Slovenia

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Slovenia.

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    Slovenia: Country Profile

    Aug 2018

    Slovenia’s economy continues to grow at a healthy pace. Strong gains in consumer spending and robust exports – which represent about two-thirds of GDP – provide most of the support. Private investment will moderate but public investment will be ...

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    Strategy Briefing

    Strategy Briefing

    Laundry Care in Eastern Europe

    Jul 2018

    Eastern Europe is expected to see a somewhat improved performance after the economic downturn in some of its key markets. A number of factors will continue to impact both volume and value sales of laundry care, such as financial uncertainties, ...

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    Strategy Briefing

    Strategy Briefing

    Skin Care in Eastern Europe

    Jul 2018

    Skin care sales in Eastern Europe have shown unspectacular results as weak economies in the region’s largest countries have hindered sales. Turnovers are picking up with shoppers becoming more affluent as well as educated. Previously unseen brands ...

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    Country Report

    Country Report

    Cigarettes in Slovenia

    Jul 2018

    All categories of tobacco products, including cigarettes, saw excise tax increases in 2017. Unlike previous changes to the excise tax, there were two increases in 2017. As a result, an average pack of cigarettes containing 20 sticks had an ...

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    Country Report

    Country Report

    Cigars, Cigarillos and Smoking Tobacco in Slovenia

    Jul 2018

    In 2012 and, especially, 2013, when excise tax on cigarettes saw a major hike and retail volume sales declined strongly, smoking tobacco had a major breakthrough, as some cigarette smokers moved to this cheaper alternative. However, the breakthrough ...

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    Country Report

    Country Report

    Tobacco in Slovenia

    Jul 2018

    The Slovenian economy continued to see GDP growth in 2017. Economic growth supported a decline in the unemployment rate, which raised consumer disposable incomes. While excise tax increases have hit tobacco products volume sales, the effects of the ...

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    Country Report

    Country Report

    Smokeless Tobacco and Vapour Products in Slovenia

    Jul 2018

    When vapour products were introduced in the market in 2014, internet retailing accounted for a strong share of retail value sales. The actual sums Slovenian consumers spent online were even higher, when taking into consideration internet purchases ...

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    Country Report

    Country Report

    Beer in Slovenia

    Jun 2018

    Slovenian consumers, especially older people, remain loyal to the two leading domestic brands. However, younger generations are more inclined to experiment with non-traditional beers and tastes, with there now being a constant influx of new products ...

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    Country Report

    Country Report

    Cider/Perry in Slovenia

    Jun 2018

    After a highly volatile review period, volume sales gradually recovered in 2017. Double-digit growth rates can mainly be attributed to a relatively low volume sales base, as well as generally revived consumer confidence as a result of growing ...

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    Country Report

    Country Report

    Alcoholic Drinks in Slovenia

    Jun 2018

    Following the recovery and stabilisation of the economy in the wake of the financial crisis during the previous decade, alcoholic drinks saw another year of stable performance in 2017. This was mainly a result of increased consumer confidence and ...

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    Country Report

    Country Report

    Rtds/High-Strength Premixes in Slovenia

    Jun 2018

    Unlike in other alcoholic drink areas, the improving economy and increased consumer confidence did not have a significant impact within RTDs/high-strength premixes in 2017, with sales continuing to decline. This can mainly be attributed to the fact ...

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    Country Report

    Country Report

    Spirits in Slovenia

    Jun 2018

    Like most alcoholic drink areas, spirits is recovering, following a long period of decline, with volume sales rising marginally in 2017. The improving economy has lowered unemployment, increased disposable incomes and boosted consumer confidence, ...

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    Country Report

    Country Report

    Wine in Slovenia

    Jun 2018

    Wine total volume sales grew marginally in 2017 due to rising consumer confidence and growing disposable incomes as a result of the improving economy. Rising demand for still light grape wine boosted overall performance since this area dominates ...

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    Country Report

    Country Report

    Baby and Child-Specific Products in Slovenia

    May 2018

    According to national statistics, there was a consistent yet marginal decline in the number of births from 2013 in Slovenia, as younger couples decided to postpone having children due to career development or financial instability; this resulted in a...

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    Country Report

    Country Report

    Bath and Shower in Slovenia

    May 2018

    In line with the economic upturn in Slovenia, consumers’ purchasing power is growing. In 2017, the decline in current value sales in bath and shower seen over the review period levelled off. Over the review period consumers were highly ...

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    Country Report

    Country Report

    Colour Cosmetics in Slovenia

    May 2018

    The improving economy and growing consumer confidence in Slovenia contributed to the gradual recovery of colour cosmetics during the review period; however, demand remained volatile, and volume and current value declines were seen in 2017. As colour ...

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    Country Report

    Country Report

    Deodorants in Slovenia

    May 2018

    After a long period of contracting value sales, in 2017 deodorants saw an improvement, with only a negligible decline. Deodorant roll-ons had a significant impact on the overall performance of deodorants, as it declined strongly once again in 2017 in...

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    Country Report

    Country Report

    Depilatories in Slovenia

    May 2018

    Depilatories remained the smallest beauty and personal care category in value terms in 2017. Whilst depilation is regarded as common practice amongst women in Slovenia, and there are no culturally-specific perceptions that would influence its ...

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    Country Report

    Country Report

    Fragrances in Slovenia

    May 2018

    Fragrances contracted once again in current value terms in 2017, after a downwards trend throughout the review period, as the category has not yet stabilised. Fragrances remains under heavy influence of emergent consumer purchasing behaviours and ...

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    Country Report

    Country Report

    Hair Care in Slovenia

    May 2018

    Following continual contraction during the review period, hair care finally registered growth in 2017, with the economy picking up and consumer sentiment improving. However, consumers were still frugal and rational, searching for value for money, as ...

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