Glass jars remain the most popular pack type for spreads, where jams and preserves account for the bulk of packaged volume. Glass jars are preferred by both consumers and manufacturers because this pack type preserves flavours for longer in comparison to other packaging, while also enabling consumers to see product contents.
PET jars and bottles are gaining share from glass packaging in spreads. PET packaging is often used by brands in chocolate spreads and nut and seed based spreads.
Labelling is increasingly focused on nutrition, as brands try to communicate health-focused product enhancements to consumers. An example of this is Smucker’s reduced sugar jams and preserves, which is labelled as containing 50% less sugar.
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Understand the latest market trends and future growth opportunities for the Spreads Packaging industry in Mexico with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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