Country Report

Smokeless Tobacco and Vapour Products in

Smokeless Tobacco and Vapour Products in Belarus

19 pages, Jul 2018

US$990

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Executive Summary

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PROSPECTS

Vapour products records slight value growth

In 2017, vapour products faced slight value growth after 2016’s decline. A growing number of both male and female Belarusians became active vapers.

Few smokeless tobacco products exist in Belarus

In 2017, heated tobacco products were still not available in Belarus. However, as disposable income is expected to grow, excise taxes increase and vapour products face tougher regulations during the forecast period, heated tobacco products are expected to appear in Belarus by 2020.

Medium- to high-income Belarusians remain major vapour consumers

In 2017, the main vapour products consumers remained middle-aged local men with medium to high incomes. Many young adults, students or low-income consumers still could not afford to purchase a vapour device, the spare parts required and e-liquids.

COMPETITIVE LANDSCAPE

Imported inexpensive vapour devices dominate sales in Belarus

In 2017, most vapour devices available in Belarus were made in China and imported from Russia. Leading competitors are those brands that offer good quality products at affordable prices.

Growing number of locally made e-liquids stimulates volume sales

During the review period most e-liquids products were imported from Russia or self-made locally. High prices of imported e-liquids encouraged local consumers to purchase ingredients and make e-liquids at home, which is significantly cheaper.

Many new product developments appear

There was a wide range of vapour products in 2017 with novelties constantly appearing due to high consumer interest and demand, especially in the economy range. For example, vapour device Eleaf iJust NexGen offers convenience and affordable prices while Joyetech eGo AIO ECO is another affordable and simple vapour device suitable for beginners and lower-income consumers.

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Overview

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Overview

Discover the latest market trends and uncover sources of future market growth for the Smokeless Tobacco and Vapour Products industry in Belarus with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Smokeless Tobacco and Vapour Products industry in Belarus, our research will save you time and money while empowering you to make informed, profitable decisions.

The Smokeless Tobacco and Vapour Products in Belarus market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Production, imports by origin, exports by destination
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Smokeless Tobacco and Vapour Products in Belarus?
What are the major brands in Belarus?
What are the traditional types of Smokeless Tobacco and Vapour Products are available in Belarus?
What is the product awareness of Smokeless Tobacco and Vapour Products in Belarus?
What innovations are present in Smokeless Tobacco and Vapour Products in Belarus?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport:

Tobacco market research database

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Smokeless Tobacco and Vapour Products in Belarus - Category analysis

HEADLINES

PROSPECTS

Vapour products records slight value growth

Few smokeless tobacco products exist in Belarus

Medium- to high-income Belarusians remain major vapour consumers

COMPETITIVE LANDSCAPE

Imported inexpensive vapour devices dominate sales in Belarus

Growing number of locally made e-liquids stimulates volume sales

Many new product developments appear

CATEGORY INDICATORS

Table 1 Number of Adult Vapers 2012-2017

CATEGORY DATA

Table 2 Sales of Smokeless Tobacco and Vapour Products by Category: Value 2012-2017
Table 3 Sales of Smokeless Tobacco and Vapour Products by Category: % Value Growth 2012-2017
Table 4 NBO Company Shares of Vapour Products: % Value 2013-2017
Table 5 LBN Brand Shares of Vapour Products: % Value 2014-2017
Table 6 Distribution of Vapour Products by Format: % Value 2012-2017
Table 7 Forecast Sales of Smokeless Tobacco and Vapour Products by Category: Value 2017-2022
Table 8 Forecast Sales of Smokeless Tobacco and Vapour Products by Category: % Value Growth 2017-2022

Tobacco in Belarus - Industry Overview

EXECUTIVE SUMMARY

Volume sales of cigarettes decline due to fall in smokers and tough legislation

Tough regulations negatively affect sales of some tobacco products

Locally produced inexpensive cigarettes remain dominant in volume sales

Modern retailing faces continued growth in tobacco volume sales

Most tobacco products face expected volume sales decline during forecast period

OPERATING ENVIRONMENT

Legislation

Legislative overview
Summary 1 Legislation Summary at a Glance

Minimum legal smoking age

Smoking prevalence

Tar levels

Health warnings

Plain packaging

Advertising and sponsorship

Point-of-sale display bans

Smoking in public places

Low ignition propensity (LIP) cigarette regulation

Flavoured tobacco product ban

“Reduced harm”

Electronic cigarettes

PRODUCTION/IMPORTS/EXPORTS

MARKET INDICATORS

Table 9 Number of Adult Smokers by Gender 2012-2017

MARKET DATA

Table 10 Sales of Tobacco by Category: Volume 2012-2017
Table 11 Sales of Tobacco by Category: Value 2012-2017
Table 12 Sales of Tobacco by Category: % Volume Growth 2012-2017
Table 13 Sales of Tobacco by Category: % Value Growth 2012-2017
Table 14 Forecast Sales of Tobacco by Category: Volume 2017-2022
Table 15 Forecast Sales of Tobacco by Category: Value 2017-2022
Table 16 Forecast Sales of Tobacco by Category: % Volume Growth 2017-2022
Table 17 Forecast Sales of Tobacco by Category: % Value Growth 2017-2022

Megatrends

Country Report

Smokeless Tobacco and Vapour Products in Belarus

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Vapour products records slight value growth

Few smokeless tobacco products exist in Belarus

Medium- to high-income Belarusians remain major vapour consumers

COMPETITIVE LANDSCAPE

Imported inexpensive vapour devices dominate sales in Belarus

Growing number of locally made e-liquids stimulates volume sales

Many new product developments appear

Overview

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Overview

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Table of Contents

Smokeless Tobacco and Vapour Products in Belarus - Category analysis

HEADLINES

PROSPECTS

Vapour products records slight value growth

Few smokeless tobacco products exist in Belarus

Medium- to high-income Belarusians remain major vapour consumers

COMPETITIVE LANDSCAPE

Imported inexpensive vapour devices dominate sales in Belarus

Growing number of locally made e-liquids stimulates volume sales

Many new product developments appear

CATEGORY INDICATORS

CATEGORY DATA

Tobacco in Belarus - Industry Overview

EXECUTIVE SUMMARY

Volume sales of cigarettes decline due to fall in smokers and tough legislation

Tough regulations negatively affect sales of some tobacco products

Locally produced inexpensive cigarettes remain dominant in volume sales

Modern retailing faces continued growth in tobacco volume sales

Most tobacco products face expected volume sales decline during forecast period

OPERATING ENVIRONMENT

Legislation

Minimum legal smoking age

Smoking prevalence

Tar levels

Health warnings

Plain packaging

Advertising and sponsorship

Point-of-sale display bans

Smoking in public places

Low ignition propensity (LIP) cigarette regulation

Flavoured tobacco product ban

“Reduced harm”

Electronic cigarettes

PRODUCTION/IMPORTS/EXPORTS

MARKET INDICATORS

MARKET DATA

SOURCES

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