RYO tobacco registered the fastest retail volume sales growth of 3% in 2015. The popularity of RYO tobacco has grown and more consumers see smoking tobacco as a more natural option with fewer harmful additives compared with cigarettes. Also, many young consumers regard smoking RYO tobacco as trendy and switch intermittently from cigarettes. These trends maintained positive retail volume growth rates in RYO tobacco.
There are no known exclusive distribution agreements in smoking tobacco in Georgia. British American Tobacco Georgia led in 2015 with a 34% share of retail volume sales, followed by Mac Baren Tobacco (29%) and Johann Wilhelm Von Eicken (14%).
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Understand the latest market trends and future growth opportunities for the Smoking Tobacco industry in Georgia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Smoking Tobacco industry in Georgia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This report originates from Passport, our Smoking Tobacco research and analysis database.
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