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Country Report

Retailing in

Retailing in Colombia

126 pages, Jan 2018

US$2,100

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

A complex situation for retailing within an uncertain scenario

During 2017, retailing in Colombia witnessed a rather difficult and complicated scenario, in part affected by an increase in VAT, which rose from 16% to 19%. This was part of the tax reform carried out by the government in order to seek more resources for the post-conflict period, after the peace agreement signed with FARC, and to overcome the fiscal deficit in the country.

Omnichannel becomes more common in retailing

The idea of implementing an omnichannel strategy has strengthened. Synchronisation amongst the different channels aims to create more sales and offers a transparent shopping experience, both in person and online.

Retailers take advantage of consumer meeting points

The contact experience with retailing is going beyond a commercial transaction that results in a sale. Every day, there are more meeting places that can generate the possibility of purchases.

Ample room for innovation and the arrival of international brands

With a consolidating middle-class with more sophisticated tastes, which is changing its relationship with brands and modifying its customs, opportunities have emerged in different retail channels. These opportunities are both in terms of the entry of new brands with local allies, as well as innovations in existing brands, which may involve digital media, omnichannel strategies or creating alliances with international competitors.

Internet retailing becomes a must-have for retailers

Online commerce in Colombia is becoming increasingly consolidated. The number of consumers who buy products or services through internet retailing is increasing every year, confirming that this trend will continue to consolidate in the medium- and long-term.

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Retailing Sample Report Retailing Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Retailing industry in Colombia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Retailing industry in Colombia, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Colombia for free:

The Retailing in Colombia market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic number of stores, selling space and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

How big is the grocery/non-grocery/non-store channel in Colombia?
Who are the leading retailers in Colombia?
How is retailing performing in Colombia?
What is the retailing environment like in Colombia?
Which channels are winning or losing in the fight for consumers’ money?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Retailing market research database.

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Retailing in Colombia

EXECUTIVE SUMMARY

A complex situation for retailing within an uncertain scenario

Omnichannel becomes more common in retailing

Retailers take advantage of consumer meeting points

Ample room for innovation and the arrival of international brands

Internet retailing becomes a must-have for retailers

OPERATING ENVIRONMENT

Informal retailing

Opening hours

Summary 1 Standard Opening Hours by Channel Type 2017

Physical retail landscape

Cash and carry

Table 1 Cash and Carry Sales: Value 2012-2017

Seasonality

Mother’s Day
Father’s Day
Love and Friendship Day
Back to School or University
Children’s Day
Christmas

