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Strategy Briefing
Snack Bars: Healthier Snack Option For Global Consumers
55 pages, Dec 2009
US$2,000
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About This Report
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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
The growth potential for global snack bars remains strong as consumers continue to focus on health rather than lingering economic uncertainty. Moreover, consumers remain willing to spend more on credible, health-minded, value-added food. However, sales and product innovation remain overwhelmingly and unsustainably focused on the US. Manufacturers must look for alternative revenue streams in developed and developing countries, customising their products and marketing strategies accordingly.
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Overview
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
What this report includes
- Up-to-the minute analysis of the latest trends in the industry
- New product development, forecasts and other themes
- Unique graphics and illustrated case studies
- Most recent brand and company news
- New insight into the size and shape of the market
Why buy this report
- Clear, concise powerpoint format makes it easy to digest
- Leading industry opinion keeps you abreast of latest news and trends
- Forward-looking outlook on a category, market or issue affecting the industry
- Latest five year forecasts assess how the market is predicted to develop
- Understand the competitive environment, the leading players and brands
Delivery format
PDF/PPT
Downloadable from MyPages
Want to find out more about this report?
Request more informationTable of Contents
Definitions and Objectives
Definitions
Objectives
Key Findings
Global Performance
Global Snack Bars Retail Sales Growth Will Slow In 2009…
…But Health and Wellness Trends Will Remain Viable
Category Analysis
How are Snack Bars Categories Leveraging Health Trends?
Granola/Muesli Bars Draw On Naturally Healthy Credentials
Breakfast Bars Also See Strong Retail Value Growth
Breakfast Bars Increasingly Focus on Fibre
Energy/Nutrition Bars Leverage Functional Food Proposition
Regional Analysis
Snack Bars Retail Value Growth By Country: 2004-2009
US Still Largest Market but Opportunities Arising Elsewhere
Latin America Achieves Strongest 2009 Retail Value Gains
Country Case Study: Lessons in Snacking from Argentina
Country Case Study: Breakfast Bars Excel in France
Country Case Study: Reviving a Maturing Japanese Market
Competitive Landscape
Kellogg Maintains Global Lead But General Mills Gaining Fast
General Mills’ Over Reliance on North America a Weakness
Naturally Healthy or Fortified/Functional?
Successful Players Must Focus on Health and Nutrition
Channel Analysis
Supermarkets/Hypermarkets Dominate Global Sales
Small Grocery Retailers and Discounters Consolidate Position
Ignore Alternative Distribution Channels at Your Own Risk
Key Trends and Developments
Balancing Health, Indulgence, Segmentation Key to Growth
Soy Increasing Presence in Global Snack Bars
Low Fat, Sugar to Overcome Fruit Bars’ Unhealthy Image
Organic Bars Tap Into Health and Environmental Concerns
Bringing New Experiences to Energy and Nutrition Bars
Manufacturers Focus on Gender Segmentation
New Product Developments
New Product Launch: Special K in the United Arab Emirates
New Product Launch: Freeki in Israel
New Product Launch: Temmy’s Power Flakes in Egypt
New Product Launch: Bear Naked in the USA
New Product Launch: Dorset Cereals in the UK
New Product Launch: Special K Mini Breaks in Greece
New Product Launch: Kellogg’s Fiber Plus in the USA
Global Prospects and Opportunities
Developing Regions Will Underpin Future Global Growth
Eastern European Sales Growth to Accelerate From 2010
Opportunities Remain in Maturing Markets
Health Benefits Will Continue to Make or Break Sales
Country Case Study: US Energy and Nutrition Bars
Country Case Study: Brazilian Fruit Bars
Adjusting to Target Markets is Key to Success
Strategic Alliances With Consumer Foodservice Players
Final Conclusions: Market Opportunities in Snack Bars
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Want to find out more about this report?
