Slovakia

Retail volume sales of cheese continued to decline in 2023, albeit at a lower rate than the previous year. Growth was hampered by inflationary pressures, which made it harder for Slovak households to afford to consume the product on a daily basis.…

In 2023, snacks is grappling with the challenges of elevated inflation, a common issue affecting various industries. Rising production costs and commodity prices have resulted in significantly higher retail prices, driving up the value of snacks…

Rising inflation in addition to further excise tax hikes helped to shift cigarette smokers towards other categories in 2022, including smoking tobacco and vaping. Under such economic conditions retail volume growth has remained under pressure with…

The war in neighbouring Ukraine continues to have a negative impact on Slovakia’s macroeconomic landscape, putting upward pressure on the cost of inputs and inflation. Lower purchasing power has temporarily discouraged consumers from getting pets,…

Retail volume sales of battery toothbrush replacement heads rebounded slightly in 2022, although strong current value growth was mainly due to high inflationary pressure on prices. Battery toothbrush units, however, continued to see retail volume…

Rising grocery prices drove value sales growth in discounters in 2022 as rising costs and commodities pushed up the price of groceries. Weakening purchasing power of Slovak consumers positively impacted consumer perception of discounters as they…

Direct selling sales returned to positive territory in 2022, after fears around COVID-19 contagion eased and people were able to engage in face to face selling once more. Consumers were also less fearful about meeting sellers in their homes. However,…

Home insecticides is traditionally a highly seasonal category. It was not directly affected by the spread of COVID-19, although longer periods in the home, compared with the pre-pandemic period, likely raised awareness of insect and pest problems.…

Retail volume sales of baby food in Slovakia saw a modest contraction in 2023. While the category was fairly resilient to the impact of price increases, due to the fact parents are accustomed to prioritising the health and wellbeing of their…

Cider in Slovakia has experienced a decline in volume demand due to strong competition from trendier products, particularly non-alcoholic beer and RTDs. This trend predates the pandemic and has been amplified by rising production costs and a decrease…

Alcoholic drinks, as a product area, in Slovakia experienced the impact of weakened purchasing power among Slovak consumers in 2022. However, the price growth in the industry was relatively slower compared to other sectors. This can be attributed to…

In 2023, pet care in Slovakia is experiencing ongoing turbulence due to the mounting economic pressures on household expenditure. Pet ownership stopped rising at the end of the review period following a spike during the COVID-19 pandemic, and started…

The rising cost of living in Slovakia is leading to a slowdown in owners spoiling their cats in 2023. Moreover, with cat food and cat treats soaring in price, owners are increasingly opting for home-made dinners, with some combining meal leftovers…

Sales of wipes continued to enjoy steady growth in retail volume in 2022, while retail current value sales benefited from rising price points. Consumers have become more hygiene conscious since the outbreak of COVID-19, with this helping to support…

Having seen a brief upsurge in demand in 2020 in the initial stages of the COVID-19 crisis when consumers became concerned about exposure to the SARS-CoV-2 virus, bleach returned to decline in volume terms in the following year and experienced a…

The elevated inflation in 2023, along with rising production costs, is expected to significantly impact gum as a product area not only in 2023 but also in the future. As prices rise, consumer spending on non-essential items such as gum slightly…

Spirits manufacturers are seeking opportunities in new industries following the saturation of the disinfectant market in 2021, which resulted in intense price competition. Leading local spirits company St Nicolaus Trade, for example, ventured into…

Pet product sales in Slovakia are being hampered by a changing economic environment in 2023. Lower consumer interest in adopting new pets, weaker purchasing power and soaring retail prices is limiting retail volume sales. However, current value sales…

Skin care in Slovakia was less affected than many other categories by the Coronavirus (COVID-19) pandemic. Indeed, the demand for some facial care and hand care products continued to grow during the pandemic for beauty, pampering or treatment and…

Home care disinfectants returned to volume growth in 2022, having seen a drop off in the previous year following the peak seen in the initial stages of the COVID-19 crisis. Throughout the 2020-2022 period, however, sales were significantly higher…