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Country Report
Super Premium Beauty and Personal Care in China
16 pages, Aug 2018
US$990Added to Cart
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Executive Summary
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PROSPECTS
Millennials become the major driver of sales in super premium beauty and personal care
There is increasing demand from the younger generations in China for super premium beauty and personal care products, especially colour cosmetics and fragrances. In general, super premium beauty and personal care products, similar to luxury eyewear, are a stepping stone into the luxury brand portfolio.
Colour cosmetics is the growth engine in China
There is no doubt that colour cosmetics has become the growth engine for super premium beauty and personal care in China. In spite of their already established brand awareness and reputation, super premium colour cosmetics brands such as Dior, Chanel, Armani and Yves Saint Laurent still enjoy a huge buzz via social media.
Internet retailing contributes to growth
Even though internet retailing only accounted for a comparatively small retail value share amongst all distribution channels for super premium beauty and personal care products in China in 2017, it enjoyed the fastest growth rate, and will maintain a rapid pace of growth in the forecast period. Internet retailing has become more important for super premium beauty and personal care manufacturers to deliver information and introduce new launches to a wider range of consumers, expanding the consumer group.
COMPETITIVE LANDSCAPE
Dior and Chanel are the most coveted super premium beauty and personal care brands
In China, Dior and Chanel are still considered amongst the most coveted super premium beauty and personal care brands, accounting for nearly a third of value sales in super premium beauty and personal care in China in 2016. Thanks to their prestige brand reputation and high awareness amongst Chinese consumers, these two brands will continue to enjoy rapid growth during the forecast period.
Multinational brands dominate super premium beauty and personal care in China
Super premium beauty and personal care is dominated by multinational brands such as Dior, Chanel, Yves Saint Laurent, SKII and Clé de Peau, as well as Giorgio Armani. In spite of their already good brand reputation and high brand recognition, heavy marketing activities and buzz via social media enable these brands to communicate with a wide audience in China.
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Overview
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
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Files are delivered directly into your account within a few minutes of purchase.
Overview
Discover the latest market trends and uncover sources of future market growth for the Super Premium Beauty and Personal Care industry in China with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Super Premium Beauty and Personal Care industry in China, our research will save you time and money while empowering you to make informed, profitable decisions.
The Super Premium Beauty and Personal Care in China market research report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
- What is the market size of Super Premium Beauty and Personal Care in China?
- What are the major brands in China?
- How dynamic is the growth of Super Premium Beauty and Personal Care internet sales?
- What is driving growth?
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply function
Want to find out more about this report?
Request more informationTable of Contents
Super Premium Beauty and Personal Care in China - Category analysis
HEADLINES
PROSPECTS
Millennials become the major driver of sales in super premium beauty and personal care
Colour cosmetics is the growth engine in China
Internet retailing contributes to growth
COMPETITIVE LANDSCAPE
Dior and Chanel are the most coveted super premium beauty and personal care brands
Multinational brands dominate super premium beauty and personal care in China
CATEGORY DATA
Table 1 Sales of Super Premium Beauty and Personal Care by Category: Value 2012-2017Table 2 Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Super Premium Beauty and Personal Care: % Value 2012-2016
Table 4 LBN Brand Shares of Super Premium Beauty and Personal Care: % Value 2013-2016
Table 5 Distribution of Super Premium Beauty and Personal Care by Format: % Value 2012-2017
Table 6 Forecast Sales of Super Premium Beauty and Personal Care by Category: Value 2017-2022
Table 7 Forecast Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2017-2022
Luxury Goods in China - Industry Overview
EXECUTIVE SUMMARY
The performance of luxury goods picks up
The luxury goods market eyes the rising number of middle-class millennials
Uneven performance between categories in luxury goods
Internet retailing is developing further and attracting more players
Continued value growth over the forecast period
MARKET INDICATORS
Table 8 Number of High Net Worth Individuals (HNWI): 2012-2017MARKET DATA
Table 9 Sales of Luxury Goods by Category: Value 2012-2017Table 10 Sales of Luxury Goods by Category: % Value Growth 2012-2017
Table 11 Inbound Receipts for Luxury Goods by Country of Origin: Value 2013-2017
Table 12 NBO Company Shares of Luxury Goods: % Value 2012-2016
Table 13 LBN Brand Shares of Luxury Goods: % Value 2013-2016
Table 14 Distribution of Luxury Goods by Format and Category: % Value 2017
Table 15 Forecast Sales of Luxury Goods by Category: Value 2017-2022
Table 16 Forecast Sales of Luxury Goods by Category: % Value Growth 2017-2022
SOURCES
Summary 1 Research SourcesWhy buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Want to find out more about this report?