Request more informationComplete Catalogue
Strategy Reports
- New Emerging Markets: Nigeria, Indonesia, Mexico, The Philippines and Turkey | Jan 2015
- Home Cooking and Eating Habits: Global Survey Strategic Analysis | Apr 2012
- Green Buying Behaviour: Global Online Survey | Mar 2012
- The Haves and Have Nots: The Impact of the Widening Gap Between Rich and Poor | Nov 2011
- The Power of Proximity: The Complex Story of 21st Century Cities | Oct 2011
- The War on Meat: How Low-meat and No-meat Diets are Impacting Consumer Markets | Aug 2011
- Global FMCG Trends in 2009 and 2010: Legacy of the Downturn | Sep 2010
- The Way We Eat Now | Nov 2008
- Single Living: How Atomisation - The Rise of Singles and One-person Households - Is Affecting Consumer Purchasing Habits | Jul 2008
- Big World: Impact of the Obesity Pandemic on Global Marketing Strategies | Jun 2008
- 25 Global Consumer Trends 2008: Back to Basics – it’s Still the Old Economy in a Cool Climate | Jun 2008
- Shopping for Pleasure: The Development of Shopping as a Leisure Pursuit | May 2008
Country Reports
- Packaged Food in Algeria | Dec 2018
- Packaged Food in Angola | Dec 2018
- Packaged Food in Argentina | Dec 2018
- Packaged Food in Australia | Dec 2018
- Packaged Food in Austria | Nov 2018
- Packaged Food in Azerbaijan | Dec 2018
- Packaged Food in Bangladesh | Feb 2019
- Packaged Food in Belarus | Dec 2018
- Packaged Food in Belgium | Dec 2018
- Packaged Food in Bolivia | Dec 2018
- Packaged Food in Bosnia-Herzegovina | Dec 2018
- Packaged Food in Brazil | Dec 2018
- Packaged Food in Bulgaria | Dec 2018
- Packaged Food in Cambodia | Dec 2018
- Packaged Food in Cameroon | Dec 2018
- Packaged Food in Canada | Nov 2018
- Packaged Food in Chile | Mar 2019
- Packaged Food in China | Jan 2019
- Packaged Food in Colombia | Dec 2018
- Packaged Food in Costa Rica | Dec 2018
- Packaged Food in Côte d'Ivoire | Feb 2019
- Packaged Food in Croatia | Dec 2018
- Packaged Food in Denmark | Dec 2018
- Packaged Food in Dominican Republic | Dec 2018
- Packaged Food in Ecuador | Dec 2018
- Packaged Food in Egypt | Nov 2018
- Packaged Food in El Salvador | Feb 2019
- Packaged Food in Estonia | Dec 2018
- Packaged Food in Ethiopia | Feb 2019
- Packaged Food in Finland | Dec 2018
- Packaged Food in France | Dec 2018
- Packaged Food in Georgia | Jan 2019
- Packaged Food in Germany | Dec 2018
- Packaged Food in Ghana | Feb 2019
- Packaged Food in Greece | Dec 2018
- Packaged Food in Guatemala | Dec 2018
- Packaged Food in Honduras | Feb 2019
- Packaged Food in Hong Kong, China | Dec 2018
- Packaged Food in Hungary | Dec 2018
- Packaged Food in India | Nov 2018
- Packaged Food in Indonesia | Dec 2018
- Packaged Food in Iraq | Feb 2019
- Packaged Food in Ireland | Dec 2018
- Packaged Food in Israel | Dec 2018
- Packaged Food in Italy | Dec 2018
- Packaged Food in Japan | Dec 2018
- Packaged Food in Jordan | Feb 2019
- Packaged Food in Kazakhstan | Dec 2018
- Packaged Food in Kenya | Dec 2018
- Packaged Food in Kuwait | Feb 2019
- Packaged Food in Laos | Feb 2019
- Packaged Food in Latvia | Dec 2018
- Packaged Food in Lebanon | Feb 2019
- Packaged Food in Lithuania | Dec 2018
- Packaged Food in Macedonia | Dec 2018
- Packaged Food in Malaysia | Dec 2018
- Packaged Food in Mexico | Dec 2018
- Packaged Food in Morocco | Dec 2018
