Executive Summary

Nov 2018
PROSPECTS
Category witnesses further contraction in 2018

Sauces, dressings and condiments recorded a marginal decline in retail value sales in 2018. The negative performance is due to the declining population in Japan, as well as lifestyle changes among Japanese consumers, which would suggest that further contraction is expected over the forecast period.

Decline in dry sauces as consumers seek greater convenience

Curry roux which is among the most popular dry sauces in Japan has been experiencing a sharp decline due to a consumer shift to curry sauces tracked under shelf stable ready meals. As more consumers live in smaller households, consumers do not have the same opportunity to cook curry using roux as it is time consuming.

Ongoing decline for pickled products and soy sauces

Pickled products and soy sauces are set to continue posting sharp declines due to the internationalisation of Japanese cuisine. These two categories currently play an important role in Japanese cuisine and as a result are at near saturation point, with little scope to expand per capita consumption.

COMPETITIVE LANDSCAPE
Fragmented landscape characterises sauces, dressings and condiments

The competitive landscape in sauces, dressings and condiments in 2018 remained highly fragmented. Local consumers have access to a wide variety of sauces, dressings and condiments available nationwide and can choose between numerous regional, national and international options.

Kewpie Corp maintains its lead by focusing on new product development

Kewpie Corp maintained its leading position in the category in 2018, a position it retained throughout the review period. The company is present in many categories within sauces, dressings and condiments, being particularly strong in mayonnaise, dips and salad dressings, where it enjoys the support of a loyal consumer base.

House Foods launches healthier variants

House Foods ranked second in sauces, dressings and condiments in 2018 thanks to its particularly strong presence in dry sauces. The company has been a leading player in curry sauces for decades and continues to strive to maintain its position as a curry specialist.

Want to find out more about this report?
Request more information
Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Your Recently Viewed Reports

Sauces, Dressings and Condiments in Japan

Samples: FAQs about samples

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Sauces, dressings and condiments industry in Japan with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Sauces, dressings and condiments industry in Japan, our research will save you time and money while empowering you to make informed, profitable decisions.

The Sauces, dressings and condiments in Japan market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Sauces, dressings and condiments in Japan?
  • What are the major brands in Japan?
  • Will retail sales suffer as economic prospects improve and consumers move back to eating out rather than eating at home?
  • How much are consumers willing to pay for convenience?
  • What are sales opportunities for healthier products (ie, low-fat, low-salt)?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

Sauces, Dressings and Condiments in Japan - Category analysis

HEADLINES

PROSPECTS

Category witnesses further contraction in 2018
Decline in dry sauces as consumers seek greater convenience
Ongoing decline for pickled products and soy sauces

COMPETITIVE LANDSCAPE

Fragmented landscape characterises sauces, dressings and condiments
Kewpie Corp maintains its lead by focusing on new product development
House Foods launches healthier variants

CATEGORY DATA

Table 1 Sales of Sauces, Dressings and Condiments by Category: Volume 2013-2018
Table 2 Sales of Sauces, Dressings and Condiments by Category: Value 2013-2018
Table 3 Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2013-2018
Table 4 Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2013-2018
Table 5 Sales of Cooking Sauces by Type: % Value 2013-2018
Table 6 NBO Company Shares of Sauces, Dressings and Condiments: % Value 2014-2018
Table 7 LBN Brand Shares of Sauces, Dressings and Condiments: % Value 2015-2018
Table 8 Distribution of Sauces, Dressings and Condiments by Format: % Value 2013-2018
Table 9 Forecast Sales of Sauces, Dressings and Condiments by Category: Volume 2018-2023
Table 10 Forecast Sales of Sauces, Dressings and Condiments by Category: Value 2018-2023
Table 11 Forecast Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2018-2023
Table 12 Forecast Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2018-2023

Packaged Food in Japan - Industry Overview

EXECUTIVE SUMMARY

Ageing population influences performance of packaged food
Health and convenience the key trends over the review period
Domestic companies remain dominant despite rise in imports
Store-based retailing dominates but internet retailing shows promise
Health and convenience likely to remain on the agenda for ageing population

FOODSERVICE

Sales to Foodservice
Demographic trends limit development of foodservice
Health a key feature of consumer foodservice
Instagram drives innovation as operators look to create photogenic menus
Consumer Foodservice
Ageing population and limited wage growth limiting development of consumer foodservice
Healthy dishes a focus for operators
Convenience important for time-pressed consumers

CATEGORY DATA

Table 13 Foodservice Sales of Packaged Food by Category: Volume 2013-2018
Table 14 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 15 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023
Table 16 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023

MARKET DATA

Table 17 Sales of Packaged Food by Category: Volume 2013-2018
Table 18 Sales of Packaged Food by Category: Value 2013-2018
Table 19 Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 20 Sales of Packaged Food by Category: % Value Growth 2013-2018
Table 21 GBO Company Shares of Packaged Food: % Value 2014-2018
Table 22 NBO Company Shares of Packaged Food: % Value 2014-2018
Table 23 LBN Brand Shares of Packaged Food: % Value 2015-2018
Table 24 Penetration of Private Label by Category: % Value 2013-2018
Table 25 Distribution of Packaged Food by Format: % Value 2013-2018
Table 26 Distribution of Packaged Food by Format and Category: % Value 2018
Table 27 Forecast Sales of Packaged Food by Category: Volume 2018-2023
Table 28 Forecast Sales of Packaged Food by Category: Value 2018-2023
Table 29 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023
Table 30 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023

SOURCES

Summary 1 Research Sources