Stores in Canada

KEY DATA FINDINGS

2021 DEVELOPMENTS

Essential status spurs convenience stores, but lifestyle changes affect outlet traffic
Larger players look to wide networks, competitive prices and clearer brand messages to appeal to consumers
Operators continue to employ strong safety measures to reassure customers in light of the ongoing threat of virus

PROSPECTS AND OPPORTUNITIES

Strong competition may slow the recovery and development of convenience stores
Convenience stores are set to widen offerings to tap into newer revenue streams
Digital and technological blends to broaden and redefine the concept of convenience

CHANNEL DATA

Table 72 Convenience Stores: Value Sales, Outlets and Selling Space 2016-2021 Table 73 Convenience Stores: Value Sales, Outlets and Selling Space: % Growth 2016-2021 Table 74 Convenience Stores GBO Company Shares: % Value 2017-2021 Table 75 Convenience Stores GBN Brand Shares: % Value 2018-2021 Table 76 Convenience Stores LBN Brand Shares: Outlets 2018-2021 Table 77 Convenience Stores LBN Brand Shares: Selling Space 2018-2021 Table 78 Convenience Stores Forecasts: Value Sales, Outlets and Selling Space 2021-2026 Table 79 Convenience Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2021-2026

Discounters in Canada

KEY DATA FINDINGS

2021 DEVELOPMENTS

Discounters continues to benefit from the demand for value prices amid economic difficulties
Modernisation of assortments and positioning add dynamism to discounters
Digital services speak to a consumer base looking for convenience and safety

PROSPECTS AND OPPORTUNITIES

Price advantages to provide a competitive edge in a tough economic climate
Omnichannel strategy stands discounters in good stead in a modernising retail landscape
Outlet modernisation and expansion to raise the profile and increase the presence of Freshco

CHANNEL DATA

Table 80 Discounters: Value Sales, Outlets and Selling Space 2016-2021 Table 81 Discounters: Value Sales, Outlets and Selling Space: % Growth 2016-2021 Table 82 Discounters GBO Company Shares: % Value 2017-2021 Table 83 Discounters GBN Brand Shares: % Value 2018-2021 Table 84 Discounters LBN Brand Shares: Outlets 2018-2021 Table 85 Discounters LBN Brand Shares: Selling Space 2018-2021 Table 86 Discounters Forecasts: Value Sales, Outlets and Selling Space 2021-2026 Table 87 Discounters Forecasts: Value Sales, Outlets and Selling Space: % Growth 2021-2026

Hypermarkets in Canada

KEY DATA FINDINGS

2021 DEVELOPMENTS

Pick-up and delivery services offer competitive edge to hypermarkets
Wal-Mart Canada invests in technologies to compete with pure play e-commerce operators
Hypermarkets use added-value services to maintain momentum

PROSPECTS AND OPPORTUNITIES

Slower value sales development anticipated as the pandemic effects ebb
Wal-Mart Canada invests in store and e-commerce platforms to push omnichannel strategy
Increasing focus on e-commerce could cannibalise sales

CHANNEL DATA

Table 88 Hypermarkets: Value Sales, Outlets and Selling Space 2016-2021 Table 89 Hypermarkets: Value Sales, Outlets and Selling Space: % Growth 2016-2021 Table 90 Hypermarkets GBO Company Shares: % Value 2017-2021 Table 91 Hypermarkets GBN Brand Shares: % Value 2018-2021 Table 92 Hypermarkets LBN Brand Shares: Outlets 2018-2021 Table 93 Hypermarkets LBN Brand Shares: Selling Space 2018-2021 Table 94 Hypermarkets Forecasts: Value Sales, Outlets and Selling Space 2021-2026 Table 95 Hypermarkets Forecasts: Value Sales, Outlets and Selling Space: % Growth 2021-2026

Supermarkets in Canada

KEY DATA FINDINGS

2021 DEVELOPMENTS

Strong digital presence and larger assortments stand supermarkets in good stead
Key convenience trends continues to drive the meal kit concept
Expansion of digital platforms and services see supermarkets offer resistance to e-commerce players

PROSPECTS AND OPPORTUNITIES

Slowdown in value sales growth anticipated as consumers return to pre-pandemic habits
Sobeys develops Voilà to gain a competitive edge in an increasingly digitalised landscape
More comprehensive and varied shopping experience required to maintain position of supermarkets in grocery retailing

