Retailing

Sales were hard-hit by COVID-19 in 2020, as most vending machines are located in consumer foodservice establishments, at public transport hubs, and in petrol stations, and movement restrictions and closures limited foot traffic to such venues.…

Like other grocery retailers, supermarkets saw growth during the COVID-19 pandemic, and was amongst the best-performing retail channels in Spain, as consumers tried to shop in local outlets during movement restrictions. In 2022, retailers continued…

After the good performance seen in 2020, sales in small local grocers resumed their decline in current value terms in 2021 and 2022, which was a trend that was already occurring before the emergence of COVID-19. During the first year of the pandemic,…

More than two years after the beginning of the crisis generated by the COVID-19 pandemic, the global economy was also hit by the effects of the Russian invasion of Ukraine in 2022. The consequences of this war have been global in nature and of great…

More than two thirds of Spaniards already make purchases online. Although retail e-commerce was already developing rapidly in the country, a strong acceleration was seen in recent years due to the pandemic, with value sales surging by more than…

In 2022, hypermarkets saw growth in outlet numbers for the first time in many years, which contributed to slow value growth. In addition, with the lifting of COVID-19 restrictions, Spanish consumers returned to shopping in physical stores as they…

In 2022, Leroy Merlin remained the leading player in home products specialists, due to its strong position in home improvement and gardening stores. In 2022, the company completed the transformation of the Aki brand outlets, which were closed down in…

After a year of slight current value decline in 2020, health and beauty specialists returned to growth in 2021, and especially in 2022. Pharmacies saw a consistent performance over the review period, including over 2020-2022, as these outlets were…

El Corte Inglés remained the dominant player in general merchandise stores in 2022, accounting for more than two thirds of value sales. It is synonymous with the term “department store” in the minds of local consumers, and is the major showcase for…

2022 was another successful year for Lidl in Spain. The company continued to expand its network, reaching more than 650 outlets, with the ambition of reaching 700 outlets in the next year. Like Aldi, it has a strategy of opening outlets in the…

According to the Spanish Association of Direct Selling, only around 30% of Spaniards purchase products via direct selling. The regions where direct selling has the highest penetration rate are Andalusia, Madrid, and Catalonia. The limited penetration…

In May 2022, all major COVID-19 restrictions (except from obligatory mask-wearing in public transport, pharmacies, and hospitals) were lifted. This coincided with the beginning of the main travel season, which contributed to a significant increase in…

Appliances and electronics specialists saw a notable current value decline in 2020, with a further slower fall in sales seen in 2021. Outlets closed temporarily during the lockdown in 2020, and although working from home supported growth in sales of…

Apparel and footwear specialists (offline sales) saw current value declines for two years in a row over 2020-2021, with sales falling by nearly half compared with 2019. This retail channel was amongst the hardest hit by the pandemic, as such outlets…

This report examines inflation levels and drivers globally and in key countries. In 2023, global inflation is expected to ease from its peak in 2022, but remaining significantly above-trend. Geopolitical risks and uncertainty in the energy market are…

This report examines e-commerce usage and revenue share from e-commerce in different industries and countries. The e-commerce index helps to better understand which industries are leading and identify key success factors. The briefing also analysis…

This report examines inflation levels and drivers globally and in key countries. Global inflation is reaching a peak, although geopolitical risks and uncertainty in the energy market remain key risks. The impact varies between countries, with…

This report examines inflation levels and drivers globally and in key countries. Global inflation is reaching a peak, although geopolitical risks and uncertainty in the energy market remain key risks. The impact varies between countries, with…

The report examines inflation level and drivers globally and in the key countries. Global inflation is forecast to accelerate due to higher energy and commodity prices, disruptions in supply chains and weaker business confidence. Impact varies…

Warehouse clubs are not a significant presence in Spanish retailing, with Costco Wholesale Spain SL the only player. During 2021, it operated three outlets in Spain, up from two at the beginning of the forecast period. These are located in Madrid,…