Following a sustained period of market-beating growth and pole position in the world’s fastest- growing coffee market, Brazil, US-based hot drinks giants Sara Lee Corp might be expected to continue with its current strategy. The company however has other plans and has recently spun off its hot drinks segment into a separate business altogether. In this profile, Euromonitor International assesses the outlook for Sara Lee Corp following this change in strategy.
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Euromonitor International's report on Sara Lee Corp delivers a detailed strategic analysis of the company's business, examining its performance in the Tea market and the global economy.
Company and market share data provide a detailed look at the financial position of Sara Lee Corp, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Sara Lee Corp.
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