Mumbai has the largest population among cities in India and has diversified income groups and culture which makes it a favourable city for retailers to test new retailing strategies. It is also home to the leading retailers in the country. Retailing in Mumbai is more than shopping as the in-store experience is taking precedence. Malls are also preferred by consumers as they provide everything from shopping to entertainment.
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Our Retailing City level reports highlights the most recent trends and developments in Mumbai, and contrasts these with India as a whole.
This major new report series refines our data and analysis further to city level trends, helping you examine business opportunities and challenges that exist for these industries at a city market level.