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Rice, Pasta and Noodles in
Russia

Country Report

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Executive Summary

Nov 2019
PROSPECTS
Variety of pasta types expands as consumers look for new options

Traditional formats such as spaghetti and vermicelli, dominate dried pasta. Still, growing diversity is set to drive further category development over the forecast period with consumers interested in trying the different shapes and textures.

Healthier options make headway in dried pasta

The growing variety of gluten free, wholegrain and other types of healthier dried pasta is set to be another driver of category development. Currently, in Russia there are no facilities for the production of gluten-free dried pasta and all such products are imported.

New domestic varieties and boil-in-the-bag options set to drive growth in rice

Together with buckwheat, rice is one of the most popular grains in Russia. Both domestic production and imports are important: While most medium-grain rice is harvested and produced domestically, long-grain rice is generally imported.

COMPETITIVE LANDSCAPE
Doshirak introduces new seafood flavour to instant noodles

Doshirak Koya OOO was ranked second in noodles in 2019 with it offering the Doshirak, Kwisti and Ramen brands. Doshirak launched a new seafood flavour under its key Doshirak and Kwisti brands at the end of the review period.

Producers look to gain edge through rebranding

Some manufacturers have invested in rebranding their key brands of rice in order to win over more consumers. Resurs OOO, for example, created a new modern packaging design for its key Uvelka brand in 2018, while Pervaya Krupyanaya Kompaniya OOO introduced a more sophisticated packaging design for its Passim brand.

Domestic rice producers expand their offer

When it comes to rice, domestic manufacturers are interested in harvesting and producing new varieties of rice. These new varieties are providing an opportunity to produce high-margin rice products thanks to growing consumer interest in new and interesting products.

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Rice, Pasta and Noodles in Russia

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Overview

Discover the latest market trends and uncover sources of future market growth for the Rice, Pasta and Noodles industry in Russia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Rice, Pasta and Noodles industry in Russia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Rice, Pasta and Noodles in Russia market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Rice, Pasta and Noodles in Russia?
  • What are the major brands in Russia?
  • With economic recovery far from guaranteed, are consumers cutting back on impulse and indulgence food items like confectionery?
  • How are manufacturers addressing consumer concerns over health and obesity?
  • What does the future hold for ethically sourced products?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

Rice, Pasta and Noodles in Russia - Category analysis

HEADLINES

PROSPECTS

Variety of pasta types expands as consumers look for new options
Healthier options make headway in dried pasta
New domestic varieties and boil-in-the-bag options set to drive growth in rice

COMPETITIVE LANDSCAPE

Doshirak introduces new seafood flavour to instant noodles
Producers look to gain edge through rebranding
Domestic rice producers expand their offer

CATEGORY DATA

Table 1 Sales of Rice, Pasta and Noodles by Category: Volume 2014-2019
Table 2 Sales of Rice, Pasta and Noodles by Category: Value 2014-2019
Table 3 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2014-2019
Table 4 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2014-2019
Table 5 Sales of Instant Noodles by Leading Flavours: Rankings 2014-2019
Table 6 NBO Company Shares of Rice, Pasta and Noodles: % Value 2015-2019
Table 7 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2016-2019
Table 8 NBO Company Shares of Rice: % Value 2015-2019
Table 9 LBN Brand Shares of Rice: % Value 2016-2019
Table 10 NBO Company Shares of Pasta: % Value 2015-2019
Table 11 LBN Brand Shares of Pasta: % Value 2016-2019
Table 12 NBO Company Shares of Noodles: % Value 2015-2019
Table 13 LBN Brand Shares of Noodles: % Value 2016-2019
Table 14 Distribution of Rice, Pasta and Noodles by Format: % Value 2014-2019
Table 15 Distribution of Rice by Format: % Value 2014-2019
Table 16 Distribution of Pasta by Format: % Value 2014-2019
Table 17 Distribution of Noodles by Format: % Value 2014-2019
Table 18 Forecast Sales of Rice, Pasta and Noodles by Category: Volume 2019-2024
Table 19 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2019-2024
Table 20 Forecast Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2019-2024
Table 21 Forecast Sales of Rice, Pasta and Noodles by Category: % Value Growth 2019-2024

Packaged Food in Russia - Industry Overview

EXECUTIVE SUMMARY

Packaged food sees stable growth but economic uncertainty prevails
Consumers turning their attention to added-value products as economy improves
Premiumisation seen as the economy recovers
Convenience and price remain key in distribution
Modest growth predicted for the forecast period but challenges remain

FOODSERVICE

Sales to Foodservice
Sales to foodservice benefit from opening of new outlets
Retailers looking to introduce foodservice to their stores in order to attract more consumers
Foodservice operators increasingly look for convenience in packaged food
Consumer Foodservice
Consumer foodservice on the rise as the offer increases and the economy improves
Consumers turning to home delivery supported by rise of online food delivery services
Polarisation seen within consumer foodservice when it comes to chained versus independent outlets

CATEGORY DATA

Table 22 Foodservice Sales of Packaged Food by Category: Volume 2014-2019
Table 23 Foodservice Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 24 Forecast Foodservice Sales of Packaged Food by Category: Volume 2019-2024
Table 25 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2019-2024

MARKET DATA

Table 26 Sales of Packaged Food by Category: Volume 2014-2019
Table 27 Sales of Packaged Food by Category: Value 2014-2019
Table 28 Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 29 Sales of Packaged Food by Category: % Value Growth 2014-2019
Table 30 GBO Company Shares of Packaged Food: % Value 2015-2019
Table 31 NBO Company Shares of Packaged Food: % Value 2015-2019
Table 32 LBN Brand Shares of Packaged Food: % Value 2016-2019
Table 33 Penetration of Private Label by Category: % Value 2014-2019
Table 34 Distribution of Packaged Food by Format: % Value 2014-2019
Table 35 Distribution of Packaged Food by Format and Category: % Value 2019
Table 36 Forecast Sales of Packaged Food by Category: Volume 2019-2024
Table 37 Forecast Sales of Packaged Food by Category: Value 2019-2024
Table 38 Forecast Sales of Packaged Food by Category: % Volume Growth 2019-2024
Table 39 Forecast Sales of Packaged Food by Category: % Value Growth 2019-2024

SOURCES

Summary 1 Research Sources