Strategy Briefing
Aug 2019
Megatrends are re-shaping how we think about consumerism globally. This report looks at how some of these trends will influence the professional sports industry, specifically focusing on sponsorship and activation strategies in a world of evolving ...
Megatrends
Mar 2018
Shifting Market Frontiers: Africa Rising explores developments in Africa, a diverse frontier market and the opportunities for investment across industries and differing consumer income levels....
Megatrends
Dec 2017
The Asian market is as important as ever. Half of global growth in consumer expenditure will originate in the region in the coming years. As a result, Asia Pacific will attract growing attention from global companies, for many of which Asia will ...
Megatrends
Aug 2017
As some areas of the globe become over-farmed, over-populated, or otherwise reach their maximum potential, others gain prominence. Asia will evolve as the global leader in population, production and consumption in next 10 years, including the ...
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