Payments and delivery

Emerging business models

MARKET DATA

Table 2 Sales in Retailing by Store-based vs Non-Store: Value 2012-2017
Table 3 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2012-2017
Table 4 Sales in Store-based Retailing by Channel: Value 2012-2017
Table 5 Sales in Store-based Retailing by Channel: % Value Growth 2012-2017
Table 6 Store-based Retailing Outlets by Channel: Units 2012-2017
Table 7 Store-based Retailing Outlets by Channel: % Unit Growth 2012-2017
Table 8 Sales in Non-Store Retailing by Channel: Value 2012-2017
Table 9 Sales in Non-Store Retailing by Channel: % Value Growth 2012-2017
Table 10 Grocery Retailers: Value Sales, Outlets and Selling Space 2012-2017
Table 11 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Table 12 Sales in Grocery Retailers by Channel: Value 2012-2017
Table 13 Sales in Grocery Retailers by Channel: % Value Growth 2012-2017
Table 14 Grocery Retailers Outlets by Channel: Units 2012-2017
Table 15 Grocery Retailers Outlets by Channel: % Unit Growth 2012-2017
Table 16 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2012-2017
Table 17 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Table 18 Sales in Non-Grocery Specialists by Channel: Value 2012-2017
Table 19 Sales in Non-Grocery Specialists by Channel: % Value Growth 2012-2017
Table 20 Non-Grocery Specialists Outlets by Channel: Units 2012-2017
Table 21 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2012-2017
Table 22 Mixed Retailers: Value Sales, Outlets and Selling Space 2012-2017
Table 23 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Table 24 Sales in Mixed Retailers by Channel: Value 2012-2017
Table 25 Sales in Mixed Retailers by Channel: % Value Growth 2012-2017
Table 26 Mixed Retailers Outlets by Channel: Units 2012-2017
Table 27 Mixed Retailers Outlets by Channel: % Unit Growth 2012-2017
Table 28 Retailing GBO Company Shares: % Value 2013-2017
Table 29 Retailing GBN Brand Shares: % Value 2014-2017
Table 30 Store-based Retailing GBO Company Shares: % Value 2013-2017
Table 31 Store-based Retailing GBN Brand Shares: % Value 2014-2017
Table 32 Store-based Retailing LBN Brand Shares: Outlets 2014-2017
Table 33 Non-Store Retailing GBO Company Shares: % Value 2013-2017
Table 34 Non-Store Retailing GBN Brand Shares: % Value 2014-2017
Table 35 Grocery Retailers GBO Company Shares: % Value 2013-2017
Table 36 Grocery Retailers GBN Brand Shares: % Value 2014-2017
Table 37 Grocery Retailers LBN Brand Shares: Outlets 2014-2017
Table 38 Grocery Retailers LBN Brand Shares: Selling Space 2014-2017
Table 39 Non-Grocery Specialists GBO Company Shares: % Value 2013-2017
Table 40 Non-Grocery Specialists GBN Brand Shares: % Value 2014-2017
Table 41 Non-Grocery Specialists LBN Brand Shares: Outlets 2014-2017
Table 42 Non-Grocery Specialists LBN Brand Shares: Selling Space 2014-2017
Table 43 Mixed Retailers GBO Company Shares: % Value 2013-2017
Table 44 Mixed Retailers GBN Brand Shares: % Value 2014-2017
Table 45 Mixed Retailers LBN Brand Shares: Outlets 2014-2017
Table 46 Mixed Retailers LBN Brand Shares: Selling Space 2014-2017
Table 47 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2017-2022
Table 48 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2017-2022
Table 49 Forecast Sales in Store-based Retailing by Channel: Value 2017-2022
Table 50 Forecast Sales in Store-based Retailing by Channel: % Value Growth 2017-2022
Table 51 Forecast Store-based Retailing Outlets by Channel: Units 2017-2022
Table 52 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2017-2022
Table 53 Forecast Sales in Non-Store Retailing by Channel: Value 2017-2022
Table 54 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2017-2022
Table 55 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2017-2022
Table 56 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Table 57 Forecast Sales in Grocery Retailers by Channel: Value 2017-2022
Table 58 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2017-2022
Table 59 Forecast Grocery Retailers Outlets by Channel: Units 2017-2022
Table 60 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2017-2022
Table 61 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2017-2022
Table 62 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Table 63 Forecast Sales in Non-Grocery Specialists by Channel: Value 2017-2022
Table 64 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2017-2022
Table 65 Forecast Non-Grocery Specialists Outlets by Channel: Units 2017-2022
Table 66 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2017-2022
Table 67 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2017-2022
Table 68 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Table 69 Forecast Sales in Mixed Retailers by Channel: Value 2017-2022
Table 70 Forecast Sales in Mixed Retailers by Channel: % Value Growth 2017-2022
Table 71 Forecast Mixed Retailers Outlets by Channel: Units 2017-2022
Table 72 Forecast Mixed Retailers Outlets by Channel: % Unit Growth 2017-2022

