Following a recovery at its Albert Heijn chain in the Netherlands, thanks to lower costs and strong private label range, and an improvement in the US, Ahold appears to be back on track after a period of difficulty. However, it still faces a challenging economy and strong price competition in the US and the rise of discounters in Europe. Hence, Ahold’s heavy reliance on mature markets will continue to limit its potential and underlines the need for the company to continue expanding in Eastern Eur
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Euromonitor International's report on Royal Ahold NV delivers a detailed strategic analysis of the company's business, examining its performance in the Retailing market and the global economy.
Company and market share data provide a detailed look at the financial position of Royal Ahold NV, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Royal Ahold NV.
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