- Packaged Food in Myanmar | Feb 2019
- Packaged Food in New Zealand | Dec 2018
- Packaged Food in Nigeria | Dec 2018
- Packaged Food in Norway | Dec 2018
- Packaged Food in Oman | Feb 2019
- Packaged Food in Pakistan | Dec 2018
- Packaged Food in Panama | Feb 2019
- Packaged Food in Paraguay | Feb 2019
- Packaged Food in Peru | Dec 2018
- Packaged Food in Poland | Dec 2018
- Packaged Food in Portugal | Dec 2018
- Packaged Food in Qatar | Feb 2019
- Packaged Food in Romania | Dec 2018
- Packaged Food in Russia | Dec 2018
- Packaged Food in Saudi Arabia | Aug 2018
- Packaged Food in Serbia | Dec 2018
- Packaged Food in Singapore | Dec 2018
- Packaged Food in Slovakia | Dec 2018
- Packaged Food in Slovenia | Dec 2018
- Packaged Food in South Africa | Dec 2018
- Packaged Food in South Korea | Dec 2018
- Packaged Food in Spain | Dec 2018
- Packaged Food in Sri Lanka | Feb 2019
- Packaged Food in Sweden | Dec 2018
- Packaged Food in Switzerland | Dec 2018
- Packaged Food in Taiwan | Dec 2018
- Packaged Food in Tanzania | Feb 2019
- Packaged Food in Thailand | Dec 2018
- Packaged Food in the Czech Republic | Nov 2018
- Packaged Food in the Netherlands | Dec 2018
- Packaged Food in the Philippines | Dec 2018
- Packaged Food in the United Arab Emirates | Dec 2018
- Packaged Food in the United Kingdom | Dec 2018
- Packaged Food in the US | Dec 2018
- Packaged Food in Tunisia | Dec 2018
- Packaged Food in Turkey | Dec 2018
- Packaged Food in Uganda | Feb 2019
- Packaged Food in Ukraine | Jan 2019
- Packaged Food in Uruguay | Dec 2018
- Packaged Food in Uzbekistan | Jan 2019
- Packaged Food in Venezuela | Dec 2018
- Packaged Food in Vietnam | Dec 2018
Complete Catalogue
Strategy Reports
- New Emerging Markets: Nigeria, Indonesia, Mexico, The Philippines and Turkey | Jan 2015
- Home Cooking and Eating Habits: Global Survey Strategic Analysis | Apr 2012
- Green Buying Behaviour: Global Online Survey | Mar 2012
- The Haves and Have Nots: The Impact of the Widening Gap Between Rich and Poor | Nov 2011
- The Power of Proximity: The Complex Story of 21st Century Cities | Oct 2011
- The War on Meat: How Low-meat and No-meat Diets are Impacting Consumer Markets | Aug 2011
- Global FMCG Trends in 2009 and 2010: Legacy of the Downturn | Sep 2010
- The Way We Eat Now | Nov 2008
- Single Living: How Atomisation - The Rise of Singles and One-person Households - Is Affecting Consumer Purchasing Habits | Jul 2008
- Big World: Impact of the Obesity Pandemic on Global Marketing Strategies | Jun 2008
- 25 Global Consumer Trends 2008: Back to Basics – it’s Still the Old Economy in a Cool Climate | Jun 2008
- Shopping for Pleasure: The Development of Shopping as a Leisure Pursuit | May 2008
Country Reports
- Packaged Food in Algeria | Dec 2018
- Packaged Food in Angola | Dec 2018
- Packaged Food in Argentina | Dec 2018
- Packaged Food in Australia | Dec 2018
- Packaged Food in Austria | Nov 2018
- Packaged Food in Azerbaijan | Dec 2018
- Packaged Food in Bangladesh | Feb 2019
- Packaged Food in Belarus | Dec 2018
- Packaged Food in Belgium | Dec 2018
- Packaged Food in Bolivia | Dec 2018
- Packaged Food in Bosnia-Herzegovina | Dec 2018
- Packaged Food in Brazil | Dec 2018
- Packaged Food in Bulgaria | Dec 2018
- Packaged Food in Cambodia | Dec 2018
- Packaged Food in Cameroon | Dec 2018
