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Like many other Indian cities, Lucknow too enjoys high tea consumption. Locals prefer unpackaged tea leaves to make tea. However, due to extreme weather, non-alcoholic beverages such as fresh fruit juice, lassi and buttermilk are also very popular. Other popular non-alcoholic drink offering is Thandai (or bhaang). The city is also witnessing an onset of coffee culture with opening of cafes. With rising consumer awareness, even the consumption of concentrates is slowly evolving in the city.
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Lucknow has a large number of street shops and tea stalls, present throughout the city. These shops serve all kinds of non-alcoholic drinks, ranging from tea and coffee to lime juice, coconut water and sugarcane juice and carbonated drinks.
Even modern outlets, such as Sparsh, offer unpackaged and freshly prepared juices, such as sugarcane juice, to the consumers, driving the consumption of non-packaged beverages in the city.
Lucknow is primarily a tea drinking population. The people generally prefer home made tea, or visit tea stalls for freshly prepared tea. However, with changing times and growth of both modern and traditional cafes, consumers have a wide range of options to choose from. Not only available in varieties such as ginger, cardamom or masala, people in Lucknow can also consume Irani tea as well.
Introduced a few years ago, retailing of milkshakes and juices has gained significant popularity among the population in the city. The stores are frequented by people across all age groups. The popularity of the stores have remained high due to the variety of drinks, that they sell to the consumers, such as milkshakes with a combination of ice cream and chocolate sauce, or juices mixed with ginger and strawberries, etc.
As a part of the culture, Lucknow, has had an ardent consumer base of sharbats. The shelves in Lucknow are full of diverse varieties of sharbat, both from local and national manufacturers, in the form of concentrates. Following this trend, the the market is also witnessing growth in solid concentrates, such as Tang and Rasna, which are quite popular among the consumers, especially kids.
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