CHANNEL DATA

Table 96 Supermarkets: Value Sales, Outlets and Selling Space 2016-2021 Table 97 Supermarkets: Value Sales, Outlets and Selling Space: % Growth 2016-2021 Table 98 Supermarkets GBO Company Shares: % Value 2017-2021 Table 99 Supermarkets GBN Brand Shares: % Value 2018-2021 Table 100 Supermarkets LBN Brand Shares: Outlets 2018-2021 Table 101 Supermarkets LBN Brand Shares: Selling Space 2018-2021 Table 102 Supermarkets Forecasts: Value Sales, Outlets and Selling Space 2021-2026 Table 103 Supermarkets Forecasts: Value Sales, Outlets and Selling Space: % Growth 2021-2026

Traditional Grocery Retailers in Canada

KEY DATA FINDINGS

2021 DEVELOPMENTS

Positive retail current value growth in 2021 as consumers continue to look to at-home consumption
Expansion of cannabis retailing to cater to growing consumer demand
Traditional grocery retailers improve services to offer resistance to competitors

PROSPECTS AND OPPORTUNITIES

Pandemic experience set to maintain growing interest in local shopping and businesses
Players to enhance digital services to counter modern grocery retailers’ encroachment in liquor sales
Cannabis retailing retains room for development and growth

CHANNEL DATA

Table 104 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space 2016-2021 Table 105 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2016-2021 Table 106 Traditional Grocery Retailers GBO Company Shares: % Value 2017-2021 Table 107 Traditional Grocery Retailers GBN Brand Shares: % Value 2018-2021 Table 108 Traditional Grocery Retailers LBN Brand Shares: Outlets 2018-2021 Table 109 Traditional Grocery Retailers LBN Brand Shares: Selling Space 2018-2021 Table 110 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2021-2026 Table 111 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2021-2026

Apparel and Footwear Specialist Retailers in Canada

KEY DATA FINDINGS

2021 DEVELOPMENTS

Omnichannel approach pays off for specialist retailers
Specialist retailers focus on strategies to win back consumers
Return to pre-pandemic lifestyles and new activities lead to “wardrobe refreshes”

PROSPECTS AND OPPORTUNITIES

An omnichannel approach adds dynamism to operations, while interaction with merchandise remains a key drawing card for physical stores
Athleisure and loungewear offer growth opportunities for agile players
Home consumer base to continue to encourage outlet expansion of luxury brand specialist retailers

CHANNEL DATA

Table 112 Apparel And Footwear Specialist Retailers: Value Sales, Outlets and Selling Space 2016-2021 Table 113 Apparel And Footwear Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2016-2021 Table 114 Apparel And Footwear Specialist Retailers GBO Company Shares: % Value 2017-2021 Table 115 Apparel And Footwear Specialist Retailers GBN Brand Shares: % Value 2018-2021 Table 116 Apparel And Footwear Specialist Retailers LBN Brand Shares: Outlets 2018-2021 Table 117 Apparel And Footwear Specialist Retailers LBN Brand Shares: Selling Space 2018-2021 Table 118 Apparel And Footwear Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2021-2026 Table 119 Apparel And Footwear Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2021-2026

Electronics and Appliance Specialist Retailers in Canada

KEY DATA FINDINGS

2021 DEVELOPMENTS

Players embrace omnichannel approach to rebound from pandemic-driven sales decline
Specialist retailers revisit digital strategies to offset store closures and growing competition
Players invest to shape and cater to emerging consumer needs

PROSPECTS AND OPPORTUNITIES

Online channel shift and disruption to global supply chain threaten specialist retailers
Big Box specialist retailers set to leverage greater resources to consolidate the competitive landscape
DTC operations and global retail giants increase the pressure on specialist retailers

CHANNEL DATA

Table 120 Electronics and Appliance Specialist Retailers: Value Sales, Outlets and Selling Space 2016-2021 Table 121 Electronics and Appliance Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2016-2021 Table 122 Electronics and Appliance Specialist Retailers GBO Company Shares: % Value 2017-2021 Table 123 Electronics and Appliance Specialist Retailers GBN Brand Shares: % Value 2018-2021 Table 124 Electronics and Appliance Specialist Retailers LBN Brand Shares: Outlets 2018-2021 Table 125 Electronics and Appliance Specialist Retailers LBN Brand Shares: Selling Space 2018-2021 Table 126 Electronics and Appliance Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2021-2026 Table 127 Electronics and Appliance Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2021-2026

