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Country Report

Sanitary Protection in

Sanitary Protection in Tunisia

Mar 2021

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Stockpiling behaviour boosts sales of sanitary protection in Q1 and Q2

From 16 March, non-essential retailers closed, with a full lockdown and curfew put in place from 18 March. This caused panic to increase in the population, with some household stockpiling goods, fearing for the worst.

Interest in hygiene boosts sales, with slim/thin/ultra-thin towels gaining ground

Due to the outbreak of COVID-19, consumers were increasingly aware of health and hygiene. With the importance of hygiene increasing, demand for sanitary products grew.

Société d’Articles Hygiéniques Sarl remains dominant during the outbreak of COVID-19

Société d’Articles Hygiéniques Sarl (SAH) remained dominant in sanitary protection in 2020. The company benefits from its longstanding presence in the country, the affordability of its products, and its extensive portfolio, including Lilas Good Night, Lilas Libra and Classic Lilas.

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Samples

Sanitary Protection Market Sample Report Sanitary Protection Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Sanitary Protection industry in Tunisia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Sanitary Protection industry in Tunisia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Sanitary Protection in Tunisia market research report includes:

Analysis of key supply-side and demand trends
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Sanitary Protection in Tunisia?
What are the major brands in Tunisia?
What are the key new product launches in the sanitary protection market?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Tissue and Hygiene market research database.

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Sanitary Protection in Tunisia - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Stockpiling behaviour boosts sales of sanitary protection in Q1 and Q2

Interest in hygiene boosts sales, with slim/thin/ultra-thin towels gaining ground

Société d’Articles Hygiéniques Sarl remains dominant during the outbreak of COVID-19

RECOVERY AND OPPORTUNITIES

Price-point remains important as major players fight against others

Brands focus on creating brand loyalty early to boost ongoing sales

Rising urbanisation and women in the workforce drive sales over the coming years

CATEGORY DATA

Table 1 Retail Sales of Sanitary Protection by Category: Value 2015-2020
Table 2 Retail Sales of Sanitary Protection by Category: % Value Growth 2015-2020
Table 3 NBO Company Shares of Retail Sanitary Protection: % Value 2016-2020
Table 4 LBN Brand Shares of Retail Sanitary Protection: % Value 2017-2020
Table 5 Forecast Retail Sales of Sanitary Protection by Category: Value 2020-2025
Table 6 Forecast Retail Sales of Sanitary Protection by Category: % Value Growth 2020-2025

Tissue and Hygiene in Tunisia - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on tissue and hygiene

COVID-19 country impact

Company response

Retailing shift

What next for tissue and hygiene?

MARKET INDICATORS

Table 7 Birth Rates 2015-2020
Table 8 Infant Population 2015-2020
Table 9 Female Population by Age 2015-2020
Table 10 Total Population by Age 2015-2020
Table 11 Households 2015-2020
Table 12 Forecast Infant Population 2020-2025
Table 13 Forecast Female Population by Age 2020-2025
Table 14 Forecast Total Population by Age 2020-2025
Table 15 Forecast Households 2020-2025

MARKET DATA

Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2015-2020
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2015-2020
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2016-2020
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2017-2020
Table 20 Distribution of Retail Tissue and Hygiene by Format: % Value 2015-2020
Table 21 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2020
Table 22 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2020-2025
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2020-2025

Megatrends

Country Report

Sanitary Protection in Tunisia

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Stockpiling behaviour boosts sales of sanitary protection in Q1 and Q2

Interest in hygiene boosts sales, with slim/thin/ultra-thin towels gaining ground

Société d’Articles Hygiéniques Sarl remains dominant during the outbreak of COVID-19

Samples

Overview

Why buy this report?

Samples: FAQs about samples

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Table of Contents

Sanitary Protection in Tunisia - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Stockpiling behaviour boosts sales of sanitary protection in Q1 and Q2

Interest in hygiene boosts sales, with slim/thin/ultra-thin towels gaining ground

Société d’Articles Hygiéniques Sarl remains dominant during the outbreak of COVID-19

RECOVERY AND OPPORTUNITIES

Price-point remains important as major players fight against others

Brands focus on creating brand loyalty early to boost ongoing sales

Rising urbanisation and women in the workforce drive sales over the coming years

CATEGORY DATA

Tissue and Hygiene in Tunisia - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on tissue and hygiene

COVID-19 country impact

Company response

Retailing shift

What next for tissue and hygiene?

MARKET INDICATORS

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

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