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Country Report

Smokeless Tobacco and Vapour Products in

Smokeless Tobacco and Vapour Products in Nigeria

Jul 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Good growth expected for smokeless tobacco

Smokeless tobacco, particularly nasal snuff, has been used for a long time in Nigeria, but usually only in an unpackaged, unbranded format. However, sales of branded, packaged formats of smokeless tobacco have been growing from a low base as companies have begun to market high-quality branded products.

Vapour products expected to grow well from a low base

Vapour products are quite novel in Nigeria, having only become significant in 2013. They are therefore a trendy, sophisticated product, particularly amongst middle- to upper-income consumers that are not deterred by their relatively high prices.

Potential taxes and ban on flavoured products create high risk for vapour products

A potential threat to growth would be if legislation is directed at smokeless tobacco and vapour products which enforces increased taxation, making prices increase beyond what consumers can afford. Most consumers of smokeless tobacco are lower- to middle-income consumers, so they are not likely to react positively to price increases, whilst consumers of vapour products are generally middle- to upper-income consumers that can absorb some price increases, but not a radical increase.

COMPETITIVE LANDSCAPE

Black Horse Tobacco leads smokeless tobacco

Black Horse Tobacco dominates smokeless tobacco in Nigeria thanks to the longstanding presence in Nigeria of its Radford Snuff brand, which is affordably priced and well distributed. The brand benefited from the absence of higher-priced brands in 2016 when depreciation of the local currency led such brands to be too expensive to be imported.

eCigs Solutions leads vapour products

Vapour products is led by eCigs Solutions, which markets the TyCigs brand. Being largely a cig-a-like product, it is relatively affordable.

International players dominate

All companies present in both smokeless tobacco and vapour products are international players. Vapour products imported to Nigeria come largely from Europe, particularly the UK, and from China.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Smokeless Tobacco and Vapour Products industry in Nigeria with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Smokeless Tobacco and Vapour Products industry in Nigeria, our research will save you time and money while empowering you to make informed, profitable decisions.

The Smokeless Tobacco and Vapour Products in Nigeria market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Production, imports by origin, exports by destination
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Smokeless Tobacco and Vapour Products in Nigeria?
What are the major brands in Nigeria?
What are the traditional types of Smokeless Tobacco and Vapour Products are available in Nigeria?
What is the product awareness of Smokeless Tobacco and Vapour Products in Nigeria?
What innovations are present in Smokeless Tobacco and Vapour Products in Nigeria?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

Megatrends

Country Report

Smokeless Tobacco and Vapour Products in Nigeria

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Good growth expected for smokeless tobacco

Vapour products expected to grow well from a low base

Potential taxes and ban on flavoured products create high risk for vapour products

COMPETITIVE LANDSCAPE

Black Horse Tobacco leads smokeless tobacco

eCigs Solutions leads vapour products

International players dominate

Overview

Why buy this report?

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Delivery

Overview

Why buy this report?

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Why buy this report?

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Megatrends

Country Report

Smokeless Tobacco and Vapour Products in Nigeria

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Good growth expected for smokeless tobacco

Vapour products expected to grow well from a low base

Potential taxes and ban on flavoured products create high risk for vapour products

COMPETITIVE LANDSCAPE

Black Horse Tobacco leads smokeless tobacco

eCigs Solutions leads vapour products

International players dominate

Overview

Why buy this report?

Samples

Delivery

Overview

Why buy this report?

Want to find out more about this report?

Why buy this report?

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