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Learn moreSep 2020
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Savoury snacks is expected to continue to see strong current retail value and retail volume growth in 2020, as these remain popular traditional snacks in Belarus. Potato chips are likely to remain the most popular within savoury snacks, and are also likely to see the fastest current value growth in 2020 due to manufacturers’ efforts, significant shelf space and a wide product assortment.
The healthy living trend is expected to hamper the retail volume growth of savoury snacks in 2020, as more local consumers are aware of the high amount of oil, sugar, salt and artificial flavours contained in these products. Health-conscious Belarusians tend to prefer healthier savoury snacks such as nuts and seeds.
Leading players in savoury snacks are expected to be very active in their promotions in 2020. For example Frito-Lay is likely to continue invest in TV and social media campaigns, as well as outdoor advertisement, to maintain their prominence in Belarus.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Sweet and savoury snacks industry in Belarus with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Sweet and savoury snacks industry in Belarus, our research will save you time and money while empowering you to make informed, profitable decisions.
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This industry report originates from Passport, our Packaged Food market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.