DEFINITIONS

SOURCES

Summary 2 Research Sources

Apparel and Footwear Specialist Retailers in Colombia

HEADLINES

PROSPECTS

Casualwear and sportswear maintain good performances

“Made in Colombia” looks set to encourage the preference for national products

Improving productivity in footwear – an initiative with a positive outlook

COMPETITIVE LANDSCAPE

Diversity of players by segment

Dynamism in the channel, with the departure and arrival of players

Different business models improve the competition

CHANNEL DATA

Table 73 Apparel And Footwear Specialist Retailers: Value Sales, Outlets and Selling Space 2012-2017
Table 74 Apparel And Footwear Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Table 75 Apparel And Footwear Specialist Retailers GBO Company Shares: % Value 2013-2017
Table 76 Apparel And Footwear Specialist Retailers GBN Brand Shares: % Value 2014-2017
Table 77 Apparel And Footwear Specialist Retailers LBN Brand Shares: Outlets 2014-2017
Table 78 Apparel And Footwear Specialist Retailers LBN Brand Shares: Selling Space 2014-2017
Table 79 Apparel And Footwear Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2017-2022
Table 80 Apparel And Footwear Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022

Convenience Stores in Colombia

HEADLINES

PROSPECTS

Franchises are a possibility for expansion

A format that still lacks a clear identity

Offering additional services is the challenge

COMPETITIVE LANDSCAPE

Convenience stores boosts the omnichannel strategy of the biggest retailer

Other channels are not intimidated, they are adapting

Store openings in intermediate cities to invigorate the channel

CHANNEL DATA

Table 81 Convenience Stores: Value Sales, Outlets and Selling Space 2012-2017
Table 82 Convenience Stores: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Table 83 Convenience Stores GBO Company Shares: % Value 2013-2017
Table 84 Convenience Stores GBN Brand Shares: % Value 2014-2017
Table 85 Convenience Stores LBN Brand Shares: Outlets 2014-2017
Table 86 Convenience Stores LBN Brand Shares: Selling Space 2014-2017
Table 87 Convenience Stores Forecasts: Value Sales, Outlets and Selling Space 2017-2022
Table 88 Convenience Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022

Department Stores in Colombia

HEADLINES

PROSPECTS

Understanding the local market is essential

Reinforcement of the different business units

Constant inventory rotation

COMPETITIVE LANDSCAPE

Economic slowdown has not been an obstacle for expansion plans

E-commerce strengthens amongst department stores

Incorporating new channels is part of companies’ plans

CHANNEL DATA

Table 89 Department Stores: Value Sales, Outlets and Selling Space 2012-2017
Table 90 Department Stores: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Table 91 Department Stores GBO Company Shares: % Value 2013-2017
Table 92 Department Stores GBN Brand Shares: % Value 2014-2017
Table 93 Department Stores LBN Brand Shares: Outlets 2014-2017
Table 94 Department Stores LBN Brand Shares: Selling Space 2014-2017
Table 95 Department Stores Forecasts: Value Sales, Outlets and Selling Space 2017-2022
Table 96 Department Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022

Direct Selling in Colombia

HEADLINES

PROSPECTS

Non-traditional agents join direct selling in Colombia

Increased monitoring and control create better regulatory practices

Growth expectations, along with the use of technology

COMPETITIVE LANDSCAPE

Strong yet regulated competition

Diverse product categories with a defined market

Direct selling complements other channels

CHANNEL DATA

Table 97 Direct Selling by Category: Value 2012-2017
Table 98 Direct Selling by Category: % Value Growth 2012-2017
Table 99 Direct Selling GBO Company Shares: % Value 2013-2017
Table 100 Direct Selling GBN Brand Shares: % Value 2014-2017
Table 101 Direct Selling Forecasts by Category: Value 2017-2022
Table 102 Direct Selling Forecasts by Category: % Value Growth 2017-2022

Discounters in Colombia

HEADLINES

PROSPECTS

In the midst of an uncertain outlook, discounters continues to grow

Discounters look for expansion strategies

Discounters will continue to see growth

COMPETITIVE LANDSCAPE

Discounters compete head-to-head to attract consumers

Aggressive expansion plans in order to gain ground

Discounters have become the competitive benchmark in the country

CHANNEL DATA

Table 103 Discounters: Value Sales, Outlets and Selling Space 2012-2017
Table 104 Discounters: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Table 105 Discounters GBO Company Shares: % Value 2013-2017
Table 106 Discounters GBN Brand Shares: % Value 2014-2017
Table 107 Discounters LBN Brand Shares: Outlets 2014-2017
Table 108 Discounters LBN Brand Shares: Selling Space 2014-2017
Table 109 Discounters Forecasts: Value Sales, Outlets and Selling Space 2017-2022
Table 110 Discounters Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022

