The main consumers of vaping devices and e-liquids in Poland are millennials, usually in a stable financial position. For most Poles, the most important factor when it comes to e-liquids is price, which is largely seen as determining whether a certain product is of a good quality or not.
Vapour products is a rapidly changing category in Poland. One of the first types of product to emerge was cig-a-likes.
On 1 January 2019, all e-cigarettes and novel products, which include heated tobacco products, will be subject to excise tax. The e-liquids used in e-cigarettes will be taxed at PLN0.
Philip Morris introduced its Iqos tobacco heating device to the Polish market in late 2017, supporting it with a strong marketing campaign. Iqos offers a totally new way of smoking.
In 2015, CHIC Sp zoo was bought by British American Tobacco and has since further increased its share in vapour products in Poland, largely thanks to a significant increase in number of company-owned stores and points of sale selling its e-liquids and devices, including supermarkets and hypermarkets. There are even e-Smoking World outlets (which belong to CHIC) in many small Polish cities.
In 2017, Philip Morris was the only player in heated tobacco products. Having launched Iqos and HEETS, the company has announced it is now working on TEEPS, another heated tobacco product.
You have no recently viewed reports.
Why not browse through our Featured or Trending Reports to see what we have to offer?
Files are delivered directly into your account within a few minutes of purchase.
Discover the latest market trends and uncover sources of future market growth for the Smokeless Tobacco and Vapour Products industry in Poland with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Smokeless Tobacco and Vapour Products industry in Poland, our research will save you time and money while empowering you to make informed, profitable decisions.
The Smokeless Tobacco and Vapour Products in Poland market research report includes:
Our market research reports answer questions such as:
This industry report originates from Passport: