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Overview:
Understand the latest market trends and future growth opportunities for the Retailing industry in El Salvador with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:
- Convenience Stores
- Discounters
- Hypermarkets
- Supermarkets
- Traditional Grocery Retailers
- Apparel and Footwear Specialist Retailers
- Electronics and Appliance Specialist Retailers
- Health and Beauty Specialist Retailers
- Home and Garden Specialist Retailers
- Department Stores
- Variety Stores
- Warehouse Clubs
- Direct Selling
- Homeshopping
- Vending
If you're in the Retailing industry in El Salvador, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Retailing in El Salvador report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Retailing in El Salvador?
- Which are the leading retailers in Retailing in El Salvador?
- How are products distributed in Retailing in El Salvador?
- How is the rise of e-commerce and the expansion of modern grocery retail impacting traditional retail?
- How significant are discounters and private label in El Salvador?
- How has the impact of COVID-19 and national lockdown impacted consumer demand?
- Which formats have benefited the most from stockpiling and enforced home seclusion?
- How will the wider economic impact of COVID-19 shape the retail landscape in the future?
- Where is future growth expected to be most dynamic?
Retailing in El Salvador
EXECUTIVE SUMMARY
Retailing in 2021: The big picture
Country background
Socioeconomic trends
Logistics/infrastructure
Informal retailing
What next for retailing?
MARKET DATA
Table 1 Sales in Retailing by Store-based vs Non-Store: Value 2016-2021
Table 2 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2016-2021
Table 3 Sales in Store-Based Retailing by Channel: Value 2016-2021
Table 4 Sales in Store-Based Retailing by Channel: % Value Growth 2016-2021
Table 5 Store-Based Retailing Outlets by Channel: Units 2016-2021
Table 6 Store-Based Retailing Outlets by Channel: % Unit Growth 2016-2021
Table 7 Sales in Non-Store Retailing by Channel: Value 2016-2021
Table 8 Sales in Non-Store Retailing by Channel: % Value Growth 2016-2021
Table 9 Retailing GBO Company Shares: % Value 2017-2021
Table 10 Retailing GBN Brand Shares: % Value 2018-2021
Table 11 Store-based Retailing GBO Company Shares: % Value 2017-2021
Table 12 Store-based Retailing GBN Brand Shares: % Value 2018-2021
Table 13 Store-based Retailing LBN Brand Shares: Outlets 2018-2021
Table 14 Non-Store Retailing GBO Company Shares: % Value 2017-2021
Table 15 Non-Store Retailing GBN Brand Shares: % Value 2018-2021
Table 16 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2021-2026
Table 17 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2021-2026
Table 18 Forecast Sales in Store-Based Retailing by Channel: Value 2021-2026
Table 19 Forecast Sales in Store-Based Retailing by Channel: % Value Growth 2021-2026
Table 20 Forecast Store-Based Retailing Outlets by Channel: Units 2021-2026
Table 21 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2021-2026
Table 22 Forecast Sales in Non-Store Retailing by Channel: Value 2021-2026
Table 23 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2021-2026
DISCLAIMER
MODERN GROCERY RETAILERS
2021 Developments
Prospects and Opportunities
Channel Data
Table 24 Modern Grocery Retailers: Value Sales, Outlets and Selling Space 2016-2021
Table 25 Modern Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2016-2021
Table 26 Sales in Modern Grocery Retailers by Channel: Value 2016-2021
Table 27 Sales in Modern Grocery Retailers by Channel: % Value Growth 2016-2021
Table 28 Modern Grocery Retailers Outlets by Channel: Units 2016-2021
Table 29 Modern Grocery Retailers Outlets by Channel: % Unit Growth 2016-2021
Table 30 Modern Grocery Retailers GBO Company Shares: % Value 2017-2021
Table 31 Modern Grocery Retailers GBN Brand Shares: % Value 2018-2021
Table 32 Modern Grocery Retailers LBN Brand Shares: Outlets 2018-2021
Table 33 Modern Grocery Retailers LBN Brand Shares: Selling Space 2018-2021
Table 34 Modern Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2021-2026
Table 35 Modern Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2021-2026
Table 36 Forecast Sales in Modern Grocery Retailers by Channel: Value 2021-2026
Table 37 Forecast Sales in Modern Grocery Retailers by Channel: % Value Growth 2021-2026
Table 38 Forecast Modern Grocery Retailers Outlets by Channel: Units 2021-2026
Table 39 Forecast Modern Grocery Retailers Outlets by Channel: % Unit Growth 2021-2026
TRADITIONAL GROCERY RETAILERS
2021 Developments
Prospects and Opportunities
Channel Data
Table 40 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space 2016-2021
Table 41 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2016-2021
Table 42 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2021-2026
Table 43 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2021-2026
NON-GROCERY SPECIALISTS
2021 Developments
Prospects and Opportunities
Channel Data
Table 44 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2016-2021
Table 45 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2016-2021
Table 46 Sales in Non-Grocery Specialists by Channel: Value 2016-2021
Table 47 Sales in Non-Grocery Specialists by Channel: % Value Growth 2016-2021
Table 48 Non-Grocery Specialists Outlets by Channel: Units 2016-2021
