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Country Report

Retailing in

Retailing in Ghana

Feb 2019

US$2,100

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Economic growth and an expanding urban mid-income group are resulting in good sales growth for retailing. Sales are also benefiting from growing foreign investment, notably from South African chains, with this linked to Ghana’s retailing being more developed in comparison to many other countries in the region.

Country insight

Socioeconomic trends

Logistics/infrastructure

Informal retailing

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Samples

Retailing Sample Report Retailing Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples (FAQs about samples):

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Retailing industry in Ghana with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Retailing industry in Ghana, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Ghana for free:

The Retailing in Ghana market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic number of stores, selling space and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

How big is the grocery/non-grocery/non-store channel in Ghana?
Who are the leading retailers in Ghana?
How is retailing performing in Ghana?
What is the retailing environment like in Ghana?
Which channels are winning or losing in the fight for consumers’ money?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Retailing market research database.

Want to find out more about this report?

Request more information

Retailing in Ghana

EXECUTIVE SUMMARY

Country insight

Socioeconomic trends

Logistics/infrastructure

Informal retailing

Chart 1 Retailing: Modern Grocery Retailer
Chart 2 Retailing: Non-Grocery Specialist

MARKET DATA

Table 1 Sales in Retailing by Store-based vs Non-Store: Value 2013-2018
Table 2 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2013-2018
Table 3 Sales in Store-Based Retailing by Channel: Value 2013-2018
Table 4 Sales in Store-Based Retailing by Channel: % Value Growth 2013-2018
Table 5 Store-Based Retailing Outlets by Channel: Units 2013-2018
Table 6 Store-Based Retailing Outlets by Channel: % Unit Growth 2013-2018
Table 7 Sales in Non-Store Retailing by Channel: Value 2013-2018
Table 8 Sales in Non-Store Retailing by Channel: % Value Growth 2013-2018
Table 9 Retailing GBO Company Shares: % Value 2014-2018
Table 10 Retailing GBN Brand Shares: % Value 2015-2018
Table 11 Store-based Retailing GBO Company Shares: % Value 2014-2018
Table 12 Store-based Retailing GBN Brand Shares: % Value 2015-2018
Table 13 Store-based Retailing LBN Brand Shares: Outlets 2015-2018
Table 14 Non-Store Retailing GBO Company Shares: % Value 2014-2018
Table 15 Non-Store Retailing GBN Brand Shares: % Value 2015-2018
Table 16 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2018-2023
Table 17 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2018-2023
Table 18 Forecast Sales in Store-Based Retailing by Channel: Value 2018-2023
Table 19 Forecast Sales in Store-Based Retailing by Channel: % Value Growth 2018-2023
Table 20 Forecast Store-Based Retailing Outlets by Channel: Units 2018-2023
Table 21 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2018-2023
Table 22 Forecast Sales in Non-Store Retailing by Channel: Value 2018-2023
Table 23 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2018-2023

MODERN GROCERY RETAILERS

Chart 3 Modern Grocery Retailers: Forecourt Retailer
Chart 4 Modern Grocery Retailers: Supermarket

Channel Data

Table 24 Modern Grocery Retailers: Value Sales, Outlets and Selling Space 2013-2018
Table 25 Modern Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 26 Sales in Modern Grocery Retailers by Channel: Value 2013-2018
Table 27 Sales in Modern Grocery Retailers by Channel: % Value Growth 2013-2018
Table 28 Modern Grocery Retailers Outlets by Channel: Units 2013-2018
Table 29 Modern Grocery Retailers Outlets by Channel: % Unit Growth 2013-2018
Table 30 Modern Grocery Retailers GBO Company Shares: % Value 2014-2018
Table 31 Modern Grocery Retailers GBN Brand Shares: % Value 2015-2018
Table 32 Modern Grocery Retailers LBN Brand Shares: Outlets 2015-2018
Table 33 Modern Grocery Retailers LBN Brand Shares: Selling Space 2015-2018
Table 34 Modern Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 35 Modern Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023
Table 36 Forecast Sales in Modern Grocery Retailers by Channel: Value 2018-2023
Table 37 Forecast Sales in Modern Grocery Retailers by Channel: % Value Growth 2018-2023
Table 38 Forecast Modern Grocery Retailers Outlets by Channel: Units 2018-2023
Table 39 Forecast Modern Grocery Retailers Outlets by Channel: % Unit Growth 2018-2023

