Soup in India saw healthy retail volume and current value growth in 2021, riding on the back of increasing demand for convenience foods, and also because it is perceived as a comfort food. Another reason why soup registered strong sales is that consumers can get restaurant-like soup at home.
Hindustan Unilever continued to be the clear leader in soup in India in value terms in 2021 with its brand Knorr, offering a wide-ranging product portfolio ranging from classic soups, to Knorr Cup-a-Soup, and its international soup range. The company promotes these soups as restaurant-like soups.
Soup in India is set to continue to witness steady growth in the forecast period. Dehydrated and instant soup in particular are expected to see strong performances, considering their healthier perception amongst consumers.
The distribution of soup is predominantly through independent small grocers, as soup does not usually form part of the monthly grocery shop, and is purchased when required. However, with the disruption of the pandemic and the consumer shift towards buying groceries online, e-commerce witnessed a strong boost to its sales and share in 2020 and 2021.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Soup industry in India with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Soup industry in India, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Soups is the aggregation of dried (dehydrated formats), shelf stable and chilled and frozen soups. Includes: Ready-made, pre-packaged soup, regardless of format. Excludes: Liquid stocks and or stock/bouillon cubes. These are tracked in sauces, dressings and condiments, under cooking ingredients. Herbal soup mixes common in Asia are also excluded.
See All of Our DefinitionsThis report originates from Passport, our Soup research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!