The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
Learn moreEuromonitor addresses your unique questions and challenges across all B2B and B2C industries and geographies through custom, tailor-made research projects, designed to your specific goals.
Learn moreOct 2020
US$1,325Added to Cart
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
To help companies understand which categories are most primed for sustained e-commerce growth post-pandemic, Euromonitor developed the E-Commerce Readiness Model. This tool uses analytic modelling to determine which countries and categories have the best market conditions to support higher e-commerce sales. This report explores the findings from this proprietary model across five specific industries: alcoholic drinks, apparel and footwear, beauty and personal care, home and garden and packaged f
Files are delivered directly into your account within a few minutes of purchase.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
A comparison of two consumer tracking surveys fielded by Euromonitor International in 2020 showed a double-digit increase in the percentage of connected consumers shopping online for that category. Besides shopping more in already-familiar categories, consumers have turned to e-commerce across a broader range of products and services during the pandemic.
In order to help companies understand which categories are most primed for sustained e-commerce growth post-pandemic, Euromonitor developed the E-Commerce Readiness Model. This tool uses analytics modelling to determine which markets are best positioned to support sustained e-commerce growth.
Euromonitor International’s E-Commerce Readiness Model found that markets globally could support more than USD77.7 billion in additional e-commerce sales. This growth could come from both developed and emerging markets alike.
In looking across the 16 industries included in the model, industries with relatively low e-commerce sales today such as fresh and packaged food as well as alcoholic drinks have potential for significant movement towards online sales (USD38.5 billion globally) while other more developed e-commerce industries such as apparel (USD3.4 billion globally) still show prospects for growth.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.