- Packaged Food in Canada | Nov 2018
- Packaged Food in Chile | Mar 2019
- Packaged Food in China | Jan 2019
- Packaged Food in Colombia | Dec 2018
- Packaged Food in Costa Rica | Dec 2018
- Packaged Food in Côte d'Ivoire | Feb 2019
- Packaged Food in Croatia | Dec 2018
- Packaged Food in Denmark | Dec 2018
- Packaged Food in Dominican Republic | Dec 2018
- Packaged Food in Ecuador | Dec 2018
- Packaged Food in Egypt | Nov 2018
- Packaged Food in El Salvador | Feb 2019
- Packaged Food in Estonia | Dec 2018
- Packaged Food in Ethiopia | Feb 2019
- Packaged Food in Finland | Dec 2018
- Packaged Food in France | Dec 2018
- Packaged Food in Georgia | Jan 2019
- Packaged Food in Germany | Dec 2018
- Packaged Food in Ghana | Feb 2019
- Packaged Food in Greece | Dec 2018
- Packaged Food in Guatemala | Dec 2018
- Packaged Food in Honduras | Feb 2019
- Packaged Food in Hong Kong, China | Dec 2018
- Packaged Food in Hungary | Dec 2018
- Packaged Food in India | Nov 2018
- Packaged Food in Indonesia | Dec 2018
- Packaged Food in Iraq | Feb 2019
- Packaged Food in Ireland | Dec 2018
- Packaged Food in Israel | Dec 2018
- Packaged Food in Italy | Dec 2018
- Packaged Food in Japan | Dec 2018
- Packaged Food in Jordan | Feb 2019
- Packaged Food in Kazakhstan | Dec 2018
- Packaged Food in Kenya | Dec 2018
- Packaged Food in Kuwait | Feb 2019
- Packaged Food in Laos | Feb 2019
- Packaged Food in Latvia | Dec 2018
- Packaged Food in Lebanon | Feb 2019
- Packaged Food in Lithuania | Dec 2018
- Packaged Food in Macedonia | Dec 2018
- Packaged Food in Malaysia | Dec 2018
- Packaged Food in Mexico | Dec 2018
- Packaged Food in Morocco | Dec 2018
- Packaged Food in Myanmar | Feb 2019
- Packaged Food in New Zealand | Dec 2018
- Packaged Food in Nigeria | Dec 2018
- Packaged Food in Norway | Dec 2018
- Packaged Food in Oman | Feb 2019
- Packaged Food in Pakistan | Dec 2018
- Packaged Food in Panama | Feb 2019
- Packaged Food in Paraguay | Feb 2019
- Packaged Food in Peru | Dec 2018
- Packaged Food in Poland | Dec 2018
- Packaged Food in Portugal | Dec 2018
- Packaged Food in Qatar | Feb 2019
- Packaged Food in Romania | Dec 2018
- Packaged Food in Russia | Dec 2018
- Packaged Food in Saudi Arabia | Aug 2018
- Packaged Food in Serbia | Dec 2018
- Packaged Food in Singapore | Dec 2018
- Packaged Food in Slovakia | Dec 2018
- Packaged Food in Slovenia | Dec 2018
- Packaged Food in South Africa | Dec 2018
- Packaged Food in South Korea | Dec 2018
- Packaged Food in Spain | Dec 2018
- Packaged Food in Sri Lanka | Feb 2019
- Packaged Food in Sweden | Dec 2018
- Packaged Food in Switzerland | Dec 2018
- Packaged Food in Taiwan | Dec 2018
- Packaged Food in Tanzania | Feb 2019
- Packaged Food in Thailand | Dec 2018
- Packaged Food in the Czech Republic | Nov 2018
- Packaged Food in the Netherlands | Dec 2018
- Packaged Food in the Philippines | Dec 2018
- Packaged Food in the United Arab Emirates | Dec 2018
- Packaged Food in the United Kingdom | Dec 2018
- Packaged Food in the US | Dec 2018
- Packaged Food in Tunisia | Dec 2018
- Packaged Food in Turkey | Dec 2018
- Packaged Food in Uganda | Feb 2019
- Packaged Food in Ukraine | Jan 2019
- Packaged Food in Uruguay | Dec 2018
- Packaged Food in Uzbekistan | Jan 2019
- Packaged Food in Venezuela | Dec 2018
- Packaged Food in Vietnam | Dec 2018