Table 49 Non-Grocery Specialists GBO Company Shares: % Value 2017-2021
Table 50 Non-Grocery Specialists GBN Brand Shares: % Value 2018-2021
Table 51 Non-Grocery Specialists LBN Brand Shares: Outlets 2018-2021
Table 52 Non-Grocery Specialists LBN Brand Shares: Selling Space 2018-2021
Table 53 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2021-2026
Table 54 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2021-2026
Table 55 Forecast Sales in Non-Grocery Specialists by Channel: Value 2021-2026
Table 56 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2021-2026
Table 57 Forecast Non-Grocery Specialists Outlets by Channel: Units 2021-2026
Table 58 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2021-2026
MIXED RETAILERS
2021 Developments
Prospects and Opportunities
Channel Data
Table 59 Mixed Retailers: Value Sales, Outlets and Selling Space 2016-2021
Table 60 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2016-2021
Table 61 Sales in Mixed Retailers by Channel: Value 2016-2021
Table 62 Sales in Mixed Retailers by Channel: % Value Growth 2016-2021
Table 63 Mixed Retailers Outlets by Channel: Units 2016-2021
Table 64 Mixed Retailers Outlets by Channel: % Unit Growth 2016-2021
Table 65 Mixed Retailers GBO Company Shares: % Value 2017-2021
Table 66 Mixed Retailers GBN Brand Shares: % Value 2018-2021
Table 67 Mixed Retailers LBN Brand Shares: Outlets 2018-2021
Table 68 Mixed Retailers LBN Brand Shares: Selling Space 2018-2021
Table 69 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2021-2026
Table 70 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2021-2026
Table 71 Forecast Sales in Mixed Retailers by Channel: Value 2021-2026
Table 72 Forecast Sales in Mixed Retailers by Channel: % Value Growth 2021-2026
Table 73 Forecast Mixed Retailers Outlets by Channel: Units 2021-2026
Table 74 Forecast Mixed Retailers Outlets by Channel: % Unit Growth 2021-2026
DIRECT SELLING
2021 Developments
Prospects and Opportunities
Channel Data
Table 75 Sales in Direct Selling: Value 2016-2021
Table 76 Sales in Direct Selling: % Value Growth 2016-2021
Table 77 Direct Selling GBO Company Shares: % Value 2017-2021
Table 78 Direct Selling GBN Brand Shares: % Value 2018-2021
Table 79 Forecast Sales in Direct Selling: Value 2021-2026
Table 80 Forecast Sales in Direct Selling: % Value Growth 2021-2026
E-COMMERCE (GOODS)
2021 Developments
Prospects and Opportunities
Channel Data
Table 81 Sales in E-Commerce (Goods): Value 2016-2021
Table 82 Sales in E-Commerce (Goods): % Value Growth 2016-2021
Table 83 Forecast Sales in E-Commerce (Goods): Value 2021-2026
Table 84 Forecast Sales in E-Commerce (Goods): % Value Growth 2021-2026
HOMESHOPPING
2021 Developments
Prospects and Opportunities
Channel Data
Table 85 Sales in Homeshopping: Value 2016-2021
Table 86 Sales in Homeshopping: % Value Growth 2016-2021
Table 87 Forecast Sales in Homeshopping: Value 2021-2026
Table 88 Forecast Sales in Homeshopping: % Value Growth 2021-2026
VENDING
2021 Developments
Prospects and Opportunities
Channel Data
Table 89 Sales in Vending: Value 2016-2021
Table 90 Sales in Vending: % Value Growth 2016-2021
Table 91 Forecast Sales in Vending: Value 2021-2026
Table 92 Forecast Sales in Vending: % Value Growth 2021-2026
Retailing
Sales of new and used goods to the general public for personal or household consumption. Excludes specialist retailers of motor vehicles, motorcycles, vehicle parts, fuel. Also excludes foodservice, rental and hire and wholesale industries (Cash and Carry). Sales value excluding or including VAT/Sales Tax. Retailing is the aggregation of Store-based retailing and Non-store retailing. Retailing excludes the informal retail sector. Informal retailing is retail trade which is not declared to the tax authorities. Informal retailing encompasses (a) sales generated by unregistered and unlicensed retailers, ie retailers operating illegally, and (b) any proportion of sales generated by a registered and licensed retailer which is not declared to the tax authorities. Unregistered and unlicensed retailers operate predominantly (although not exclusively) as street hawkers or operate open market stalls, as these channels are harder for the authorities to monitor than permanent outlets. Activities in the illegal market, which is usually understood to refer to trade in illegal, counterfeit or stolen merchandise, are included within our definition of informal retailing. Activities in the “grey market”, which is usually understood to refer to trade in legal merchandise that is sold through unauthorized channels – for example cigarettes bought legally in another country, legally imported, but sold at lower prices than in authorized channels – will be included as informal retailing if no tax is paid on sale by the retailer. However if the retailer pays tax – for example on cigarettes bought legally in another country but sold at a lower price than standard – the sale is included within formal retailing. In relation to click and collect purchases (i.e. where purchases are made over the internet but picked up at store) where the sales data is attributed depends on where the payment is made: If payment is made in store, then the sale is included in store-based sales. If payment is made over the internet, then the sale is included in internet retailing.
See All of Our Definitions