Electronics and Appliance Specialist Retailers in Colombia

HEADLINES

PROSPECTS

The VAT adjustment is expected to reactivate sales

The confidence of Colombian consumers has been knocked, but is expected to recover

Ergonomic design influences purchasing decisions

COMPETITIVE LANDSCAPE

Electronics and appliance specialist retailers provide purchasing support

Specialised channels face up to the competition by offering variety

Considering how to compete in the marketplace

CHANNEL DATA

Table 111 Electronics and Appliance Specialist Retailers: Value Sales, Outlets and Selling Space 2012-2017
Table 112 Electronics and Appliance Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Table 113 Electronics and Appliance Specialist Retailers GBO Company Shares: % Value 2013-2017
Table 114 Electronics and Appliance Specialist Retailers GBN Brand Shares: % Value 2014-2017
Table 115 Electronics and Appliance Specialist Retailers LBN Brand Shares: Outlets 2014-2017
Table 116 Electronics and Appliance Specialist Retailers LBN Brand Shares: Selling Space 2014-2017
Table 117 Electronics and Appliance Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2017-2022
Table 118 Electronics and Appliance Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022

Food and Drink Internet Retailing in Colombia

HEADLINES

PROSPECTS

Food and drink internet retailing is popular as Colombian consumers are changing their vision

With a steady growth rate, food and drink is consolidated in internet retailing purchases

The speed, ease and comfort of making purchases mean sales will continue to grow

COMPETITIVE LANDSCAPE

The digital world is expanding the competition in food and drink

Internet retailing is a way to avoid queues and facilitate food and drink shopping

Home delivery is important in food and drink internet retailing

CHANNEL DATA

Table 119 Food and Drink Internet Retailing: Value 2012-2017
Table 120 Food and Drink Internet Retailing: % Value Growth 2012-2017
Table 121 Food and Drink Internet Retailing Forecasts: Value 2017-2022
Table 122 Food and Drink Internet Retailing Forecasts: % Value Growth 2017-2022

Health and Beauty Specialist Retailers in Colombia

HEADLINES

PROSPECTS

The opening of more health and beauty specialist retailers

Continued demand for health and beauty products

New product categories and the availability of advice

COMPETITIVE LANDSCAPE

Price limits and penalties are realities when competing

Prescription-free sales see increased regulation

A more concentrated yet more diverse channel

CHANNEL DATA

Table 123 Health and Beauty Specialist Retailers: Value Sales, Outlets and Selling Space 2012-2017
Table 124 Health and Beauty Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Table 125 Sales in Health and Beauty Specialist Retailers by Channel: Value 2012-2017
Table 126 Sales in Health and Beauty Specialist Retailers by Channel: % Value Growth 2012-2017
Table 127 Health and Beauty Specialist Retailers GBO Company Shares: % Value 2013-2017
Table 128 Health and Beauty Specialist Retailers GBN Brand Shares: % Value 2014-2017
Table 129 Health and Beauty Specialist Retailers LBN Brand Shares: Outlets 2014-2017
Table 130 Health and Beauty Specialist Retailers LBN Brand Shares: Selling Space 2014-2017
Table 131 Health and Beauty Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2017-2022
Table 132 Health and Beauty Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Table 133 Forecast Sales in Health and Beauty Specialist Retailers by Channel: Value 2017-2022
Table 134 Forecast Sales in Health and Beauty Specialist Retailers by Channel: % Value Growth 2017-2022

