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Country Report

Sugar confectionery in

Sugar Confectionery in Venezuela

30 pages, Jul 2017

US$990

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

TRENDS

The performance of sugar confectionery remained affected by a limited product offering in 2017 since importers are bringing products into the marketplace by purchasing foreign currency at the black market exchange rate, which is 6-7 times higher than the official rate determined by the government. As a result of the loss of value of the domestic currency prices have skyrocketed, leading to a sharp drop in demand. On the domestic side of supply, a reduction of 55% in the imports of cane sugar between 2014 and 2016 and a dramatic fall of the domestic sugar cane crops have contributed to the lack of supply as well.

COMPETITIVE LANDSCAPE

Colombina de Venezuela remained the leading company in sugar confectionery with a 37% retail value share in 2017. The company continued to lead in boiled sweets and lollipops whilst reaching the top position in pastilles, gums, jellies and chews and toffees, caramels and nougat in 2017, over important competitors such as Super de Alimentos and Distribuidora de Galletas Diga, thanks to a strong presence and a wider variety of products.

PROSPECTS

Sugar confectionery will continue to see limited possibilities for expansion as the result high costs of imports and eroded purchasing power. Given that this category is not a priority for average Venezuelans, it is unlikely that the government will allocate resources or create conditions for any increase of the importation of sugar confectionery products. As a consequence, importers will continue to resort to the black market and inevitably prices will move upwards whilst product offerings will remain limited. Under such circumstances, the entrance of new players is not a feasible scenario.

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Samples

Sugar Confectionery Market Sample Report Sugar Confectionery Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Sugar confectionery industry in Venezuela with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Sugar confectionery industry in Venezuela, our research will save you time and money while empowering you to make informed, profitable decisions.

The Sugar confectionery in Venezuela market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Sugar confectionery in Venezuela?
What are the major brands in Venezuela?
Are consumers in developing markets abandoning comparatively cheaper sugar confectionery for chocolate?
What are market opportunities for sugar-free products?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

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Sugar Confectionery in Venezuela - Company Profiles

Packaged Food in Venezuela - Industry Overview

EXECUTIVE SUMMARY

Shortages and decreasing demand continue in 2017

Acute shortages trigger de facto price deregulation

Price regulation and inflation lead to smaller packaging sizes

Traditional grocery retailers leads sales of packaged food in 2017

Recession expected to last

KEY TRENDS AND DEVELOPMENTS

Limited supply and falling demand prevail in 2017

Outlook

Sustained loss of purchasing power forces Venezuelans to change eating habits

Outlook

Hybrid products and smaller presentations introduced to cope with price regulations and inflation

Outlook

Impulse and indulgence products perform worst

Outlook

FOODSERVICE: KEY TRENDS AND DEVELOPMENTS

Headlines

Trends: Sales to Foodservice

Trends: Consumer Foodservice

Prospects

Category Data

Table 1 Foodservice Sales of Packaged Food by Category: Volume 2012-2017
Table 2 Foodservice Sales of Packaged Food by Category: % Volume Growth 2012-2017
Table 3 Forecast Foodservice Sales of Packaged Food by Category: Volume 2017-2022
Table 4 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2017-2022

MARKET DATA

Table 5 Sales of Packaged Food by Category: Volume 2012-2017
Table 6 Sales of Packaged Food by Category: Value 2012-2017
Table 7 Sales of Packaged Food by Category: % Volume Growth 2012-2017
Table 8 Sales of Packaged Food by Category: % Value Growth 2012-2017
Table 9 GBO Company Shares of Packaged Food: % Value 2013-2017
Table 10 NBO Company Shares of Packaged Food: % Value 2013-2017
Table 11 LBN Brand Shares of Packaged Food: % Value 2014-2017
Table 12 Penetration of Private Label by Category: % Value 2012-2017
Table 13 Distribution of Packaged Food by Format: % Value 2012-2017
Table 14 Distribution of Packaged Food by Format and Category: % Value 2017
Table 15 Forecast Sales of Packaged Food by Category: Volume 2017-2022
Table 16 Forecast Sales of Packaged Food by Category: Value 2017-2022
Table 17 Forecast Sales of Packaged Food by Category: % Volume Growth 2017-2022
Table 18 Forecast Sales of Packaged Food by Category: % Value Growth 2017-2022

Megatrends

Country Report

Sugar Confectionery in Venezuela

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Executive Summary

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TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

Samples

Overview

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Table of Contents

Sugar Confectionery in Venezuela - Company Profiles

Packaged Food in Venezuela - Industry Overview

EXECUTIVE SUMMARY

Shortages and decreasing demand continue in 2017

Acute shortages trigger de facto price deregulation

Price regulation and inflation lead to smaller packaging sizes

Traditional grocery retailers leads sales of packaged food in 2017

Recession expected to last

KEY TRENDS AND DEVELOPMENTS

Limited supply and falling demand prevail in 2017

Sustained loss of purchasing power forces Venezuelans to change eating habits

Hybrid products and smaller presentations introduced to cope with price regulations and inflation

Impulse and indulgence products perform worst

FOODSERVICE: KEY TRENDS AND DEVELOPMENTS

Headlines

Trends: Sales to Foodservice

Trends: Consumer Foodservice

Prospects

Category Data

MARKET DATA

DEFINITIONS

SOURCES

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