TRADITIONAL GROCERY RETAILERS

Chart 5 Traditional Grocery Retailers: Traditional Grocery Retailer (a)
Chart 6 Traditional Grocery Retailers: Traditional Grocery Retailer (b)

Channel Data

Table 40 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space 2013-2018
Table 41 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 42 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 43 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

NON-GROCERY SPECIALISTS

Chart 7 Non-Grocery Specialists: Homewares and Home Furnishing Store
Chart 8 Non-Grocery Specialists: Jewellery and Watch Specialist Retailer

Channel Data

Table 44 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2013-2018
Table 45 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 46 Sales in Non-Grocery Specialists by Channel: Value 2013-2018
Table 47 Sales in Non-Grocery Specialists by Channel: % Value Growth 2013-2018
Table 48 Non-Grocery Specialists Outlets by Channel: Units 2013-2018
Table 49 Non-Grocery Specialists GBO Company Shares: % Value 2014-2018
Table 50 Non-Grocery Specialists GBN Brand Shares: % Value 2015-2018
Table 51 Non-Grocery Specialists LBN Brand Shares: Outlets 2015-2018
Table 52 Non-Grocery Specialists LBN Brand Shares: Selling Space 2015-2018
Table 53 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 54 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 55 Forecast Sales in Non-Grocery Specialists by Channel: Value 2018-2023
Table 56 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2018-2023
Table 57 Forecast Non-Grocery Specialists Outlets by Channel: Units 2018-2023
Table 58 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2018-2023

MIXED RETAILERS

Chart 9 Mixed Retailers: Mass Merchandiser (a)
Chart 10 Mixed Retailers: Mass Merchandiser (b)

Channel Data

Table 59 Mixed Retailers: Value Sales, Outlets and Selling Space 2013-2018
Table 60 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 61 Sales in Mixed Retailers by Channel: Value 2013-2018
Table 62 Sales in Mixed Retailers by Channel: % Value Growth 2013-2018
Table 63 Mixed Retailers Outlets by Channel: Units 2013-2018
Table 64 Mixed Retailers Outlets by Channel: % Unit Growth 2013-2018
Table 65 Mixed Retailers GBO Company Shares: % Value 2014-2018
Table 66 Mixed Retailers GBN Brand Shares: % Value 2015-2018
Table 67 Mixed Retailers LBN Brand Shares: Outlets 2015-2018
Table 68 Mixed Retailers LBN Brand Shares: Selling Space 2015-2018
Table 69 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 70 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023
Table 71 Forecast Sales in Mixed Retailers by Channel: Value 2018-2023
Table 72 Forecast Sales in Mixed Retailers by Channel: % Value Growth 2018-2023
Table 73 Forecast Mixed Retailers Outlets by Channel: Units 2018-2023
Table 74 Forecast Mixed Retailers Outlets by Channel: % Unit Growth 2018-2023

DIRECT SELLING

Channel Data

Table 75 Sales in Direct Selling: Value 2013-2018
Table 76 Sales in Direct Selling: % Value Growth 2013-2018
Table 77 Direct Selling GBO Company Shares: % Value 2014-2018
Table 78 Direct Selling GBN Brand Shares: % Value 2015-2018
Table 79 Forecast Sales in Direct Selling: Value 2018-2023
Table 80 Forecast Sales in Direct Selling: % Value Growth 2018-2023

INTERNET RETAILING

Channel Data

Table 81 Sales in Internet Retailing: Value 2013-2018
Table 82 Sales in Internet Retailing: % Value Growth 2013-2018
Table 83 Internet Retailing GBO Company Shares: % Value 2014-2018
Table 84 Internet Retailing GBN Brand Shares: % Value 2015-2018
Table 85 Forecast Sales in Internet Retailing: Value 2018-2023
Table 86 Forecast Sales in Internet Retailing: % Value Growth 2018-2023

Megatrends

Country Report

Retailing in Ghana

New Report Guarantee

Executive Summary

New Report Guarantee

Country insight

Socioeconomic trends

Logistics/infrastructure

Informal retailing

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Retailing in Ghana

EXECUTIVE SUMMARY

Country insight

Socioeconomic trends

Logistics/infrastructure

Informal retailing

MARKET DATA

MODERN GROCERY RETAILERS

Channel Data

TRADITIONAL GROCERY RETAILERS

Channel Data

NON-GROCERY SPECIALISTS

Channel Data

MIXED RETAILERS

Channel Data

DIRECT SELLING

Channel Data

INTERNET RETAILING

Channel Data

HOMESHOPPING

VENDING

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