Street stalls/kiosks is a mature consumer foodservice channel, and was seeing decline even before the pandemic. It suffers from a rather unfashionable image, with consumers preferring more modern channels.
In addition to all the other problems faced by street stalls/kiosks, described above, these outlets also continue to struggle with the image of being unhealthy, as the vast majority of these outlets in Sweden serve unhealthy food options, including burgers, hot dogs and ice cream. With the strong health and wellness trend in Sweden, which was accelerated by COVID-19, consumers were increasingly looking for healthier options, as well as vegan and vegetarian dishes, and locally sourced products.
Street stalls/kiosks saw some positive impact from consumers returning to work in 2021, as a share of customers of such outlets are workers on their lunch break. However, a notable proportion of Swedes continued to work from home, or at least favoured a hybrid pattern of home/office working, which meant that the number of office workers requiring food at lunchtime was still lower than pre-pandemic.
The demand for healthier food options continues to increase in Sweden. It is therefore expected that after an initial recovery period following the pandemic, street stalls/kiosks will turn to decline towards the end of the forecast period, returning to the trend seen in the review period.
As street stalls/kiosks continue to decline in popularity and face growing competition from alternative consumer foodservice channels, it is expected that the number of outlets will continue to decline throughout the forecast period, as was already seen during the review period. It is likely that players will seek to consolidate outlets in the most urban and populous areas, where there are still a lot of customers, while more rural and unprofitable locations may be closed.
Street stalls/kiosks is a fairly fragmented channel in Sweden, and this is set to remain the case in the forecast period, with very few chained players. Independent street stalls/kiosks continued to account for the highest sales and largest number of outlets in the channel in Sweden in 2021.
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Small, sometimes mobile, foodservice providers characterised by a limited product offering and by low prices. Includes street stalls, street hawkers and foodservice kiosks where food is prepared in some way and served through a hatch or over a display counter to take away. Also includes kiosks and carts located externally or internally eg in shopping malls etc. As a rule, street stalls/kiosks outlets tend to be smaller than 100% home delivery/takeaway outlets, while menus are more limited, often (though certainly not always) with a greater emphasis on snack items, rather than full meals.See All of Our Definitions
This report originates from Passport, our Street Stalls/Kiosks research and analysis database.
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