Saudi Arabia

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Saudi Arabia. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Saudi Arabia StatisticsConsumer Lifestyles in Saudi ArabiaSaudi Arabia Country BriefingsFuture Demographics: Saudi Arabia in 2030

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    Future Demographic

    Saudi Arabia in 2030: The Future Demographic

    Dec 2018

    In 2030, the population of Saudi Arabia will reach 39.5 million, an increase of 19.9% from 2017. Population gains will be driven by particularly high increases in the 50+ age cohorts, however Saudi Arabia will remain amongst the youngest countries in...

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    Strategy Briefing

    Strategy Briefing

    Top 10 Energy-Producing Countries in 2030

    Dec 2018

    The energy sector is the key provider for many integral sectors in every economy, such as chemical products, utilities, transport, metal products manufacturing, etc. Over the 2017-2030 period, the energy industry is expected to experience stable ...

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    Country Report

    Country Report

    Baked Goods in Saudi Arabia

    Nov 2018

    Artisanal remained popular in 2018 mainly due to a large number of independent bakeries and baked goods shops offering flat leavened and unleavened bread and baked items. Consumers prefer independent bakeries due to the freshness of their products ...

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    Country Report

    Country Report

    Breakfast Cereals in Saudi Arabia

    Nov 2018

    Volume sales of children’s breakfast cereals, flakes and other RTE cereals are expected to decline in the forecast period, due to a number of factors including expat workers’ dependants leaving the country. This is mainly due to steeper monthly ...

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    Country Report

    Country Report

    Processed Fruit and Vegetables in Saudi Arabia

    Nov 2018

    Health-conscious, young consumers in Saudi Arabia are expected to continue to provide stability to sales of processed fruit and vegetables, despite economic issues and a higher cost of living. This is based on widespread internet and social media ...

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    Country Report

    Country Report

    Processed Meat and Seafood in Saudi Arabia

    Nov 2018

    At the end of the review period, higher prices and busier lifestyles continued to drive value sales growth. Since processed meat and seafood is dominated by international players, once again higher customs fees and taxes as well as a rise in fuel and...

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    Country Report

    Country Report

    Rice, Pasta and Noodles in Saudi Arabia

    Nov 2018

    The young Saudi Arabian population has quickly developed a liking for Western and Asian foods. This has stabilised sales of rice, pasta and noodles, despite the increasing number of expats leaving the Kingdom. The rising popularity of Western and ...

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    Country Report

    Country Report

    Edible Oils in Saudi Arabia

    Nov 2018

    Saudization is one of the main factors negatively impacting the Saudi economy. The economic situation remained tough in 2018, while the entry of more women in the workforce may hamper consumption. Moreover, the Saudi Vision 2030 plan is seeing large ...

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    Country Report

    Country Report

    Ready Meals in Saudi Arabia

    Nov 2018

    The holy month of Ramadan is a major part of the calendar in Saudi Arabia. As Muslims are expected to fast from dawn to sunset during Ramadan, some consumers desire quick and easy full meal solutions. This demand supports the demand for ready meals. ...

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    Country Report

    Country Report

    Sauces, Dressings and Condiments in Saudi Arabia

    Nov 2018

    The health and wellness concept further penetrated Saudi Arabia in 2018. More and more consumers are trying to follow a healthy diet and lifestyle. Manufacturers are keen to offer healthy alternatives to meet this consumer demand. Healthy cooking is ...

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    Country Report

    Country Report

    Soup in Saudi Arabia

    Nov 2018

    Dehydrated soup continues to dominate the category in Saudi Arabia, despite an anticipated decline in market size in 2018. The consumption of soup is significant in Saudi Arabia, especially during Ramadan, when high volumes of traditional soup are ...

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    Country Report

    Country Report

    Sweet Spreads in Saudi Arabia

    Nov 2018

    Many economic reasons are behind the anticipated decline in retail volume and value sales of sweet spreads in Saudi Arabia in 2018. Saudization continues to strengthen its impact on the Saudi economy, leading to the departure of a huge number of ...

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    Country Report

    Country Report

    Charge Cards in Saudi Arabia

    Nov 2018

    Charge cards continued to register a value decline during 2018, due to the strong competition faced from other financial cards, such as credit cards, which are the most popular financial cards in Saudi Arabia, aiding purchases of higher-value items ...

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    Country Report

    Country Report

    Credit Cards in Saudi Arabia

    Nov 2018

    With the implementation of Value Added Tax since the beginning of 2018 and other increases in the cost of living in the country for most expatriates, consumers found it hard to adapt to changing economic policies and cover their expenditure. The new ...

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    Country Report

    Country Report

    Debit Cards in Saudi Arabia

    Nov 2018

    As the country is actively working on economic reforms, monitoring money supply in the country has become imperative. This has led to a greater focus on increasing financial inclusion in the country. One key segment has been blue-collar workers, who ...

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    Country Report

    Country Report

    Financial Cards and Payments in Saudi Arabia

    Nov 2018

    The execution of Vision 2030 led to Saudization in most sectors in the Kingdom, leading to the departure of a huge number of expatriates; also boosted by the new dependent visa fees for expatriates. Following this came the implementation of VAT, ...

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    Country Report

    Country Report

    Pre-Paid Cards in Saudi Arabia

    Nov 2018

    Pre-paid cards continued to post steady volume and value growth during 2018 in Saudi Arabia, as the Ministry of Labor and Social Development continued to ensure that all individual employers issued pre-paid payroll cards to their employees. The Wage ...

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    Country Report

    Country Report

    Store Cards in Saudi Arabia

    Nov 2018

    Store cards were not present in Saudi Arabia 2018, and are not expected to be adopted in the country over the forecast period, with the central bank (SAMA) unlikely to develop the necessary legal and technical framework required to support these ...

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    Country Briefing

    Country Briefing

    Natural Resources: Saudi Arabia

    Nov 2018

    A period of negative global oil price performance has significantly affected Saudi Arabia’s economy, delaying implementation of environmental targets and energy mix diversification. Nevertheless, the country continues to hold a strong position in ...

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    Strategy Briefing

    Strategy Briefing

    Top 5 Markets With the Largest Foreign Populations

    Nov 2018

    Migration continues to occur intensively, making the global consumer market more diversified and interconnected. In some countries, foreign citizens have become an integral part of the labour force and driver of population and consumer market growth....

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