Target Corp

January 2021

Target Corp is a major big box retailer that operates in the US. The company has been very successful in expanding its private label brand portfolio. It has over 45 private label brands, and private label sales account for around one third of its total sales. Recently, Target has expanded its private label assortment by adding new brands in new channels, and by offering organic and environmentally friendly options.

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Euromonitor International's report on Target Corp delivers a detailed strategic analysis of the company's business, examining its performance in the Retailing market and the global economy. Company and market share data provide a detailed look at the financial position of Target Corp, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Target Corp.

This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWPT analysis of Target Corp provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research you can trust:

Euromonitor International's company profile reports are written by our Retailing research team, a dedicated group of analysts that knows the industry inside and out. Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Target Corp: key company facts
Target’s private label portfolio
Appendix: private label brands for Target
Target’s private label strategy in context

Why buy this report:

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions


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