Health and Beauty Specialist Retailers in Canada

KEY DATA FINDINGS

2021 DEVELOPMENTS

Return to pre-pandemic norms helps beauty specialist retailers to rebound in 2021
Drugstores/parapharmacies push cosmetics and toiletries to maintain positive growth trajectory
Digital strategies and expanded assortments to offer resistance to new online pharmacies

PROSPECTS AND OPPORTUNITIES

Resumption of work and social norms offer growth opportunities for beauty specialist retailers
Chemists/pharmacies to look to diversified assortments and added-value services to compete with drugstores/parapharmacies
Online channel shift to exert pressure on physical vitamins and dietary supplements specialist retailers

CHANNEL DATA

Table 128 Health and Beauty Specialist Retailers: Value Sales, Outlets and Selling Space 2016-2021 Table 129 Health and Beauty Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2016-2021 Table 130 Sales in Health and Beauty Specialist Retailers by Channel: Value 2016-2021 Table 131 Sales in Health and Beauty Specialist Retailers by Channel: % Value Growth 2016-2021 Table 132 Health and Beauty Specialist Retailers GBO Company Shares: % Value 2017-2021 Table 133 Health and Beauty Specialist Retailers GBN Brand Shares: % Value 2018-2021 Table 134 Health and Beauty Specialist Retailers LBN Brand Shares: Outlets 2018-2021 Table 135 Health and Beauty Specialist Retailers LBN Brand Shares: Selling Space 2018-2021 Table 136 Health and Beauty Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2021-2026 Table 137 Health and Beauty Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2021-2026 Table 138 Forecast Sales in Health and Beauty Specialist Retailers by Channel: Value 2021-2026 Table 139 Forecast Sales in Health and Beauty Specialist Retailers by Channel: % Value Growth 2021-2026

Home and Garden Specialist Retailers in Canada

KEY DATA FINDINGS

2021 DEVELOPMENTS

More home time encourages renovation, gardening and home furniture sales
E-commerce sales spike as store restrictions force consumers online
Demand returns to physical stores in 2021 as consumers remain keen on the in-person retail experience

PROSPECTS AND OPPORTUNITIES

Immersive and unique shopping experiences offer ways to gain and retain consumers
Residual economic effects of the pandemic to inform health of the property market and extent of home renovations
Investment in digital services to compete with e-commerce and omnichannel giants

CHANNEL DATA

Table 140 Home and Garden Specialist Retailers: Value Sales, Outlets and Selling Space 2016-2021 Table 141 Home and Garden Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2016-2021 Table 142 Sales in Home and Garden Specialist Retailers by Channel: Value 2016-2021 Table 143 Sales in Home and Garden Specialist Retailers by Channel: % Value Growth 2016-2021 Table 144 Home and Garden Specialist Retailers GBO Company Shares: % Value 2017-2021 Table 145 Home and Garden Specialist Retailers GBN Brand Shares: % Value 2018-2021 Table 146 Home and Garden Specialist Retailers LBN Brand Shares: Outlets 2018-2021 Table 147 Home and Garden Specialist Retailers LBN Brand Shares: Selling Space 2018-2021 Table 148 Home and Garden Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2021-2026 Table 149 Home and Garden Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2021-2026 Table 150 Forecast Sales in Home and Garden Specialist Retailers by Channel: Value 2021-2026 Table 151 Forecast Sales in Home and Garden Specialist Retailers by Channel: % Value Growth 2021-2026

Department Stores in Canada

KEY DATA FINDINGS

2021 DEVELOPMENTS

Pandemic effects hamper pace of recovery
The major players invest in digital strategies to tap into the shift to e-commerce
Luxury operators benefit as higher-income consumers are less impacted by the economic fallout of the pandemic

PROSPECTS AND OPPORTUNITIES

Slow recovery as the pandemic continues to influence key sales drivers
Players set to enhance digital strategies to remain competitive
Polarisation of retailing expected to hurt mid-priced brands

