The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
Learn moreEuromonitor addresses your unique questions and challenges across all B2B and B2C industries and geographies through custom, tailor-made research projects, designed to your specific goals.
Learn moreJul 2020
US$990Added to Cart
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
The lockdown, travel restrictions and retail closure measures introduced by the Ukrainian government in March 2020 to contain the spread of the COVID-19 pandemic, negatively impacted sales of sunglasses as consumers were spending less time outdoors and were unable to travel to sunny destinations at home or abroad. However, once restrictions were lifted, people were able to visit non-essential retail outlets selling sunglasses, go outside for the whole day and travel abroad again.
In the Ukraine, sunglasses are primarily purchased as items allowing consumers to enhance their image or style, with less attention paid to the quality of the sunglasses and their effectiveness in protecting the eyes from UV rays. This creates fertile ground for strong consumer demand for unbranded Chinese sunglasses or brand imitations, with these widely sold at outdoor markets and street kiosks.
Sunglasses is historically a fragmented category in Ukraine due to the significant presence of no-name sunglasses and brand imitations, usually widely supplied from Asian countries. Such products are popular due to their affordability, which results in a large share for players grouped under “others”.
Files are delivered directly into your account within a few minutes of purchase.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Delivery: Files are delivered directly into your account within a few minutes of purchase.
Discover the latest market trends and uncover sources of future market growth for the Sunglasses industry in Ukraine with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Sunglasses industry in Ukraine, our research will save you time and money while empowering you to make informed, profitable decisions.
This industry report originates from Passport, our sunglasses market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.