Home and Garden Specialist Retailers in Colombia

HEADLINES

PROSPECTS

The housing market contracts, but social housing boosts sales

Easier access to home improvement lending

Expectations are positive yet cautious in the medium term

COMPETITIVE LANDSCAPE

Financing methods and discounts

Faster consumer decisions at the time of purchase

New openings and faster deliveries

CHANNEL DATA

Table 135 Home and Garden Specialist Retailers: Value Sales, Outlets and Selling Space 2012-2017
Table 136 Home and Garden Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Table 137 Sales in Home and Garden Specialist Retailers by Channel: Value 2012-2017
Table 138 Sales in Home and Garden Specialist Retailers by Channel: % Value Growth 2012-2017
Table 139 Home and Garden Specialist Retailers GBO Company Shares: % Value 2013-2017
Table 140 Home and Garden Specialist Retailers GBN Brand Shares: % Value 2014-2017
Table 141 Home and Garden Specialist Retailers LBN Brand Shares: Outlets 2014-2017
Table 142 Home and Garden Specialist Retailers LBN Brand Shares: Selling Space 2014-2017
Table 143 Home and Garden Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2017-2022
Table 144 Home and Garden Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Table 145 Forecast Sales in Home and Garden Specialist Retailers by Channel: Value 2017-2022
Table 146 Forecast Sales in Home and Garden Specialist Retailers by Channel: % Value Growth 2017-2022

Homeshopping in Colombia

HEADLINES

PROSPECTS

Lower reliability, which further reduces credibility and sales

Demographic changes mean fewer viewers

Complementing other channels seems to be the option to survive

COMPETITIVE LANDSCAPE

There are fewer participants due to lower popularity

Investigations of companies working in homeshopping

Slots within already established programmes

CHANNEL DATA

Table 147 Homeshopping by Category: Value 2012-2017
Table 148 Homeshopping by Category: % Value Growth 2012-2017
Table 149 Homeshopping GBO Company Shares: % Value 2013-2017
Table 150 Homeshopping GBN Brand Shares: % Value 2014-2017
Table 151 Homeshopping Forecasts by Category: Value 2017-2022
Table 152 Homeshopping Forecasts by Category: % Value Growth 2017-2022

Hypermarkets in Colombia

HEADLINES

PROSPECTS

The strengthening of private label promotes the growth of hypermarkets

Hypermarkets rethink their non-competitive strategy

Hypermarkets are learning to communicate with customers

COMPETITIVE LANDSCAPE

Hypermarkets are turning into places for social gatherings

“Your territory is now our territory”

The competition promotes supply and price adjustments

CHANNEL DATA

Table 153 Hypermarkets: Value Sales, Outlets and Selling Space 2012-2017
Table 154 Hypermarkets: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Table 155 Hypermarkets GBO Company Shares: % Value 2013-2017
Table 156 Hypermarkets GBN Brand Shares: % Value 2014-2017
Table 157 Hypermarkets LBN Brand Shares: Outlets 2014-2017
Table 158 Hypermarkets LBN Brand Shares: Selling Space 2014-2017
Table 159 Hypermarkets Forecasts: Value Sales, Outlets and Selling Space 2017-2022
Table 160 Hypermarkets Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022

Internet Retailing in Colombia

HEADLINES

PROSPECTS

Growth, growth and more growth for internet retailing

Activities to boost and strengthen internet retailing

Companies’ expansion plans include internet retailing

COMPETITIVE LANDSCAPE

Stronger competition in internet retailing

A country of initiatives, which seeks to reach the big league

Speed, ease of use and availability are the minimum required to compete

CHANNEL DATA

Table 161 Internet Retailing by Category: Value 2012-2017
Table 162 Internet Retailing by Category: % Value Growth 2012-2017
Table 163 Internet Retailing GBO Company Shares: % Value 2013-2017
Table 164 Internet Retailing GBN Brand Shares: % Value 2014-2017
Table 165 Internet Retailing Forecasts by Category: Value 2017-2022
Table 166 Internet Retailing Forecasts by Category: % Value Growth 2017-2022