CHANNEL DATA

Table 152 Department Stores: Value Sales, Outlets and Selling Space 2016-2021 Table 153 Department Stores: Value Sales, Outlets and Selling Space: % Growth 2016-2021 Table 154 Department Stores GBO Company Shares: % Value 2017-2021 Table 155 Department Stores GBN Brand Shares: % Value 2018-2021 Table 156 Department Stores LBN Brand Shares: Outlets 2018-2021 Table 157 Department Stores LBN Brand Shares: Selling Space 2018-2021 Table 158 Department Stores Forecasts: Value Sales, Outlets and Selling Space 2021-2026 Table 159 Department Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2021-2026

Variety Stores in Canada

KEY DATA FINDINGS

2021 DEVELOPMENTS

Essential status and agility underpin robust performance of variety stores during the pandemic
Expanded product assortments increase appeal of variety stores
Relative immaturity of variety stores in Canada offers room for growth

PROSPECTS AND OPPORTUNITIES

Uncertain economic environment offers competitive edge for variety stores
Dollarama’s strong brick-and-mortar focus to spread store network nationwide
Investment in digital platforms to widen product offer and reach

CHANNEL DATA

Table 160 Variety Stores: Value Sales, Outlets and Selling Space 2016-2021 Table 161 Variety Stores: Value Sales, Outlets and Selling Space: % Growth 2016-2021 Table 162 Variety Stores GBO Company Shares: % Value 2017-2021 Table 163 Variety Stores GBN Brand Shares: % Value 2018-2021 Table 164 Variety Stores LBN Brand Shares: Outlets 2018-2021 Table 165 Variety Stores LBN Brand Shares: Selling Space 2018-2021 Table 166 Variety Stores Forecasts: Value Sales, Outlets and Selling Space 2021-2026 Table 167 Variety Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2021-2026

Warehouse Clubs in Canada

KEY DATA FINDINGS

2021 DEVELOPMENTS

Value for money positioning continues to drive interest in warehouse clubs
Warehouse clubs’ pack sizes and format appeal to price-sensitive and cautious consumers
Costco’s partnership with Instacart improves delivery capabilities and offers growth opportunities

PROSPECTS AND OPPORTUNITIES

Robust interest in buying in bulk at lower prices to support demand for warehouse clubs
Warehouse clubs set to see strong competition from online grocery retailers and food delivery platforms
Players to respond to growing demand for better services with digital strategies

CHANNEL DATA

Table 168 Warehouse Clubs: Value Sales, Outlets and Selling Space 2016-2021 Table 169 Warehouse Clubs: Value Sales, Outlets and Selling Space: % Growth 2016-2021 Table 170 Warehouse Clubs GBO Company Shares: % Value 2017-2021 Table 171 Warehouse Clubs GBN Brand Shares: % Value 2018-2021 Table 172 Warehouse Clubs LBN Brand Shares: Outlets 2018-2021 Table 173 Warehouse Clubs LBN Brand Shares: Selling Space 2018-2021 Table 174 Warehouse Clubs Forecasts: Value Sales, Outlets and Selling Space 2021-2026 Table 175 Warehouse Clubs Forecasts: Value Sales, Outlets and Selling Space: % Growth 2021-2026

Direct Selling in Canada

KEY DATA FINDINGS

2021 DEVELOPMENTS

Direct selling sees boom in recruitment as consumers look to earn extra income
Direct sellers invest in technology to maintain contact with consumers
New product ranges to meet emerging demand trends

PROSPECTS AND OPPORTUNITIES

Despite a return to normality direct selling is set to retain interest from sellers and consumers alike
Social selling fits with the technological development of direct selling
Key global trends set to penetrate direct selling more deeply in the forecast period

CHANNEL DATA

Table 176 Direct Selling by Category: Value 2016-2021 Table 177 Direct Selling by Category: % Value Growth 2016-2021 Table 178 Direct Selling GBO Company Shares: % Value 2017-2021 Table 179 Direct Selling GBN Brand Shares: % Value 2018-2021 Table 180 Direct Selling Forecasts by Category: Value 2021-2026 Table 181 Direct Selling Forecasts by Category: % Value Growth 2021-2026

Homeshopping in Canada

KEY DATA FINDINGS

2021 DEVELOPMENTS

Return to pre-pandemic lifestyles puts the brake on short-lived upturn in homeshopping
Lesser-known small players struggle to resist growing competition from e-commerce and store-based retailing
New partnership raises profile of Today’s Shopping Choice

PROSPECTS AND OPPORTUNITIES

Homeshopping is expected to cede further ground to user-friendly e-commerce
Homeshopping to remain a familiar and welcome companion and sales channel for some older consumers
E-commerce and streaming trends set to divert young and older consumers away from homeshopping

