Rewe Group is one of the largest German retailers, primarily focused on grocery retailing, though the company is also active in home improvement and tourism. Rewe is also Germany’s largest player in grocery e-commerce. Rewe Group benefits from an extensive store network and strong consumer brand awareness, and is well positioned for the coming years with a modern, omnichannel strategy.
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Euromonitor International's report on Rewe Group delivers a detailed strategic analysis of the company's business, examining its performance in the Retailing market and the global economy. Company and market share data provide a detailed look at the financial position of Rewe Group, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Rewe Group.
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