Retailing in Italy

Retailing in Italy

EXECUTIVE SUMMARY

Sluggish economy leads to ongoing slow growth for retailing

Large physical stores continue to suffer

A multi-channel strategy is key across retailing

Major acquisition by CONAD - Consorzio Nazionale Dettaglianti

Difficult challenges remain for the forecast period

OPERATING ENVIRONMENT

Informal retailing

Opening hours

Summary 1 Standard Opening Hours by Channel Type 2018

Physical retail landscape

Cash and carry

Seasonality

Christmas Holidays
Easter
Valentine’s Day/Father’s Day/Mother’s Day
Summer Holidays/Back to School

Payments and delivery

Emerging business models

MARKET DATA

Table 1 Sales in Retailing by Store-based vs Non-Store: Value 2014-2019
Table 2 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2014-2019
Table 3 Sales in Store-based Retailing by Channel: Value 2014-2019
Table 4 Sales in Store-based Retailing by Channel: % Value Growth 2014-2019
Table 5 Store-based Retailing Outlets by Channel: Units 2014-2019
Table 6 Store-based Retailing Outlets by Channel: % Unit Growth 2014-2019
Table 7 Sales in Non-Store Retailing by Channel: Value 2014-2019
Table 8 Sales in Non-Store Retailing by Channel: % Value Growth 2014-2019
Table 9 Grocery Retailers: Value Sales, Outlets and Selling Space 2014-2019
Table 10 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 11 Sales in Grocery Retailers by Channel: Value 2014-2019
Table 12 Sales in Grocery Retailers by Channel: % Value Growth 2014-2019
Table 13 Grocery Retailers Outlets by Channel: Units 2014-2019
Table 14 Grocery Retailers Outlets by Channel: % Unit Growth 2014-2019
Table 15 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2014-2019
Table 16 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 17 Sales in Non-Grocery Specialists by Channel: Value 2014-2019
Table 18 Sales in Non-Grocery Specialists by Channel: % Value Growth 2014-2019
Table 19 Non-Grocery Specialists Outlets by Channel: Units 2014-2019
Table 20 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2014-2019
Table 21 Mixed Retailers: Value Sales, Outlets and Selling Space 2014-2019
Table 22 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 23 Sales in Mixed Retailers by Channel: Value 2014-2019
Table 24 Sales in Mixed Retailers by Channel: % Value Growth 2014-2019
Table 25 Mixed Retailers Outlets by Channel: Units 2014-2019
Table 26 Mixed Retailers Outlets by Channel: % Unit Growth 2014-2019
Table 27 Retailing GBO Company Shares: % Value 2015-2019
Table 28 Retailing GBN Brand Shares: % Value 2016-2019
Table 29 Store-based Retailing GBO Company Shares: % Value 2015-2019
Table 30 Store-based Retailing GBN Brand Shares: % Value 2016-2019
Table 31 Store-based Retailing LBN Brand Shares: Outlets 2016-2019
Table 32 Non-Store Retailing GBO Company Shares: % Value 2015-2019
Table 33 Non-Store Retailing GBN Brand Shares: % Value 2016-2019
Table 34 Grocery Retailers GBO Company Shares: % Value 2015-2019
Table 35 Grocery Retailers GBN Brand Shares: % Value 2016-2019
Table 36 Grocery Retailers LBN Brand Shares: Outlets 2016-2019
Table 37 Grocery Retailers LBN Brand Shares: Selling Space 2016-2019
Table 38 Non-Grocery Specialists GBO Company Shares: % Value 2015-2019
Table 39 Non-Grocery Specialists GBN Brand Shares: % Value 2016-2019
Table 40 Non-Grocery Specialists LBN Brand Shares: Outlets 2016-2019
Table 41 Non-Grocery Specialists LBN Brand Shares: Selling Space 2016-2019
Table 42 Mixed Retailers GBO Company Shares: % Value 2015-2019
Table 43 Mixed Retailers GBN Brand Shares: % Value 2016-2019
Table 44 Mixed Retailers LBN Brand Shares: Outlets 2016-2019
Table 45 Mixed Retailers LBN Brand Shares: Selling Space 2016-2019
Table 46 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2019-2024
Table 47 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2019-2024
Table 48 Forecast Sales in Store-based Retailing by Channel: Value 2019-2024
Table 49 Forecast Sales in Store-based Retailing by Channel: % Value Growth 2019-2024
Table 50 Forecast Store-based Retailing Outlets by Channel: Units 2019-2024
Table 51 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2019-2024
Table 52 Forecast Sales in Non-Store Retailing by Channel: Value 2019-2024
Table 53 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2019-2024
Table 54 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 55 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 56 Forecast Sales in Grocery Retailers by Channel: Value 2019-2024
Table 57 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2019-2024
Table 58 Forecast Grocery Retailers Outlets by Channel: Units 2019-2024
Table 59 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2019-2024
Table 60 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 61 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 62 Forecast Sales in Non-Grocery Specialists by Channel: Value 2019-2024
Table 63 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2019-2024
Table 64 Forecast Non-Grocery Specialists Outlets by Channel: Units 2019-2024
Table 65 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2019-2024
Table 66 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 67 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 68 Forecast Sales in Mixed Retailers by Channel: Value 2019-2024
Table 69 Forecast Sales in Mixed Retailers by Channel: % Value Growth 2019-2024
Table 70 Forecast Mixed Retailers Outlets by Channel: Units 2019-2024
Table 71 Forecast Mixed Retailers Outlets by Channel: % Unit Growth 2019-2024

