The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
Learn moreEuromonitor addresses your unique questions and challenges across all B2B and B2C industries and geographies through custom, tailor-made research projects, designed to your specific goals.
Learn moreJul 2013
US$1,450Added to Cart
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
An executive summary of results from Euromonitor International’s Middle Class Home survey, undertaken in 2013, which includes responses from 6,600 online consumers in 16 countries.
Files are delivered directly into your account within a few minutes of purchase.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Consumer expenditure in developed markets grew by only 2.6% annually between 2007 and 2012, and is predicted to remain low through 2018.
After a long series of boom years, many middle class households in developed countries have been rattled by recent economic uncertainty and are changing their shopping habits, in turn reshaping the consumer goods landscape in mature markets.
The middle class is the linchpin of the global consumer goods economy, buying everything from packaged food to consumer electronics, home and garden products to large appliances.
Their choice of discount, standard or premium items significantly impacts manufacturers and retailers alike.
See the table of content tab for more details.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.