CHANNEL DATA

Table 182 Homeshopping by Category: Value 2016-2021 Table 183 Homeshopping by Category: % Value Growth 2016-2021 Table 184 Homeshopping GBO Company Shares: % Value 2017-2021 Table 185 Homeshopping GBN Brand Shares: % Value 2018-2021 Table 186 Homeshopping Forecasts by Category: Value 2021-2026 Table 187 Homeshopping Forecasts by Category: % Value Growth 2021-2026

Vending in Canada

KEY DATA FINDINGS

2021 DEVELOPMENTS

Improving pandemic situation increases consumption occasions in vending
More stylish machines and higher-quality products to improve the perception of vending food and drinks
Nutrimeals taps into heightened consumer health awareness by fusing healthy meals and convenience

PROSPECTS AND OPPORTUNITIES

Diversified locations offer faster recovery potential as consumers return to on-the-go lifestyles
Frictionless and smart vending respond to convenience and safety trends
Vending is moving beyond retailing to complement eat-in and takeaway offer of foodservice operators

CHANNEL DATA

Table 188 Vending by Category: Value 2016-2021 Table 189 Vending by Category: % Value Growth 2016-2021 Table 190 Vending GBO Company Shares: % Value 2017-2021 Table 191 Vending GBN Brand Shares: % Value 2018-2021 Table 192 Vending Forecasts by Category: Value 2021-2026 Table 193 Vending Forecasts by Category: % Value Growth 2021-2026

E-Commerce (Goods) in Canada

KEY DATA FINDINGS

2021 DEVELOPMENTS

E-commerce continues fast development and growth despite reopening of the retailing landscape in 2021
Physical retailers move to an omnichannel approach to gain a competitive edge
Fast improvements to platforms and services increase the pressure on Amazon

PROSPECTS AND OPPORTUNITIES

Growing familiarity with and appreciation of digital shopping to maintain momentum in e-commerce
More players set to tap into e-commerce marketplaces to lower costs and widen exposure
Social media use to enhance marketing and technological capabilities in e-commerce

CHANNEL DATA

Table 194 E-Commerce (Goods) by Channel and Category: Value 2016-2021 Table 195 E-Commerce (Goods) by Channel and Category: % Value Growth 2016-2021 Table 196 E-Commerce (Goods) GBO Company Shares: % Value 2017-2021 Table 197 E-Commerce (Goods) GBN Brand Shares: % Value 2018-2021 Table 198 Forecast E-Commerce (Goods) by Channel and Category: Value 2021-2026 Table 199 Forecast E-Commerce (Goods) by Channel and Category: % Value Growth 2021-2026

Mobile E-Commerce (Goods) in Canada

KEY DATA FINDINGS

2021 DEVELOPMENTS

Development of mobile apps adds dynamism and scope to mobile e-commerce
More merchants shift to mobile e-commerce to capture burgeoning consumer base
Uber enters mobile e-commerce more aggressively with the acquisition of Cornershop

PROSPECTS AND OPPORTUNITIES

The burgeoning mobile landscape is expected to cater to more hectic lifestyles
The convenience of mobile payment methods is predicted to lure more and more consumers
Easier in-app purchasing and social media marketing set to stimulate interest in mobile e-commerce

CHANNEL DATA

Table 200 Mobile E-Commerce (Goods): Value 2016-2021 Table 201 Mobile E-Commerce (Goods): % Value Growth 2016-2021 Table 202 Mobile E-Commerce (Goods) Forecasts: Value 2021-2026 Table 203 Mobile E-Commerce (Goods) Forecasts: % Value Growth 2021-2026

Food and Drink E-Commerce in Canada

KEY DATA FINDINGS

2021 DEVELOPMENTS

Slower but still very fast growth in 2021 as consumers continue to appreciate the convenience and safety of e-commerce
Partnerships with delivery platforms increase online capabilities for grocery retailers
Local food trend stimulates development of e-commerce platforms

PROSPECTS AND OPPORTUNITIES

Growing appreciation of value services and benefits augur well for food and drink e-commerce
Fast development of meal kit delivery set to blur the boundary between foodservice and grocery e-commerce
Players to use apps to improve fulfilment capabilities and reduce costs