CORONAVIRUS (COVID-19)

DEFINITIONS

SOURCES

Summary 2 Research Sources

Convenience Stores in Italy

HEADLINES

PROSPECTS

Convenience stores continue to undergo an upgrade process

Convenience stores holds its own against hypermarkets

Convenience stores fulfil differing needs

COMPETITIVE LANDSCAPE

CONAD - Consorzio Nazionale Dettaglianti takes the lead through acquisition

Crai Secom returns to growth

Smaller, domestic players also follow the convenience trend

CHANNEL DATA

Table 72 Convenience Stores: Value Sales, Outlets and Selling Space 2014-2019
Table 73 Convenience Stores: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 74 Convenience Stores GBO Company Shares: % Value 2015-2019
Table 75 Convenience Stores GBN Brand Shares: % Value 2016-2019
Table 76 Convenience Stores LBN Brand Shares: Outlets 2016-2019
Table 77 Convenience Stores LBN Brand Shares: Selling Space 2016-2019
Table 78 Convenience Stores Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 79 Convenience Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024

Discounters in Italy

HEADLINES

PROSPECTS

Discounters profit from the declining popularity of hypermarkets

Discounters continue to expand their reach

Discounters increasingly target more sophisticated consumers

COMPETITIVE LANDSCAPE

Eurospin Italia maintains its lead

German discounters continue to invest in Italy

Discounters increasingly turn to e-commerce

CHANNEL DATA

Table 80 Discounters: Value Sales, Outlets and Selling Space 2014-2019
Table 81 Discounters: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 82 Discounters GBO Company Shares: % Value 2015-2019
Table 83 Discounters GBN Brand Shares: % Value 2016-2019
Table 84 Discounters LBN Brand Shares: Outlets 2016-2019
Table 85 Discounters LBN Brand Shares: Selling Space 2016-2019
Table 86 Discounters Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 87 Discounters Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024

Hypermarkets in Italy

HEADLINES

PROSPECTS

Hypermarkets continue to lose out to smaller formats

Non-grocery sales record the steepest decline

Operators look to downsize selling space as a way of winning back shoppers

COMPETITIVE LANDSCAPE

Coop Italia remains over-exposed to hypermarkets

Carrefour Italia Commerciale launches a new strategy

Uncertainties around the future of Auchan hypermarkets

CHANNEL DATA

Table 88 Hypermarkets: Value Sales, Outlets and Selling Space 2014-2019
Table 89 Hypermarkets: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 90 Hypermarkets GBO Company Shares: % Value 2015-2019
Table 91 Hypermarkets GBN Brand Shares: % Value 2016-2019
Table 92 Hypermarkets LBN Brand Shares: Outlets 2016-2019
Table 93 Hypermarkets LBN Brand Shares: Selling Space 2016-2019
Table 94 Hypermarkets Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 95 Hypermarkets Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024

Supermarkets in Italy

HEADLINES

PROSPECTS

Supermarkets focus on improved shopping experiences

Home delivery high on the agenda of supermarkets

Domestic consortia gain ground

COMPETITIVE LANDSCAPE

CONAD - Consorzio Nazionale Dettaglianti strengthens its lead

Supermarkets offer creative delivery options

Auchan launches a scan and go app for smartphones

CHANNEL DATA

Table 96 Supermarkets: Value Sales, Outlets and Selling Space 2014-2019
Table 97 Supermarkets: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 98 Supermarkets GBO Company Shares: % Value 2015-2019
Table 99 Supermarkets GBN Brand Shares: % Value 2016-2019
Table 100 Supermarkets LBN Brand Shares: Outlets 2016-2019
Table 101 Supermarkets LBN Brand Shares: Selling Space 2016-2019
Table 102 Supermarkets Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 103 Supermarkets Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024

