2023 is set to be marked by political and economic uncertainty in Chile, which will undoubtedly be an important factor that influences local consumers’ purchasing decisions. The fact that Chileans must maximise their budgets could have a subdued impact on growth prospects for sanitary protection, which is set to record stable but undynamic retail volume growth in the coming years.
As part of a new trend in Chile, which was accelerated by the pandemic, an increasing number of local consumers are attracted to non-chemical products. Natural components and organic options are gaining relevance within sanitary protection, with consumers increasingly conscious of the products they purchase and the impact these can have on both their bodies and the environment.
Chile is expected to face a year of economic uncertainty in 2023, as cash subsidies provided by the local government during the pandemic to support the population are likely to be significantly reduced. In addition, permission to make new withdrawals from the pension system is likely to be rescinded.
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Understand the latest market trends and future growth opportunities for the Sanitary Protection industry in Chile with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Sanitary Protection industry in Chile, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of tampons, towels, and pantyliners. Intimate Wipes are not counted in. To see the market size that combines sanitary protection and intimate wipes, please select Sanitary Protection Including Intimate Wipes.See All of Our Definitions
This report originates from Passport, our Sanitary Protection research and analysis database.
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