The performance of sanitary protection is set to remain among the top priorities for women in the country. In addition to protection from leakages, performance will also be focused on the comfort of these products and their ability to avoid irritation around delicate women’s intimate parts.
The menstrual cup is the principal eco-friendly alternative to traditional sanitary protection products. However, while many Uruguayan women claim to be aware of the harmful effects of wasting so much paper in sanitary protection, their awareness of menstrual cups and subsequently their usage remains very low in the country.
Girls/women between 12 and 50 years of age remain the main consumer base for sanitary protection brands. Given the variation in ages and needs, industry players need to target this audience with a variety of products to suit their specific lifestyles.
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Sanitary Protection industry in Uruguay with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Sanitary Protection industry in Uruguay, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of tampons, towels, and pantyliners. Intimate Wipes are not counted in. To see the market size that combines sanitary protection and intimate wipes, please select Sanitary Protection Including Intimate Wipes.See All of Our Definitions
This report originates from Passport, our Sanitary Protection research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!