Dry sauces remained by far the largest category within sauces, dressings and condiments in India in value terms in 2018, and continued to post strong double-digit growth in current value sales. Together with herbs and spices, dry sauces are a key ingredient in Indian cuisine, and therefore used on a daily basis in most households in the country.
Mayonnaise and salad dressings continued to record strong growth in current value sales in 2018. Both categories benefited as growing exposure to Western cuisine via foodservice outlets led more Indian consumers to purchase these product types for use at home.
Pasta sauces was the most dynamic performer within sauces, dressings and condiments in current value growth terms in 2018. As was the case with mayonnaise and salad dressings, the category benefited as more Indian consumers sought to recreate Western dishes they encountered on foodservice menus in their own homes.
S Narendrakumar & Co remained the overall leader in sauces, dressings and condiments in value terms in 2018, and continued to record double-digit growth in current value sales. The company, which has a very strong presence in the northern part of India, offers dry sauces and herbs and spices under its Everest brand.
Mahashian Di Hatti Pvt Ltd ranked second overall in sauces, dressings and condiments in 2018. This company offers MDH, one of the most popular brands in herbs and spices and dry sauces in India.
Desai Bros Ltd’s Mother’s Recipe brand, which competes in pickled products and other sauces, dressings and condiments, recorded healthy growth in current value sales throughout the review period. The company launched a number of new products under this brand over 2017-2018, and it plans to continue expanding the range over the forecast period.
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This industry report originates from Passport, our Packaged Food market research database.