Mobile Internet Retailing in Colombia

HEADLINES

PROSPECTS

Factors influencing the growth of mobile internet retailing

Increasing connectivity and diversity of payment methods

The potential to increase purchasing frequency with mobile internet retailing

COMPETITIVE LANDSCAPE

The competition is strong

Connections and payment methods

Mobile internet retailing emerges as a channel which is ready to compete

CHANNEL DATA

Table 167 Mobile Internet Retailing: Value 2012-2017
Table 168 Mobile Internet Retailing: % Value Growth 2012-2017
Table 169 Mobile Internet Retailing Forecasts: Value 2017-2022
Table 170 Mobile Internet Retailing Forecasts: % Value Growth 2017-2022

Supermarkets in Colombia

HEADLINES

PROSPECTS

Access to a varied offering with diverse prices

Online commerce and the possibility to buy in one place – a commercial proposal meant to differentiate

Concern about the high rate of theft in supermarkets

COMPETITIVE LANDSCAPE

Tax reform modifies the strategies of supermarkets

Consumers increasingly compare the offers of supermarkets

Moderate expansion plans to consolidate against the competition

CHANNEL DATA

Table 171 Supermarkets: Value Sales, Outlets and Selling Space 2012-2017
Table 172 Supermarkets: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Table 173 Supermarkets GBO Company Shares: % Value 2013-2017
Table 174 Supermarkets GBN Brand Shares: % Value 2014-2017
Table 175 Supermarkets LBN Brand Shares: Outlets 2014-2017
Table 176 Supermarkets LBN Brand Shares: Selling Space 2014-2017
Table 177 Supermarkets Forecasts: Value Sales, Outlets and Selling Space 2017-2022
Table 178 Supermarkets Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022

Traditional Grocery Retailers in Colombia

HEADLINES

PROSPECTS

A popular business model which stands out within grocery retailers

Sales focus on specific segments, with wide coverage of the population

The channel reinvents itself via innovation

COMPETITIVE LANDSCAPE

Monotributo, a tax that encourages formal competition by extending tax obligations

Small competitors compete as giants

Adapting to change to be more competitive

CHANNEL DATA

Table 179 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space 2012-2017
Table 180 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Table 181 Sales in Traditional Grocery Retailers by Channel: Value 2012-2017
Table 182 Sales in Traditional Grocery Retailers by Channel: % Value Growth 2012-2017
Table 183 Traditional Grocery Retailers Outlets by Channel: Units 2012-2017
Table 184 Traditional Grocery Retailers Outlets by Channel: % Unit Growth 2012-2017
Table 185 Traditional Grocery Retailers GBO Company Shares: % Value 2013-2017
Table 186 Traditional Grocery Retailers GBN Brand Shares: % Value 2014-2017
Table 187 Traditional Grocery Retailers LBN Brand Shares: Outlets 2014-2017
Table 188 Traditional Grocery Retailers LBN Brand Shares: Selling Space 2014-2017
Table 189 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2017-2022
Table 190 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Table 191 Forecast Sales in Traditional Grocery Retailers by Channel: Value 2017-2022
Table 192 Forecast Sales in Traditional Grocery Retailers by Channel: % Value Growth 2017-2022
Table 193 Forecast Traditional Grocery Retailers Outlets by Channel: Units 2017-2022
Table 194 Forecast Traditional Grocery Retailers Outlets by Channel: % Unit Growth 2017-2022

Variety Stores in Colombia

HEADLINES

PROSPECTS

Variety stores is the face of popular trade in Colombia

Variety stores gain strength by renewing their image

The differentiating factor is simple – consumers visit only to buy

COMPETITIVE LANDSCAPE

Stigmatisation is the greatest problem for variety stores

Popular, fashionable products are found in variety stores

Chinese products and traders

CHANNEL DATA

Table 195 Variety Stores: Value Sales, Outlets and Selling Space 2012-2017
Table 196 Variety Stores: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Table 197 Variety Stores Forecasts: Value Sales, Outlets and Selling Space 2017-2022
Table 198 Variety Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022

Vending in Colombia

HEADLINES

PROSPECTS

One of the fastest growing channels in the country

The location of machines is the key factor in the momentum of the channel

A business model driven by different types of ventures

COMPETITIVE LANDSCAPE

The competitive environment is incipient, yet is growing

Vending is becoming less informal, with more entrepreneurs who meet quality standards

