The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
Learn moreEuromonitor addresses your unique questions and challenges across all B2B and B2C industries and geographies through custom, tailor-made research projects, designed to your specific goals.
Learn moreAug 2016
US$990Added to Cart
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
The discussion about the total prohibition of dry snuff in Germany intensified again in 2015, as the EU has passed new legislation on tobacco products. In that regard, from May 2016 all aroma claims, such as tropical fruit or cherry, on the packaging will be prohibited. As a result, snuff tobacco, which is entirely made with added flavours and aromas, could disappear completely from the market. Consumers will no longer be able to see what kind of flavour is in the dry snuff product. Germany’s largest producer of dry snuff tobacco, Pöschl, is fighting against the new laws but it fears that it will have to alter its entire production and in doing so will lose its existing consumers.
Pöschl Tabak from Bavaria clearly dominates snuff in Germany with it being the largest manufacturer of dry snuff. The company held a volume share of 92% in 2015 and it is therefore the undisputed leader of smokeless tobacco. Gletscher Prise, which held a 48% volume share in snuff in 2015, is the company’s most important and most well-known brand. However, Pöschl Tabak has a wide product range and its other brands include amongst others Gawith, Ozona and Löwenpriese. The company places a special focus on the quality of its products but in 2015 it was challenged by various external factors such as new EU regulation and higher production costs.
Files are delivered directly into your account within a few minutes of purchase.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Delivery: Files are delivered directly into your account within a few minutes of purchase.
Overview
Discover the latest market trends and uncover sources of future market growth for the Smokeless Tobacco industry in Germany with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Smokeless Tobacco industry in Germany, our research will save you time and money while empowering you to make informed, profitable decisions.
The Smokeless Tobacco in Germany market research report includes:
Our market research reports answer questions such as:
Why buy this report?
This industry report originates from Passport, our Tobacco market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.