Players in street stalls/kiosks rely heavily on impulse sales and, therefore, a high level of footfall in busy parts of different cities and towns in Ukraine. This was problematic in 2020, as the COVID-19 pandemic saw consumers staying at home as much as possible and, furthermore, many popular locations and attractions were closed, which meant that consumers simply had no reason to visit certain locations in 2020.
In 2020 the large meat and poultry manufacturer Myronivsky Khliboproduct VAT entered street stalls/kiosks with its new chain of outlets, Döner Market. The new chain of outlets will be developed using the franchise model to support growth, appealing to consumers with a taste for fast food meals to be consumed on the go.
On top of the decline in footfall as a result of the COVID-19 pandemic, there also remained numerous obstacles to development in 2020, such as pressure from local authorities on the positioning of kiosks and problems over the legal registration of mobile street stalls (food trucks).The ongoing legal and regulatory pressure on street stalls/kiosks is seeing numerous activities aimed at eliminating kiosks from the streets of Ukrainian cities directly impacted their presence.
In the short term, sales through street stalls/kiosks will benefit from the easier business conditions for players in this category. Generally, street food outlets require less investment to launch (with less staff and rented space), which has the benefit of reducing risk.
Further cuisine diversification is expected in street stalls/kiosks over the forecast period, driven by the growing popularity of foreign cuisine in Ukraine as well the popular street food format. Ukrainian consumers are increasingly attracted by new flavours and cuisine options, especially where they take on innovative and exciting new formats.
Over the forecast period, the flexible nature of players in this category will help to support a strong recovery. This was noticeable during the pandemic as players were quick to adapt their products to home delivery, and players will continue to be able to adapt quickly to changes in restrictions and the epidemiological situation thanks to their flexible format.
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Small, sometimes mobile, foodservice providers characterised by a limited product offering and by low prices. Includes street stalls, street hawkers and foodservice kiosks where food is prepared in some way and served through a hatch or over a display counter to take away. Also includes kiosks and carts located externally or internally eg in shopping malls etc. As a rule, street stalls/kiosks outlets tend to be smaller than 100% home delivery/takeaway outlets, while menus are more limited, often (though certainly not always) with a greater emphasis on snack items, rather than full meals.See All of Our Definitions
This report originates from Passport, our Street Stalls/Kiosks research and analysis database.
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