Retailing

Market research on the retailing industry. Our reports feature a ...

Market research on the retailing industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends.

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Strategy Briefing

Affordability, Value and the Cost of Living: Cities as Hubs of Consumer Spending

Jun 2023

Cities are hubs for spending, with 80% of expenditure expected to be generated by urban areas in 2023. Spending growth in 2023 will, however, be sluggish, as cost of living challenges force consumers to be more conservative in their expenditure. Over…

USD 1,325
Strategy Briefing

Affordability, Value and the Cost of Living: Spotlight on Sub-Saharan Africa

Jan 2024

This report provides an in-depth analysis of the potential market strategies for companies in Sub-Saharan Africa amidst the current cost of living crisis. It details how companies can leverage affordability, technology, and values to cater to the…

USD 1,325
Strategy Briefing

Affordability, Value and the Cost of Living: Where Do Opportunities Lie?

Nov 2023

Rising costs of living pose challenges globally, but companies can find opportunities in several categories, essential and discretionary, especially in underpenetrated fast-growing markets. By considering category adjacencies and focusing on value,…

USD 1,325
Country Report

Apparel and Footwear Specialist Retailers in Cameroon

Jun 2022

Having plunged by almost a fifth during 2020, retail constant value sales (2021 prices) of apparel and footwear specialist retailers rebounded in 2021 but remained well below their pre-pandemic level. The number of outlets continued to decline during…

USD 1,195
Country Report

Apparel and Footwear Specialists in Egypt

Mar 2024

Apparel and footwear specialists in Egypt felt the force of economic and political issues in 2023. Amid the ongoing effects of the COVID-19 pandemic, high inflation, currency devaluation, import restrictions and the fallout of the war in Ukraine and…

USD 1,195
Country Report

Apparel and Footwear Specialists in Morocco

Feb 2024

Decathlon, a key player in the mass distribution of sports and leisure apparel and footwear, continued to demonstrate its winning model in 2023. With a discreet yet impactful approach, Decathlon has successfully democratised access to sports and…

USD 1,195
Country Report

Apparel and Footwear Specialists in Nigeria

Feb 2024

In 2023, apparel and footwear specialists in Nigeria contended with a challenging retail environment characterised by low consumer purchasing power and rising inflation. As consumers prioritised essential items such as groceries and medicine,…

USD 1,195
Country Report

Apparel and Footwear Specialists in South Africa

Feb 2024

The performance of apparel and footwear specialists in South Africa continued to improve in 2023, due to consumers’ revived routines such as returning to the workplace and shopping centres. As inflationary pressure has been impacting disposable…

USD 1,195
Country Report

Appliances and Electronics Specialists in Egypt

Mar 2024

Appliances and electronics specialists in Egypt saw significant new investments towards the end of the review period. Vestel, a Turkish home and professional appliances manufacturer, and Zorlu, a multinational holding company, announced plans to…

USD 1,195
Country Report

Appliances and Electronics Specialists in Morocco

Feb 2024

Demand for household appliances has been under pressure, reflecting high inflation and shifting consumer priorities. However, despite this overall decline, demand for small household appliances continued to grow steadily since 2020. This trend…

USD 1,195
Country Report

Appliances and Electronics Specialists in Nigeria

Feb 2024

Appliances and electronics specialists in Nigeria experienced a downturn in 2023 as consumers grappled with economic challenges. Rising costs of appliances and electronics prompted consumers to reassess their purchasing priorities, leading to a…

USD 1,195
Country Report

Appliances and Electronics Specialists in South Africa

Feb 2024

In 2023, sales via appliances and electronics specialists in South Africa were mainly driven by high inflation and currency depreciation, which directly influenced prices. The channel was also affected by lower demand from cash-strapped consumers,…

USD 1,195
Strategy Briefing

Commerce 2040: The Future of the Retail Store in a Digital World

Oct 2021

Euromonitor International’s Commerce 2040 series outlines a vision for how consumers might shop in two decades. This report focuses on how the competing forces that are reshaping retail will impact the future of the store. In particular, the shift…

USD 1,325
Strategy Briefing

Consumer Market Flashpoints: Rising Inequality

Oct 2023

In the upcoming years, consumers and businesses face an array of challenges, with rising income inequality being among the key ones. Nevertheless, addressing the income inequality through catering to the Bottom of the Pyramid and the Middle Class…

USD 1,325
Country Report

Convenience Retailers in Egypt

Mar 2024

Convenience retailers in Egypt was affected by direct government efforts to support convenience stores. As the success of convenience stores is high, the government aims to stimulate new initiatives and facilitate bank loans to help local…

USD 990
Country Report

Convenience Retailers in Morocco

Feb 2024

In 2023, Moroccan retailers faced heightened competition, compelling them to diversify their strategies to maintain market relevance and sustain growth. Convenience stores, in particular, encountered stiff competition not only from traditional…

USD 990
Country Report

Convenience Retailers in Nigeria

Feb 2024

The currency redesign initiated by the Central Bank of Nigeria in early 2023 created significant challenges for convenience retailers. The scarcity of the local currency, coupled with Nigeria's predominantly cash-driven economy and a large segment of…

USD 990
Country Report

Convenience Retailers in South Africa

Feb 2024

In 2023, convenience stores in South Africa continued to benefit from proximity to local households, with this format often used for daily or weekly top-ups. However, in suburban areas, the channel is increasingly being threatened by the emergence of…

USD 990
Strategy Briefing

Digital Consumer Survey 2020: Key Insights

Jun 2020

Technological advances are creating unprecedented change across consumer-facing industries. The Digital Consumer Survey, fielded in March and April, offers insight into the pace and depth of this evolution, tracking consumer behaviour, attitudes,…

USD 1,325
Country Report

Direct Selling in Algeria

Mar 2023

Direct selling has evolved in the recent review period, with sellers turning to social media and online marketplaces. This switch to e-commerce was stimulated by the era of COVID-19, when consumers and players alike were forced to embrace online…

USD 1,195
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