CHANNEL DATA

Table 204 Food and Drink E-Commerce: Value 2016-2021 Table 205 Food and Drink E-Commerce: % Value Growth 2016-2021 Table 206 Food and Drink E-Commerce Forecasts: Value 2021-2026 Table 207 Food and Drink E-Commerce Forecasts: % Value Growth 2021-2026
The following categories and subcategories are included:

Retailing

      • Apparel and Footwear Direct Selling
      • Beauty and Personal Care Direct Selling
      • Consumer Electronics Direct Selling
      • Consumer Health Direct Selling
      • Consumer Appliances Direct Selling
      • Food and Drink Direct Selling
      • Home Care Direct Selling
      • Home Improvement and Gardening Direct Selling
      • Homewares and Home Furnishings Direct Selling
      • Media Products Direct Selling
      • Personal Accessories and Eyewear Direct Selling
      • Pet Care Direct Selling
      • Traditional Toys and Games Direct Selling
      • Video Games Hardware Direct Selling
      • Other Direct Selling
      • Apparel and Footwear Homeshopping
      • Beauty and Personal Care Homeshopping
      • Consumer Appliances Homeshopping
      • Consumer Electronics Homeshopping
      • Consumer Health Homeshopping
      • Food and Drink Homeshopping
      • Home Care Homeshopping
      • Home Improvement and Gardening Homeshopping
      • Homewares and Home Furnishings Homeshopping
      • Media Products Homeshopping
      • Personal Accessories and Eyewear Homeshopping
      • Pet Care Homeshopping
      • Traditional Toys and Games Homeshopping
      • Video Games Hardware Homeshopping
      • Other Homeshopping
      • Packaged Drinks Vending
      • Snacks Vending
      • Dairy Products and Alternatives Vending
      • Cooking Ingredients and Meals Vending
      • Staple Foods Vending
      • Personal Hygiene Vending
      • Tobacco Vending
      • Hot Drinks Vending
      • Traditional Toys and Games Vending
      • Other Products Vending
      • Mobile E-Commerce (Goods)
        • Foreign E-Commerce (Goods)
        • Domestic E-Commerce (Goods)
        • Apparel and Footwear E-Commerce
        • Beauty and Personal Care E-Commerce
        • Consumer Appliances E-Commerce
        • Consumer Electronics E-Commerce
        • Consumer Health E-Commerce
        • Food and Drink E-Commerce
        • Home Care E-Commerce
        • Home Improvement and Gardening E-Commerce
        • Homewares and Home Furnishings E-Commerce
        • Media Products E-Commerce
        • Personal Accessories and Eyewear E-Commerce
        • Pet Care E-Commerce
        • Traditional Toys and Games E-Commerce
        • Video Games Hardware E-Commerce
        • Other E-Commerce

Retailing

Sales of new and used goods to the general public for personal or household consumption. Excludes specialist retailers of motor vehicles, motorcycles, vehicle parts, fuel. Also excludes foodservice, rental and hire and wholesale industries (Cash and Carry). Sales value excluding or including VAT/Sales Tax. Retailing is the aggregation of Store-based retailing and Non-store retailing. Retailing excludes the informal retail sector. Informal retailing is retail trade which is not declared to the tax authorities. Informal retailing encompasses (a) sales generated by unregistered and unlicensed retailers, ie retailers operating illegally, and (b) any proportion of sales generated by a registered and licensed retailer which is not declared to the tax authorities. Unregistered and unlicensed retailers operate predominantly (although not exclusively) as street hawkers or operate open market stalls, as these channels are harder for the authorities to monitor than permanent outlets. Activities in the illegal market, which is usually understood to refer to trade in illegal, counterfeit or stolen merchandise, are included within our definition of informal retailing. Activities in the “grey market”, which is usually understood to refer to trade in legal merchandise that is sold through unauthorized channels – for example cigarettes bought legally in another country, legally imported, but sold at lower prices than in authorized channels – will be included as informal retailing if no tax is paid on sale by the retailer. However if the retailer pays tax – for example on cigarettes bought legally in another country but sold at a lower price than standard – the sale is included within formal retailing. In relation to click and collect purchases (i.e. where purchases are made over the internet but picked up at store) where the sales data is attributed depends on where the payment is made: If payment is made in store, then the sale is included in store-based sales. If payment is made over the internet, then the sale is included in internet retailing.

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This report originates from Passport, our Retailing research and analysis database.

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