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Country Report

Spreads in

Spreads in Argentina

29 pages, Nov 2017

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

TRENDS

Spreads was favoured by the dairy crisis, given the sharp rise in prices and shortages of butter. While butter recorded a price increase of 46% in 2016, substitutes such as jams and preserves increased by 29%. Against this background, and considering the fall in purchasing power and rising unemployment, many consumers replaced butter for jams and preserves during 2016 and 2017.

COMPETITIVE LANDSCAPE

Arcor SAIC led spreads with a value share of 41% in 2017. The high participation can be explained by its performance in jams and preserves, a category in which it reached a value share of 42%. This high share is due to its wide portfolio of brands, highlighting La Campagnola in the high price segments, Arcor in the medium price segment and Noel in the economic segment. In addition, the company owns the brand BC, which is synonymous with “light” products in the country.

PROSPECTS

With the elimination of barriers to imports and recovery of the economy it is expected that imported brands such as Bonne Maman, Chantaine, and St. Dalfour from France, Mackays from Scotland, and Zentis from Germany will again be available in supermarkets over the forecast period. These brands had virtually disappeared from the market in the face of difficulties in importing products.

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Spreads Market Sample Report Spreads Market Sample Data

Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Spreads industry in Argentina with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Spreads industry in Argentina, our research will save you time and money while empowering you to make informed, profitable decisions.

The Spreads in Argentina market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Spreads in Argentina?
What are the major brands in Argentina?
How are manufacturers leveraging health and wellness trends like reduced sugar or organic sourcing?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

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Spreads in Argentina - Category analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

Table 1 Sales of Spreads by Category: Volume 2012-2017
Table 2 Sales of Spreads by Category: Value 2012-2017
Table 3 Sales of Spreads by Category: % Volume Growth 2012-2017
Table 4 Sales of Spreads by Category: % Value Growth 2012-2017
Table 5 Sales of Jams and Preserves by Leading Flavours: Rankings 2012-2017
Table 6 NBO Company Shares of Spreads: % Value 2013-2017
Table 7 LBN Brand Shares of Spreads: % Value 2014-2017
Table 8 Distribution of Spreads by Format: % Value 2012-2017
Table 9 Forecast Sales of Spreads by Category: Volume 2017-2022
Table 10 Forecast Sales of Spreads by Category: Value 2017-2022
Table 11 Forecast Sales of Spreads by Category: % Volume Growth 2017-2022
Table 12 Forecast Sales of Spreads by Category: % Value Growth 2017-2022

Spreads in Argentina - Company Profiles

Arcor SAIC in Packaged Food (Argentina)

STRATEGIC DIRECTION

KEY FACTS

COMPETITIVE POSITIONING

Summary 1 Arcor SAIC: Key Facts
Summary 2 Arcor SAIC: Operational Indicators
Summary 3 Arcor SAIC: Competitive Position 2017

Packaged Food in Argentina - Industry Overview

EXECUTIVE SUMMARY

Sales of packaged food contract for the second consecutive year

Major changes in the controlled prices programme

SanCor goes through a deep crisis, which affects dairy

Wholesale supermarkets attract consumers and gain share

Change in consumption trends in the forecast period

KEY TRENDS AND DEVELOPMENTS

Wholesale supermarkets gain ground and are serious competitors

Outlook

Promotions and discounts are not enough to sustain sales

Outlook

The controlled prices programme loses its strength

Outlook

The SanCor crisis leads to important changes in dairy

Outlook

FOODSERVICE: KEY TRENDS AND DEVELOPMENTS

Headlines

Trends: Sales to foodservice

Trends: Consumer foodservice

Prospects

CATEGORY DATA

Table 13 Foodservice Sales of Packaged Food by Category: Volume 2012-2017
Table 14 Foodservice Sales of Packaged Food by Category: % Volume Growth 2012-2017
Table 15 Forecast Foodservice Sales of Packaged Food by Category: Volume 2017-2022
Table 16 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2017-2022

MARKET DATA

Table 17 Sales of Packaged Food by Category: Volume 2012-2017
Table 18 Sales of Packaged Food by Category: Value 2012-2017
Table 19 Sales of Packaged Food by Category: % Volume Growth 2012-2017
Table 20 Sales of Packaged Food by Category: % Value Growth 2012-2017
Table 21 GBO Company Shares of Packaged Food: % Value 2013-2017
Table 22 NBO Company Shares of Packaged Food: % Value 2013-2017
Table 23 LBN Brand Shares of Packaged Food: % Value 2014-2017
Table 24 Penetration of Private Label by Category: % Value 2012-2017
Table 25 Distribution of Packaged Food by Format: % Value 2012-2017
Table 26 Distribution of Packaged Food by Format and Category: % Value 2017
Table 27 Forecast Sales of Packaged Food by Category: Volume 2017-2022
Table 28 Forecast Sales of Packaged Food by Category: Value 2017-2022
Table 29 Forecast Sales of Packaged Food by Category: % Volume Growth 2017-2022
Table 30 Forecast Sales of Packaged Food by Category: % Value Growth 2017-2022

Megatrends

Country Report

Spreads in Argentina

New Report Guarantee

Executive Summary

New Report Guarantee

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

Samples

Overview

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Samples: FAQs about samples

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Table of Contents

Spreads in Argentina - Category analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

Spreads in Argentina - Company Profiles

Arcor SAIC in Packaged Food (Argentina)

STRATEGIC DIRECTION

KEY FACTS

COMPETITIVE POSITIONING

Packaged Food in Argentina - Industry Overview

EXECUTIVE SUMMARY

Sales of packaged food contract for the second consecutive year

Major changes in the controlled prices programme

SanCor goes through a deep crisis, which affects dairy

Wholesale supermarkets attract consumers and gain share

Change in consumption trends in the forecast period

KEY TRENDS AND DEVELOPMENTS

Wholesale supermarkets gain ground and are serious competitors

Promotions and discounts are not enough to sustain sales

The controlled prices programme loses its strength

The SanCor crisis leads to important changes in dairy

FOODSERVICE: KEY TRENDS AND DEVELOPMENTS

Headlines

Trends: Sales to foodservice

Trends: Consumer foodservice

Prospects

CATEGORY DATA

MARKET DATA

SOURCES

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