Street stalls/kiosks proved to be more resilient to the impact of the pandemic in 2020, due to operators often being located in outdoor locations, and therefore allowing for social distancing. Chained street stalls/kiosks in Finland mainly consist of ice cream kiosks, with leading brands Pingviini Jäätelökioski (Froneri Ltd) and Ingman (Unilever) having a strong presence of franchisees.
Most independent street stalls/kiosks tend to sell savoury products, with a typical Finnish “grillikioski” selling a variety of fast food such as hamburgers, meat pies, and “makkaraperunat” (French fries and slices of sausage served with spices). These kiosks traditionally benefit from loyal customers, locally-adjusted menus, and a more “eccentric” variety of options compared to outlets such as burger limited-service restaurants.
Unlike many other European countries, at no time during the pandemic were any retailing outlets forced to close by Finnish authorities, regardless of their offer, where they were located, and overall size. In addition, and unlike consumer foodservice outlets, no restrictions were placed on their opening hours.
The growth of unmanned convenience stores and limited-service restaurants, and Fizza pizza vending machines did not pose a significant threat to independent street stalls/kiosks in 2021. However, if the Fizza concept notably expands, it could offer greater competition, particularly during the evening.
Due to the heavy dependency on the summer weather for chained street stalls/kiosks that offer ice cream, forecasting their development is a challenge. However, weather will remain the single biggest factor impacting sales post-pandemic.
Unsurprisingly, the impact of digitalisation on street stalls/kiosks remained limited in 2021. Ice cream kiosks are not particularly suitable for deliveries, but even mobile apps that can be used for pre-ordering/payment and collection of orders, were mostly absent.
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Street Stalls/Kiosks
Small, sometimes mobile, foodservice providers characterised by a limited product offering and by low prices. Includes street stalls, street hawkers and foodservice kiosks where food is prepared in some way and served through a hatch or over a display counter to take away. Also includes kiosks and carts located externally or internally eg in shopping malls etc. As a rule, street stalls/kiosks outlets tend to be smaller than 100% home delivery/takeaway outlets, while menus are more limited, often (though certainly not always) with a greater emphasis on snack items, rather than full meals.
See All of Our DefinitionsThis report originates from Passport, our Street Stalls/Kiosks research and analysis database.
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