Traditional Grocery Retailers in Italy

HEADLINES

PROSPECTS

Traditional grocery retailers continues to lose ground

Farmers’ markets are increasingly competing with traditional grocery retailers

More traditional grocery retailers may seek affiliations with larger retail groups

COMPETITIVE LANDSCAPE

Ecor NaturaSì maintains its lead

Nespresso Italiana continues its aggressive expansion plans

101 Caffè continues to leverage its franchise model

CHANNEL DATA

Table 104 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space 2014-2019
Table 105 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 106 Sales in Traditional Grocery Retailers by Channel: Value 2014-2019
Table 107 Sales in Traditional Grocery Retailers by Channel: % Value Growth 2014-2019
Table 108 Traditional Grocery Retailers Outlets by Channel: Units 2014-2019
Table 109 Traditional Grocery Retailers Outlets by Channel: % Unit Growth 2014-2019
Table 110 Traditional Grocery Retailers GBO Company Shares: % Value 2015-2019
Table 111 Traditional Grocery Retailers GBN Brand Shares: % Value 2016-2019
Table 112 Traditional Grocery Retailers LBN Brand Shares: Outlets 2016-2019
Table 113 Traditional Grocery Retailers LBN Brand Shares: Selling Space 2016-2019
Table 114 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 115 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 116 Forecast Sales in Traditional Grocery Retailers by Channel: Value 2019-2024
Table 117 Forecast Sales in Traditional Grocery Retailers by Channel: % Value Growth 2019-2024
Table 118 Forecast Traditional Grocery Retailers Outlets by Channel: Units 2019-2024
Table 119 Forecast Traditional Grocery Retailers Outlets by Channel: % Unit Growth 2019-2024

Apparel and Footwear Specialist Retailers in Italy

HEADLINES

PROSPECTS

The uncertain economy continues to negatively sales through apparel and footwear specialists

Adverse weather conditions do not help sales

International fast fashion brands continue to consolidate their positions

COMPETITIVE LANDSCAPE

OVS maintains its lead

Domestic apparel and footwear specialist retailers focus on their online presence

Luxury apparel and footwear specialist retailers buck the trend

CHANNEL DATA

Table 120 Apparel And Footwear Specialist Retailers: Value Sales, Outlets and Selling Space 2014-2019
Table 121 Apparel And Footwear Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 122 Apparel And Footwear Specialist Retailers GBO Company Shares: % Value 2015-2019
Table 123 Apparel And Footwear Specialist Retailers GBN Brand Shares: % Value 2016-2019
Table 124 Apparel And Footwear Specialist Retailers LBN Brand Shares: Outlets 2016-2019
Table 125 Apparel And Footwear Specialist Retailers LBN Brand Shares: Selling Space 2016-2019
Table 126 Apparel And Footwear Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 127 Apparel And Footwear Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024

Electronics and Appliance Specialist Retailers in Italy

HEADLINES

PROSPECTS

Ongoing consolidation in electronics and appliance specialist retailers

Close omnichannel integration is key to success

Players increasingly partner with hypermarkets

COMPETITIVE LANDSCAPE

Unieuro extends its lead

Euronics Italia and Trony follow similar strategies

Mediamarket continues to stall

CHANNEL DATA

Table 128 Electronics and Appliance Specialist Retailers: Value Sales, Outlets and Selling Space 2014-2019
Table 129 Electronics and Appliance Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 130 Electronics and Appliance Specialist Retailers GBO Company Shares: % Value 2015-2019
Table 131 Electronics and Appliance Specialist Retailers GBN Brand Shares: % Value 2016-2019
Table 132 Electronics and Appliance Specialist Retailers LBN Brand Shares: Outlets 2016-2019
Table 133 Electronics and Appliance Specialist Retailers LBN Brand Shares: Selling Space 2016-2019
Table 134 Electronics and Appliance Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 135 Electronics and Appliance Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024