Request more informationComplete Catalogue
Country Reports
- Super Premium Beauty and Personal Care in Argentina | Jan 2018
- Super Premium Beauty and Personal Care in Australia | Feb 2018
- Super Premium Beauty and Personal Care in Brazil | Feb 2018
- Super Premium Beauty and Personal Care in Canada | Feb 2018
- Super Premium Beauty and Personal Care in France | Feb 2018
- Super Premium Beauty and Personal Care in Germany | Jan 2019
- Super Premium Beauty and Personal Care in Hong Kong, China | Feb 2018
- Super Premium Beauty and Personal Care in India | Feb 2018
- Super Premium Beauty and Personal Care in Indonesia | Feb 2018
- Super Premium Beauty and Personal Care in Italy | Feb 2018
- Super Premium Beauty and Personal Care in Japan | Feb 2018
- Super Premium Beauty and Personal Care in Malaysia | Feb 2018
- Super Premium Beauty and Personal Care in Mexico | Feb 2018
- Super Premium Beauty and Personal Care in Poland | Feb 2018
- Super Premium Beauty and Personal Care in Romania | Feb 2018
- Super Premium Beauty and Personal Care in Russia | Feb 2018
- Super Premium Beauty and Personal Care in Singapore | Mar 2018
- Super Premium Beauty and Personal Care in South Africa | Feb 2018
- Super Premium Beauty and Personal Care in South Korea | Feb 2018
- Super Premium Beauty and Personal Care in Spain | Feb 2018
- Super Premium Beauty and Personal Care in Sweden | Feb 2018
- Super Premium Beauty and Personal Care in Switzerland | Feb 2018
- Super Premium Beauty and Personal Care in Taiwan | Apr 2018
- Super Premium Beauty and Personal Care in Thailand | Feb 2018
- Super Premium Beauty and Personal Care in the Netherlands | Feb 2018
- Super Premium Beauty and Personal Care in the Philippines | Feb 2018
- Super Premium Beauty and Personal Care in the United Arab Emirates | Feb 2018
- Super Premium Beauty and Personal Care in the United Kingdom | Mar 2018
- Super Premium Beauty and Personal Care in the US | Dec 2018
- Super Premium Beauty and Personal Care in Turkey | Feb 2018
- Super Premium Beauty and Personal Care in Ukraine | Feb 2018
Company Reports
- Burberry Group Plc in Luxury Goods | Jul 2018
- LVMH Moët Hennessy Louis Vuitton SA in Luxury Goods | Mar 2018
Complete Catalogue
Country Reports
- Super Premium Beauty and Personal Care in Argentina | Jan 2018
- Super Premium Beauty and Personal Care in Australia | Feb 2018
- Super Premium Beauty and Personal Care in Brazil | Feb 2018
- Super Premium Beauty and Personal Care in Canada | Feb 2018
- Super Premium Beauty and Personal Care in France | Feb 2018
- Super Premium Beauty and Personal Care in Germany | Jan 2019
- Super Premium Beauty and Personal Care in Hong Kong, China | Feb 2018
- Super Premium Beauty and Personal Care in India | Feb 2018
- Super Premium Beauty and Personal Care in Indonesia | Feb 2018
- Super Premium Beauty and Personal Care in Italy | Feb 2018
- Super Premium Beauty and Personal Care in Japan | Feb 2018
- Super Premium Beauty and Personal Care in Malaysia | Feb 2018
- Super Premium Beauty and Personal Care in Mexico | Feb 2018
- Super Premium Beauty and Personal Care in Poland | Feb 2018
- Super Premium Beauty and Personal Care in Romania | Feb 2018
- Super Premium Beauty and Personal Care in Russia | Feb 2018
- Super Premium Beauty and Personal Care in Singapore | Mar 2018
- Super Premium Beauty and Personal Care in South Africa | Feb 2018
- Super Premium Beauty and Personal Care in South Korea | Feb 2018
- Super Premium Beauty and Personal Care in Spain | Feb 2018
- Super Premium Beauty and Personal Care in Sweden | Feb 2018
- Super Premium Beauty and Personal Care in Switzerland | Feb 2018
- Super Premium Beauty and Personal Care in Taiwan | Apr 2018
- Super Premium Beauty and Personal Care in Thailand | Feb 2018
- Super Premium Beauty and Personal Care in the Netherlands | Feb 2018
- Super Premium Beauty and Personal Care in the Philippines | Feb 2018
- Super Premium Beauty and Personal Care in the United Arab Emirates | Feb 2018
- Super Premium Beauty and Personal Care in the United Kingdom | Mar 2018
- Super Premium Beauty and Personal Care in the US | Dec 2018
- Super Premium Beauty and Personal Care in Turkey | Feb 2018
- Super Premium Beauty and Personal Care in Ukraine | Feb 2018
Company Reports
- Burberry Group Plc in Luxury Goods | Jul 2018
- LVMH Moët Hennessy Louis Vuitton SA in Luxury Goods | Mar 2018