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Country Report

Super Premium Beauty and Personal Care in

Super Premium Beauty and Personal Care in Australia

15 pages, Feb 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Manufacturers to invest in new product development

Manufacturers will continue to invest in new product developments over the forecast period with constant launches expected to draw in consumers with the latest delivery formats, ingredients and breakthrough technologies. The category is projected to post a stable performance in value terms at constant 2017 prices over the forecast period, marginally improving on the review period, driven by the demand for high-quality, premium beauty products as well as niche and international brands.

Colour cosmetics to remain strongest performer

Super premium colour cosmetics is expected to remain the strongest performer over the forecast period. Fashionable make-up techniques and social media will be two factors driving growth of colour cosmetics over the forecast period.

Social media to have a strong influence

Social media will continue to have a strong influence on sales in super premium beauty and personal care over the forecast period and particularly colour cosmetics, with celebrities and consumers sharing product experiences and reviewing products. Manufacturers can use this channel to their advantage as a cost- effective tool to promote products, new launches, events and special offers.

COMPETITIVE LANDSCAPE

L'Oréal and Chanel lead category

L'Oréal and Chanel are two of the most coveted brands in super premium beauty and personal care in Australia. Chanel Australia owns a number of iconic fragrances including Chanel N°5.

Dior and other luxury brands target younger consumers

Premium beauty brands are increasingly adapting their lines of products to attract customers from a younger age and build brand loyalty. Dior, for example, launched a new anti-ageing skincare line called Capture Youth which, unlike other skincare brands that target people in their 40s and 50s, is aimed at customers in their 20s.

Super premium beauty manufacturers to expand Australian presence

In previous years, brands have relied on department stores such as Myer and David Jones as a significant distribution channel. However, super premium beauty and personal care manufacturers have recently been expanding their presence in Australia with freestanding stores.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Delivery

Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Super Premium Beauty and Personal Care industry in Australia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Super Premium Beauty and Personal Care industry in Australia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Super Premium Beauty and Personal Care in Australia market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Super Premium Beauty and Personal Care in Australia?
What are the major brands in Australia?
How dynamic is the growth of Super Premium Beauty and Personal Care internet sales?
What is driving growth?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply function

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Super Premium Beauty and Personal Care in Australia - Category analysis

HEADLINES

PROSPECTS

Manufacturers to invest in new product development

Colour cosmetics to remain strongest performer

Social media to have a strong influence

COMPETITIVE LANDSCAPE

L'Oréal and Chanel lead category

Dior and other luxury brands target younger consumers

Super premium beauty manufacturers to expand Australian presence

CATEGORY DATA

Table 1 Sales of Super Premium Beauty and Personal Care by Category: Value 2012-2017
Table 2 Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Super Premium Beauty and Personal Care: % Value 2012-2016
Table 4 LBN Brand Shares of Super Premium Beauty and Personal Care: % Value 2013-2016
Table 5 Distribution of Super Premium Beauty and Personal Care by Format: % Value 2012-2017
Table 6 Forecast Sales of Super Premium Beauty and Personal Care by Category: Value 2017-2022
Table 7 Forecast Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2017-2022

Luxury Goods in Australia - Industry Overview

EXECUTIVE SUMMARY

Luxury goods remains positive in 2017

Luxury brands target younger generation customers

International companies expand their bricks-and-mortar operations

Internet retailing is the fastest growing channel for many categories

Luxury goods will continue to experience growth over the forecast period

MARKET INDICATOR

Table 8 Number of High Net Worth Individuals (HNWI): 2012-2017

MARKET DATA

Table 9 Sales of Luxury Goods by Category: Value 2012-2017
Table 10 Sales of Luxury Goods by Category: % Value Growth 2012-2017
Table 11 Inbound Receipts for Luxury Goods by Country of Origin: Value 2013-2017
Table 12 NBO Company Shares of Luxury Goods: % Value 2012-2016
Table 13 LBN Brand Shares of Luxury Goods: % Value 2013-2016
Table 14 Distribution of Luxury Goods by Format and Category: % Value 2017
Table 15 Forecast Sales of Luxury Goods by Category: Value 2017-2022
Table 16 Forecast Sales of Luxury Goods by Category: % Value Growth 2017-2022

Megatrends

Country Report

Super Premium Beauty and Personal Care in Australia

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Manufacturers to invest in new product development

Colour cosmetics to remain strongest performer

Social media to have a strong influence

COMPETITIVE LANDSCAPE

L'Oréal and Chanel lead category

Dior and other luxury brands target younger consumers

Super premium beauty manufacturers to expand Australian presence

Overview

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Samples (FAQs about samples):

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Table of Contents

Super Premium Beauty and Personal Care in Australia - Category analysis

HEADLINES

PROSPECTS

Manufacturers to invest in new product development

Colour cosmetics to remain strongest performer

Social media to have a strong influence

COMPETITIVE LANDSCAPE

L'Oréal and Chanel lead category

Dior and other luxury brands target younger consumers

Super premium beauty manufacturers to expand Australian presence

CATEGORY DATA

Luxury Goods in Australia - Industry Overview

EXECUTIVE SUMMARY

Luxury goods remains positive in 2017

Luxury brands target younger generation customers

International companies expand their bricks-and-mortar operations

Internet retailing is the fastest growing channel for many categories

Luxury goods will continue to experience growth over the forecast period

MARKET INDICATOR

MARKET DATA

SOURCES

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