Saudi Arabia

Market research on consumer products, commercial industries, demo...

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Saudi Arabia. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Country Report

Gum in Saudi Arabia

Jul 2022

Due to the Coronavirus (COVID-19) situation, featuring lockdown and social distancing measures and restrictions on work and social occasions, retail volume and current value sales of gum declined strongly in 2020.

USD 1,195
Country Report

Jeans in Saudi Arabia

Mar 2022

Popular amongst both expatriate and native consumers, jeans are a staple in the wardrobes of young and middle-aged consumers in Saudi Arabia. Whilst elderly people prefer more traditional clothing, the growing young population prefers more relaxed…

USD 1,195
Country Report

Booking in Saudi Arabia

Sep 2022

Online travel companies reported a spike in searches from Saudis looking for overseas destinations ahead of the resumption of international flights in May 2021. Wego, one of the largest online travel marketplaces in the Middle East and North Africa…

USD 1,195
Country Report

Fragrances in Saudi Arabia

Jun 2022

Fragrances witnessed a steep decline in sales during 2020 in retail volume terms. COVID-19 was the main driver of this, with consumers spending more time at home and socialising less often with family and friends, many local consumers used fragrances…

USD 1,195
Country Report

Womenswear in Saudi Arabia

Mar 2022

Womenswear registered growth in 2021 having seen a sharp decline in sales in the previous year. In 2020, lockdown, home seclusion and few opportunities to socialise resulted in a steep fall in category sales. Womenswear sales were also impacted by…

USD 1,195
Country Report

Hosiery in Saudi Arabia

Mar 2022

Hosiery returned to growth in 2021, having witnessed a particularly marked fall in sales in the previous year. During 2020, hosiery was hit hard by the onset of the global pandemic and measures imposed to limit the spread of COVID-19. Consumers had…

USD 1,195
Country Report

Supermarkets in Saudi Arabia

Mar 2022

Among modern grocery retailers, supermarkets were the big winners from the pandemic, with their retail constant value sales (2021 prices) rising at a double digit rate during 2020. While they continued to expand during 2021, it was at a much lower…

USD 1,195
Country Report

Coffee in Saudi Arabia

Dec 2022

Consumers in Saudi Arabia continue to seek the rich and intense taste of quality coffee, and this is resulting in both fresh coffee and instant coffee seeing similar value growth in 2022. Volume growth is slightly stronger in fresh coffee, and fresh…

USD 1,195
Country Report

Carbonates in Saudi Arabia

Dec 2022

Al Jomaih Bottling Plant (PepsiCo Inc (GBO)) maintains its leading place in 2022, thanks to its strong portfolio of leading brands, with top-placed Pepsi followed by second-placed Miranda, and with 7-Up holding third place ahead of Coca-Cola. The…

USD 1,195
Country Report

Travel in Saudi Arabia

Sep 2022

2022 is seeing positive progress for travel’s recovery in Saudi Arabia. The Saudi government has removed all pandemic-related restrictions and requirements for those entering the Kingdom. Travellers arriving in Saudi Arabia no longer have to show…

USD 2,450
Country Report

Dermatologicals in Saudi Arabia

Sep 2022

Saudi Arabia’s weather conditions including dust storms, sandstorms, heat waves, dryness, humidity, and air pollution creates the ideal environment for dermatology diseases to develop and thrive. As such, there is consistent need for skin-condition…

USD 990
Country Report

Wipes in Saudi Arabia

Apr 2022

In 2021, current value sales of wipes saw positive growth, albeit at a lower rate than in the previous year when value sales rose at an exceptionally high rate due mainly to the rise in VAT from 5% to 15% from July 2020. The main reason for the…

USD 1,195
Country Report

Vending in Saudi Arabia

Mar 2022

Vending constant value sales (2021 prices) plunged by a third in 2020 and recovered no more than partially during 2021, with a significant divergence in performance between packaged drinks vending (which dominates retail value sales in this category)…

USD 1,195
Country Report

Retailing in Saudi Arabia

Mar 2022

Having exhibited a double-digit decline in retail constant value sales (2021 prices) during 2020, retailing recovered only marginally in 2021. Non-grocery specialists were particularly hard hit by the pandemic during 2020, with their retail constant…

USD 2,450
Country Report

Polishes in Saudi Arabia

Feb 2022

Sales of polishes declined in retail volume terms in 2020 due to the impact of the COVID-19 pandemic on consumers’ lives. This included many consumers switching to working from home and extended periods of home seclusion due to the kingdom’s COVID-19…

USD 1,195
Country Report

Microwaves in Saudi Arabia

Dec 2022

Microwaves are fast becoming a must have appliance in every household in Saudi Arabia owing to the ease of use and time saving food preparation/heating features these products bring to the everyday lives of consumers in the Kingdom. Freestanding…

USD 1,195
Country Report

Dishwashers in Saudi Arabia

Dec 2022

Dishwashers has seen a return to growth in Saudi Arabia in 2022 in retail volume terms. This growth is being largely driven by the improving economic conditions and rising disposable income. The changing lifestyles of the Saudi Arabian population has…

USD 1,195
Country Report

Analgesics in Saudi Arabia

Sep 2022

Consumers in Saudi Arabia continue to favour acetaminophen for use by both adults and children, with both adult acetaminophen and paediatric acetaminophen seeing increased retail volume and current value sales in 2022. Consumers have responded…

USD 1,195
Country Report

PEST Analysis: Saudi Arabia

Jul 2022

Economic freedom is reducing, whilst human rights abuses persist. However, taxes are very low and public finances are sustainable. Higher oil prices will help drive economic recovery in the short term, but substantial reliance on hydrocarbons…

USD 300
Country Report

Hypermarkets in Saudi Arabia

Mar 2022

Having performed strongly in 2020, the retail constant value sales (2021 prices) of hypermarkets declined for the first time in three years during 2021. The panic-buying that occurred during 2020 was not repeated in 2021. Moreover, local consumers…

USD 1,195
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