Health and Beauty Specialist Retailers in Italy

HEADLINES

PROSPECTS

International operators still testing the water in chemists/pharmacies

Good growth for drugstores/parapharmacies

Beauty specialist retailers records modest growth

COMPETITIVE LANDSCAPE

Gottardo invests in Tigotà for growth

International pharmacies begin to take advantage of liberalisation

Kiko extends its lead in beauty specialist retailers

CHANNEL DATA

Table 136 Health and Beauty Specialist Retailers: Value Sales, Outlets and Selling Space 2014-2019
Table 137 Health and Beauty Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 138 Sales in Health and Beauty Specialist Retailers by Channel: Value 2014-2019
Table 139 Sales in Health and Beauty Specialist Retailers by Channel: % Value Growth 2014-2019
Table 140 Health and Beauty Specialist Retailers GBO Company Shares: % Value 2015-2019
Table 141 Health and Beauty Specialist Retailers GBN Brand Shares: % Value 2016-2019
Table 142 Health and Beauty Specialist Retailers LBN Brand Shares: Outlets 2016-2019
Table 143 Health and Beauty Specialist Retailers LBN Brand Shares: Selling Space 2016-2019
Table 144 Health and Beauty Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 145 Health and Beauty Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 146 Forecast Sales in Health and Beauty Specialist Retailers by Channel: Value 2019-2024
Table 147 Forecast Sales in Health and Beauty Specialist Retailers by Channel: % Value Growth 2019-2024

Home and Garden Specialist Retailers in Italy

HEADLINES

PROSPECTS

Strong DIY trend supports moderate growth

Shops-in-shops increasingly popular

Multi-channel strategies increasingly important

COMPETITIVE LANDSCAPE

Major closures in homewares and home furnishings stores

Leroy Merlin Italia opens a new store

New retail concepts strengthen multi-channel sales

CHANNEL DATA

Table 148 Home and Garden Specialist Retailers: Value Sales, Outlets and Selling Space 2014-2019
Table 149 Home and Garden Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 150 Sales in Home and Garden Specialist Retailers by Channel: Value 2014-2019
Table 151 Sales in Home and Garden Specialist Retailers by Channel: % Value Growth 2014-2019
Table 152 Home and Garden Specialist Retailers GBO Company Shares: % Value 2015-2019
Table 153 Home and Garden Specialist Retailers GBN Brand Shares: % Value 2016-2019
Table 154 Home and Garden Specialist Retailers LBN Brand Shares: Outlets 2016-2019
Table 155 Home and Garden Specialist Retailers LBN Brand Shares: Selling Space 2016-2019
Table 156 Home and Garden Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 157 Home and Garden Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 158 Forecast Sales in Home and Garden Specialist Retailers by Channel: Value 2019-2024
Table 159 Forecast Sales in Home and Garden Specialist Retailers by Channel: % Value Growth 2019-2024

Department Stores in Italy

HEADLINES

PROSPECTS

Department stores are enhancing the in-store experience

Ongoing rationalisation of networks

Gastronomy is increasingly part of the department store experience

COMPETITIVE LANDSCAPE

Gruppo Rinascente continues to rationalise its network

Gruppo Coin continues to restructure its network

No new entrants to department stores

CHANNEL DATA

Table 160 Department Stores: Value Sales, Outlets and Selling Space 2014-2019
Table 161 Department Stores: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 162 Department Stores GBO Company Shares: % Value 2015-2019
Table 163 Department Stores GBN Brand Shares: % Value 2016-2019
Table 164 Department Stores LBN Brand Shares: Outlets 2016-2019
Table 165 Department Stores LBN Brand Shares: Selling Space 2016-2019
Table 166 Department Stores Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 167 Department Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024

Variety Stores in Italy

HEADLINES

PROSPECTS

Proximity and convenience are key to success of variety stores

Increasing competition from smaller stores offering low prices

Strong competition from many other channels

COMPETITIVE LANDSCAPE

Magazzini Maury’s maintains its strong lead

Upim expands its presence through partnerships

Flying Tiger Copenhagen continues to expand its network

CHANNEL DATA

Table 168 Variety Stores: Value Sales, Outlets and Selling Space 2014-2019
Table 169 Variety Stores: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 170 Variety Stores GBO Company Shares: % Value 2015-2019
Table 171 Variety Stores GBN Brand Shares: % Value 2016-2019
Table 172 Variety Stores LBN Brand Shares: Outlets 2016-2019
Table 173 Variety Stores LBN Brand Shares: Selling Space 2016-2019
Table 174 Variety Stores Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 175 Variety Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024

