Slovakia

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Slovakia. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Slovakia StatisticsConsumer Lifestyles in SlovakiaSlovakia Country BriefingsFuture Demographics: Slovakia in 2030

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    Country Profile

    Slovakia: Country Profile

    Oct 2018

    Slovakia’s economy is experiencing healthy growth. Exports represent more than 80% of GDP and will see double-digit growth in 2018. Steady gains in private consumption and further inflows of EU funds also propel the economy. Investment activity will ...

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    Country Report

    Country Report

    Car Rental (Destination) in Slovakia

    Sep 2018

    Car rental continued with growth in 2018, as the number of transactions rose. Category growth was mostly influenced by an increase in inbound business arrivals. Car rental also recorded current value growth in 2018, as online bookings for car rental ...

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    Country Report

    Country Report

    Airlines in Slovakia

    Sep 2018

    Slovakia is characterised by a strong presence of airlines within the transportation industry. In 2018, the number of transported passengers and sales of airlines broke records that were previously registered just before the financial crisis. Low ...

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    Country Report

    Country Report

    Lodging in Slovakia

    Sep 2018

    Slovak lodging establishments continued to record steady current value growth in 2018, boosted by higher occupancy and average daily room rates. Growth was mainly the result of positive developments in terms of inbound and domestic flows, as well as ...

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    Country Report

    Country Report

    Online Travel Sales and Intermediaries in Slovakia

    Sep 2018

    Travel intermediaries registered healthy growth in 2018, with the performance increasingly driven by online sales. After terrorist threats across the non-European part of the Mediterranean coastline had mostly subsided, Slovak travellers regained ...

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    Country Report

    Country Report

    Travel in Slovakia

    Sep 2018

    The performance of Slovak travel was positively impacted by sustained growth of inbound arrivals and domestic trips during 2018. This was reflected in lodging occupancy rates, which continued to increase across all categories – from luxury hotels to ...

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    Country Report

    Country Report

    Tourism Flows in Slovakia

    Sep 2018

    The Slovak travel industry recorded a new high for inbound flows of Chinese tourists in 2018. Double-digit growth of Chinese arrivals clearly indicated the increasing presence of tourists from China in the global tourism market. The vast majority of ...

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    Strategy Briefing

    Strategy Briefing

    Eurozone Economic Outlook: Q3 2018

    Aug 2018

    Eurozone GDP is expected to grow by 1.9-2.3% in 2018 and by 1.5-2.1% in 2019. The overall positive economic outlook has led the European Central Bank (ECB) to announce an end to its quantitative easing programme after December 2018, though it has ...

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    Strategy Briefing

    Strategy Briefing

    Laundry Care in Eastern Europe

    Jul 2018

    Eastern Europe is expected to see a somewhat improved performance after the economic downturn in some of its key markets. A number of factors will continue to impact both volume and value sales of laundry care, such as financial uncertainties, ...

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    Strategy Briefing

    Strategy Briefing

    Skin Care in Eastern Europe

    Jul 2018

    Skin care sales in Eastern Europe have shown unspectacular results as weak economies in the region’s largest countries have hindered sales. Turnovers are picking up with shoppers becoming more affluent as well as educated. Previously unseen brands ...

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    Country Report

    Country Report

    Cigarettes in Slovakia

    Jul 2018

    Despite the new legislative framework which took effect in May 2016, aiming to reduce the number of smokers in the country, both volume and value sales of cigarettes increased in 2017. This suggests that the legislative changes have not been ...

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    Country Report

    Country Report

    Cigars, Cigarillos and Smoking Tobacco in Slovakia

    Jul 2018

    The main consumers of cigars in Slovakia are those who also smoke cigarettes. Smoking cigars has commonly been seen as a fairly expensive habit, which many consumers cannot afford due to their significantly higher unit prices when compared to ...

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    Country Report

    Country Report

    Tobacco in Slovakia

    Jul 2018

    While the EU legislative framework aiming to curb the usage of tobacco took effect in Slovakia in May 2016, the new regulations have not had a significant impact on Slovak smokers, with tobacco sales recording a further increase in 2017. The ...

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    Country Report

    Country Report

    Smokeless Tobacco and Vapour Products in Slovakia

    Jul 2018

    Vapour products, especially open vaping systems, have grown in popularity among younger consumers around the age of 25. This can be attributed to their convenience, largely due to not needing to purchase products daily when compared to cigarettes, ...

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    Country Report

    Country Report

    Better For You Beverages in Slovakia

    Jun 2018

    Slovak consumers were increasingly interested in drinks lower in sugar in 2017, as such brands received increasing marketing support. Slovakia’s high obesity level received rising attention in the media and the prevalence of unhealthy lifestyles in ...

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    Country Report

    Country Report

    Better For You Packaged Food in Slovakia

    Jun 2018

    Unnecessarily high sugar content in foods and drinks made news in Slovakia in 2017 due to soaring obesity levels. Hectic lifestyles and overconsumption of fatty and high sugar and salt foods, in combination with a lack of exercise, continues to fuel ...

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    Country Report

    Country Report

    Fortified/Functional Beverages in Slovakia

    Jun 2018

    FF beverages experienced growing competition from vitamins and dietary supplements in 2017 because of the increasing consumer interest in disease prevention. This meant that consumers were willing to substitute FF beverages with various vitamins and ...

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    Country Report

    Country Report

    Fortified/Functional Packaged Food in Slovakia

    Jun 2018

    Fortified and functional packaged food saw growing competition from vitamins and dietary supplements in 2017 due to rising consumer interest in preventive health. Increasing demand for dietary supplements and vitamins will continue to impact ...

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    Country Report

    Country Report

    Free From in Slovakia

    Jun 2018

    Slovak consumers are demanding better quality ingredients and added value from their food products. This is fuelling the premiumisation trend, which is also being facilitated by slowly strengthening consumer purchasing power. Free from products ...

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    Country Report

    Country Report

    Naturally Healthy Beverages in Slovakia

    Jun 2018

    Beverages of natural origin and free from artificial preservatives, colourants or flavours were increasingly popular in Slovakia in 2017. Brands with naturally occurring sugar (with no added sugar or other sweetening agents) grew dynamically, thanks ...

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