Scotts Co LLC, The in Home and Garden

Company Profile

About This Report

Nov 2017

Scotts is a global leader in growing media and plant protection, anchored by the strength of its key market, the US, which is also the world’s largest market for gardening. Its geographical scope shrank after the sale of some international operations in 2017, but tapping into emerging opportunities, and leveraging its status as one of gardening’s foremost players to introduce exciting new prospects to the wider traditional gardening industry, will help buoy its growth in a mature category.

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Scotts Co LLC, The in Home and Garden

Euromonitor International's report on Scotts Co LLC, The delivers a detailed strategic analysis of the company's business, examining its performance in the Gardening market and the global economy.

Company and market share data provide a detailed look at the financial position of Scotts Co LLC, The, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Scotts Co LLC, The.

This report examines:
  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWOT analysis of Scotts Co LLC, The provides strategic intelligence on:
  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research You Can Trust:

Euromonitor International's company profile reports are written by our Gardening research team, a dedicated group of analysts that knows the industry inside and out.

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Scope of the report

Scope

Strategic Evaluation

Key company facts: a global leader in garden care
Acquisitions tap into emerging categories
Financial assessment: Hydroponics brings new revenue streams
SWOT: Scotts Co LLC, The
Key strategic objectives and challenges

Competitive Positioning

Stability at the top of the leaderboard
Acquisitions make ripples in rankings in mature market

Market assessment

The gardening market hangs in the balance
Gardens of the future are smart, small, and simple
Soil meets horticulture represents a dream combination to explore
Key markets possess sheer size but face stagnation

GEOGRAPHIC AND CATEGORY OPPORTUNITIES

Horticulture blooms in a mature industry
Hydroponics budding from cannabis’ boost
Hydroponics is a global opportunity
Global water scarcity sows opportunities for hydroponics

Geographic and category opportunities

Consumers prize efficiency and enjoyment in gardening
US to lead global garden care growth
New-age gardening is smart, educational, and ever-present

Brand Strategy

Scotts sitting pretty at the top in garden care
Scotts: Pioneering smart lawns
Miracle- Gro : leading partnerships in organic gardening
Ortho: Spread and sustainability the name of the game

Operations

Distribution efficiency with “make where we sell” strategy
Retail partnerships are integral to Scotts’s strategy
Scotts envisages experiential retailing with Future Garden Centers

Recommendations

Key recommendations