Direct Selling in Italy

HEADLINES

PROSPECTS

Italy ranks high in the European direct selling league

Direct selling a good employment option for women

Increasing competition from mono-brand outlets and e-commerce

COMPETITIVE LANDSCAPE

Vorwerk Folletto maintains its lead

Yves Rocher Italia strengthens its position

Natura Cosmeticos acquires Avon Products

CHANNEL DATA

Table 176 Direct Selling by Category: Value 2014-2019
Table 177 Direct Selling by Category: % Value Growth 2014-2019
Table 178 Direct Selling GBO Company Shares: % Value 2015-2019
Table 179 Direct Selling GBN Brand Shares: % Value 2016-2019
Table 180 Direct Selling Forecasts by Category: Value 2019-2024
Table 181 Direct Selling Forecasts by Category: % Value Growth 2019-2024

Homeshopping in Italy

HEADLINES

PROSPECTS

Frozen products continue to perform well

Multi-channel strategy to become increasingly important

COMPETITIVE LANDSCAPE

Bofrost Italia maintains its lead

Raja Group acquires Staples Solutions

Flli Carli follows a multi-channel strategy

CHANNEL DATA

Table 182 Homeshopping by Category: Value 2014-2019
Table 183 Homeshopping by Category: % Value Growth 2014-2019
Table 184 Homeshopping GBO Company Shares: % Value 2015-2019
Table 185 Homeshopping GBN Brand Shares: % Value 2016-2019
Table 186 Homeshopping Forecasts by Category: Value 2019-2024
Table 187 Homeshopping Forecasts by Category: % Value Growth 2019-2024

Vending in Italy

HEADLINES

PROSPECTS

Vending moves towards healthier choices

New payment methods for vending

Convenience and price are keys to success

COMPETITIVE LANDSCAPE

IVS Italia expands its payment options

Gruppo Argenta continues to innovate

The future of Evoca remains uncertain

CHANNEL DATA

Table 188 Vending by Category: Value 2014-2019
Table 189 Vending by Category: % Value Growth 2014-2019
Table 190 Vending GBO Company Shares: % Value 2015-2019
Table 191 Vending GBN Brand Shares: % Value 2016-2019
Table 192 Vending Forecasts by Category: Value 2019-2024
Table 193 Vending Forecasts by Category: % Value Growth 2019-2024

E-Commerce in Italy

HEADLINES

PROSPECTS

E-commerce in its infancy in Italy compared with other European countries

Multi-channel strategies are key to success

Increased usage of financial cards to drive e-commerce sales

COMPETITIVE LANDSCAPE

Third party merchants lead e-commerce

Amazon.com continues its aggressive expansion plan

Traditional domestic retailers finding it difficult to compete with international e-commerce giants

CHANNEL DATA

Table 194 E-Commerce by Channel and Category: Value 2014-2019
Table 195 E-Commerce by Channel and Category: % Value Growth 2014-2019
Table 196 E-Commerce GBO Company Shares: % Value 2015-2019
Table 197 E-Commerce GBN Brand Shares: % Value 2016-2019
Table 198 Forecast E-Commerce by Channel and Category: Value 2019-2024
Table 199 Forecast E-Commerce by Channel and Category: % Value Growth 2019-2024

Mobile E-Commerce in Italy

HEADLINES

PROSPECTS

Strong penetration of smartphones supports growth of mobile-e-commerce

Pricing, speed and ease of navigation key to mobile e-commerce

The launch of 5G will likely favour mobile e-commerce

COMPETITIVE LANDSCAPE

Vente-privee rebrands

Yoox launches an immersive styling suite

Ikea Italia Retail lags in mobile e-commerce

CHANNEL DATA

Table 200 Mobile E-Commerce: Value 2014-2019
Table 201 Mobile E-Commerce: % Value Growth 2014-2019
Table 202 Mobile E-Commerce Forecasts: Value 2019-2024
Table 203 Mobile E-Commerce Forecasts: % Value Growth 2019-2024

Food and Drink E-Commerce in Italy

HEADLINES

PROSPECTS

Strongest retail value growth in retailing for food and drink e-commerce

Modern grocery retailers include food and drink e-commerce into their multi-channel strategies

Many opportunities for food and drink e-commerce

COMPETITIVE LANDSCAPE

Modern grocery retailers launch click and collect services

Esselunga launches a Google Assistant app

Crai Secom continues to roll out its proximity e-commerce system

CHANNEL DATA

Table 204 Food and Drink E-Commerce: Value 2014-2019
Table 205 Food and Drink E-Commerce: % Value Growth 2014-2019
Table 206 Food and Drink E-Commerce Forecasts: Value 2019-2024
Table 207 Food and Drink E-Commerce Forecasts: % Value Growth 2019-2024

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