The incorporation of technology becomes increasingly important

CHANNEL DATA

Table 199 Vending by Category: Value 2012-2017
Table 200 Vending by Category: % Value Growth 2012-2017
Table 201 Vending GBO Company Shares: % Value 2013-2017
Table 202 Vending GBN Brand Shares: % Value 2014-2017
Table 203 Vending Forecasts by Category: Value 2017-2022
Table 204 Vending Forecasts by Category: % Value Growth 2017-2022

Warehouse Clubs in Colombia

HEADLINES

PROSPECTS

Similar, but not the same

An offer linked to very good quality standards

Building a subscriber base to strengthen its position

COMPETITIVE LANDSCAPE

The only player has strong indirect competition

Alliances and novelties to maintain growth

New competitors set to appear

CHANNEL DATA

Table 205 Warehouse Clubs: Value Sales, Outlets and Selling Space 2012-2017
Table 206 Warehouse Clubs: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Table 207 Warehouse Clubs GBO Company Shares: % Value 2013-2017
Table 208 Warehouse Clubs GBN Brand Shares: % Value 2014-2017
Table 209 Warehouse Clubs LBN Brand Shares: Outlets 2014-2017
Table 210 Warehouse Clubs LBN Brand Shares: Selling Space 2014-2017
Table 211 Warehouse Clubs Forecasts: Value Sales, Outlets and Selling Space 2017-2022
Table 212 Warehouse Clubs Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022

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Megatrends

Country Report

Retailing in Colombia

New Report Guarantee

Executive Summary

New Report Guarantee

A complex situation for retailing within an uncertain scenario

Omnichannel becomes more common in retailing

Retailers take advantage of consumer meeting points

Ample room for innovation and the arrival of international brands

Internet retailing becomes a must-have for retailers

Samples

Overview

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Table of Contents

Retailing in Colombia

EXECUTIVE SUMMARY

A complex situation for retailing within an uncertain scenario

Omnichannel becomes more common in retailing

Retailers take advantage of consumer meeting points

Ample room for innovation and the arrival of international brands

Internet retailing becomes a must-have for retailers

OPERATING ENVIRONMENT

Informal retailing

Opening hours

Physical retail landscape

Cash and carry

Seasonality

Payments and delivery

Emerging business models

MARKET DATA

DEFINITIONS

SOURCES

Apparel and Footwear Specialist Retailers in Colombia

HEADLINES

PROSPECTS

Casualwear and sportswear maintain good performances

“Made in Colombia” looks set to encourage the preference for national products

Improving productivity in footwear – an initiative with a positive outlook

COMPETITIVE LANDSCAPE

Diversity of players by segment

Dynamism in the channel, with the departure and arrival of players

Different business models improve the competition

CHANNEL DATA

Convenience Stores in Colombia

HEADLINES

PROSPECTS

Franchises are a possibility for expansion

A format that still lacks a clear identity

Offering additional services is the challenge

COMPETITIVE LANDSCAPE

Convenience stores boosts the omnichannel strategy of the biggest retailer

Other channels are not intimidated, they are adapting

Store openings in intermediate cities to invigorate the channel

CHANNEL DATA

Department Stores in Colombia

HEADLINES

PROSPECTS

Understanding the local market is essential

Reinforcement of the different business units

Constant inventory rotation

COMPETITIVE LANDSCAPE

Economic slowdown has not been an obstacle for expansion plans

E-commerce strengthens amongst department stores

Incorporating new channels is part of companies’ plans

CHANNEL DATA

Direct Selling in Colombia

HEADLINES

PROSPECTS

Non-traditional agents join direct selling in Colombia

Increased monitoring and control create better regulatory practices

Growth expectations, along with the use of technology

COMPETITIVE LANDSCAPE

Strong yet regulated competition

Diverse product categories with a defined market

Direct selling complements other channels

CHANNEL DATA

Discounters in Colombia