Super Premium Beauty and Personal Care in Brazil

January 2021
USD 990
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Overview:

Understand the latest market trends and future growth opportunities for the Super Premium Beauty and Personal Care industry in Brazil with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Super Premium Beauty and Personal Care industry in Brazil, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Super Premium Beauty and Personal Care in Brazil report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Super Premium Beauty and Personal Care in Brazil?
  • Which are the leading brands in Super Premium Beauty and Personal Care in Brazil?
  • How are products distributed in Super Premium Beauty and Personal Care in Brazil?
  • How important is tourism in evaluating demand for Super Premium Beauty and Personal Care in Brazil?
  • How is the rise of e-commerce changing the retail and competitive landscape?
  • How has COVID-19 and global recession impacted demand for luxury goods? What are the opportunities amidst the adversity?
  • Where is future growth expected to be most dynamic?

Super Premium Beauty and Personal Care in Brazil - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Colour cosmetics and fragrances feel the strongest impact due to the lack of social occasions
Spa and treatment concepts gain traction, making the bath a moment of mental health
Online shopping grows and new e-commerce sites are launched

RECOVERY AND OPPORTUNITIES

Mix of classic items and novelties expected in the coming years
Online sales gain technological features and reduce consumers’ concerns regarding digital purchases
Vibrant, colourful and celebratory items expected to emerge, due to the desire for the normalisation of social lives

CATEGORY DATA

Table 1 Sales of Super Premium Beauty and Personal Care by Category: Value 2015-2020 Table 2 Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2015-2020 Table 3 NBO Company Shares of Super Premium Beauty and Personal Care: % Value 2015-2019 Table 4 LBN Brand Shares of Super Premium Beauty and Personal Care: % Value 2016-2019 Table 5 Distribution of Super Premium Beauty and Personal Care by Format: % Value 2015-2020 Table 6 Forecast Sales of Super Premium Beauty and Personal Care by Category: Value 2020-2025 Table 7 Forecast Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2020-2025

Luxury Goods in Brazil - Industry Overview

EXECUTIVE SUMMARY

COVID-19 pandemic prevents a recovery in sales of luxury goods
COVID-19 country impact
Luxury brands seek new ways to engage with consumers
E-commerce sees sales grow
Greater social inequality forces a focus on HNWIs, requiring a more flexible industry in the coming years

MARKET INDICATORS

Table 8 Number of High Net Worth Individuals (HNWI): 2015-2020

MARKET DATA

Table 9 Sales of Luxury Goods by Category: Value 2015-2020 Table 10 Sales of Luxury Goods by Category: % Value Growth 2015-2020 Table 11 Inbound Receipts for Luxury Goods by Country of Origin: Value 2015-2020 Table 12 NBO Company Shares of Luxury Goods: % Value 2015-2019 Table 13 LBN Brand Shares of Luxury Goods: % Value 2016-2019 Table 14 Distribution of Luxury Goods by Format and Category: % Value 2020 Table 15 Forecast Sales of Luxury Goods by Category: Value 2020-2025 Table 16 Forecast Sales of Luxury Goods by Category: % Value Growth 2020-2025

DISCLAIMER

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

SOURCES

Summary 1 Research Sources
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Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Super Premium Beauty and Personal Care research and analysis database.

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