Sun Care

2023 saw improved growth rates in both volume and current sales for overall sun care in Guatemala, compared to the previous year. All segments recorded rapid and robust rises as the sun care category remained one of the most dynamic within beauty and…

Sun care has been seeing double-digit current value growth in Chile since 2020. Although there was a notable slowdown in the rate of increase in 2023 compared with the previous few years, it remained significant – in the double digits. The slowdown…

Sun care saw the strongest value growth in beauty and personal care in Peru in 2023, with volume also particularly robust. Peru is cited as one of the countries with the highest solar radiation worldwide, according to weather agency El Servicio…

Although the average price of sun care products has increased in the last two years, demand for sun care continues to show strong growth in the Dominican Republic. Dominicans are more aware of the potential damage to the skin from direct exposure to…

Sun care was the best forming beauty care product in Bolivia in 2023, with double-digit current value and volume growth. Consumers are increasingly conscious of the danger of sun exposure and in particular higher SPF offerings, such as SPF 50, saw…

Sun care recorded strong double-digit growth in Colombia in 2023, enabling sales to exceed pre-pandemic levels, after the steep decline seen in 2020. In 2023, sun care benefited from increased consumer awareness about the potential damage caused by…

In 2023, sun care in Argentina saw an increase in retail volume sales, although slower than the previous year. This weaker performance was influenced by the weather from October to December in 2023, which was colder, with more rain than the same…

Following two consecutive years of sluggish sales due to pandemic-related restrictions, reduced purchasing power, and limited tourism and outdoor activities, sun protection in Brazil delivered a surprisingly good performance in 2022. Sales surged,…

After a partial sales recovery in 2021, demand for sun care strengthened further in 2022, with sales exceeding pre-pandemic levels. The category experienced healthy growth during 2022, mainly due to the almost complete recovery of domestic tourism,…

In 2022, sun care achieved double-digit growth in both retail volume and current value terms, influenced by a significant increase in the number of holiday trips by Uruguayans and a surge in outdoor activities. The summer season witnessed a large…

After the sharp decline seen during the pandemic, sun care made a strong recovery in 2022, with retail volume sales nearing pre-pandemic levels. As cases of COVID-19 decreased in 2022, travel restrictions on mobility were also relaxed. Domestic…

Sun screen and aftersun are largely consumed by tourists in Costa Rica. Beach tourism in the country is very popular amongst both locals and international tourists, and tourism resumed in 2022, driving category growth in the year. As of the first…