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This week we're running our biggest ever report sale yet. Live now until the end of day Thursday 28th March 2019, we're offering up to 20% OFF* Go to Store
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Strategy Briefing
The Power of the Consumer: How the Consumer Health Industry Can Succeed with the Next Generation of Consumers
63 pages, Oct 2010
US$2,000
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About This Report
New Report Guarantee
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
Economic conditions and advances in communications technologies have changed how and where consumers purchase consumer health products. Private label brands, retail distribution expansion, social media, and product quality concerns have become key factors in purchasing decisions. Even as economies rebound, consumer behaviour has fundamentally changed. The question is: have consumers permanently altered how, why, and where they purchase consumer health products?
Files are delivered directly into your account within a few minutes of purchase.
Overview
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
What this report includes
- Up-to-the minute analysis of the latest trends in the industry
- New product development, forecasts and other themes
- Unique graphics and illustrated case studies
- Most recent brand and company news
- New insight into the size and shape of the market
Why buy this report
- Clear, concise powerpoint format makes it easy to digest
- Leading industry opinion keeps you abreast of latest news and trends
- Forward-looking outlook on a category, market or issue affecting the industry
- Latest five year forecasts assess how the market is predicted to develop
- Understand the competitive environment, the leading players and brands
Delivery format
PDF/PPT
Downloadable from MyPages
Want to find out more about this report?
Request more informationTable of Contents
Introduction
Scope
Objectives of Global Briefing
Key Findings
Purchasing Influences
Consumer Health Purchasing Influences
Broader Access to Information
Growth Rates of Computers, Internet Users & Mobile Phones
Access to Information: Cross Model Influences
Access to Information: The Rise of Social Media
Access to Information: US-based Websites Get Personal
Access to Information: Trusted Advisors
Quality Concerns
Quality Concerns
US Cough, Cold and Allergy Remedies Companies
Top Brands in US Cough, Cold and Allergy Remedies Market
Candidates for Growing Share in US CCA Market
Public Health Initiatives
Public Health Initiatives
Public Health Initiatives: Case Study
Economic Concerns: Income and Purchasing Power
Retail Trends
Retail Trends: Western Retailers in Emerging Markets
Where Do Consumers Shop?
Retail Growth Opportunities: Case Studies
Concerns About Distribution Expansion: Case Studies
Channel Battles Around the World: Case Studies
Changes in Consumer Behaviour
Changes in Consumer Behaviour
Consumer Responses to Economic Conditions
The Rise of Herbal/Traditional Products
Consumer Health vs. Food and Beverages
An Ounce of Prevention
Dietary Supplement Trends
Forecast Dietary Supplement Trends
Cultures of Prevention
Rise of Private Label
The Rise of Private Label/Store Brand
Top Five OTC Categories: Market vs. Private Label Growth
Consumer Health Private Label/Store Brand Global Growth
Success Strategies
Success Strategies
Collaborating with Retailers
Consumer Health vs. Packaged Food Global Distribution
The Future of Retailing
The ‘Total Health Solution’
Combination Products
Multivitamins: The Classic Combination Product
Combination Products Forecast Growth
Combination Products Performance by Region
Kits: Implements with Many Purposes
Innovation and Final Conclusions
Innovation
Cycle of Innovation
Key Consumer Health Issues to Stimulate Innovation
Government Investment in Innovation: Taiwan Case Study
Manufacturing Innovation: Case Study
Final Conclusions
Final Conclusions
Report Definitions
Definitions (1)
Definitions (2)
Definitions (3)
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Want to find out more about this report?
Request more informationComplete Catalogue
Strategy Reports
- Improving Consumer Health Prospects and Market Implications | Mar 2018
- Size Matters: The Global Fight Against Obesity | Dec 2017
- Update on Our Top 10 Global Consumer Trends for 2017: Wellness as Status Symbol | Nov 2017
- Young Men’s Attitudes Towards Health, Fitness and Wellbeing: Global Survey Strategic Analysis | Jul 2012
- The Haves and Have Nots: The Impact of the Widening Gap Between Rich and Poor | Nov 2011
- The War on Meat: How Low-meat and No-meat Diets are Impacting Consumer Markets | Aug 2011
- Age Blurring: How the Breakdown of Age Boundaries Is Affecting Global Consumer Markets | Apr 2011
- Owning Health: The Move Towards Self-care and Implications for Marketers | Jul 2010
- Private Label - Potential in a Weakening Economy | Nov 2008
- Big World: Impact of the Obesity Pandemic on Global Marketing Strategies | Jun 2008
- 25 Global Consumer Trends 2008: Back to Basics – it’s Still the Old Economy in a Cool Climate | Jun 2008
- Shopping for Pleasure: The Development of Shopping as a Leisure Pursuit | May 2008
Country Reports
- Consumer Health in Algeria | Feb 2019
- Consumer Health in Angola | Nov 2018
- Consumer Health in Argentina | Feb 2019
- Consumer Health in Australia | Feb 2019
- Consumer Health in Austria | Feb 2019
- Consumer Health in Azerbaijan | Feb 2019
- Consumer Health in Bangladesh | Nov 2018
- Consumer Health in Belarus | Jan 2019
- Consumer Health in Belgium | Feb 2019
- Consumer Health in Bolivia | Feb 2019
- Consumer Health in Bosnia-Herzegovina | Feb 2019
- Consumer Health in Brazil | Feb 2019
- Consumer Health in Bulgaria | Feb 2019
- Consumer Health in Cambodia | Nov 2018
- Consumer Health in Cameroon | Feb 2019
- Consumer Health in Canada | Feb 2019
- Consumer Health in Chile | Feb 2019
- Consumer Health in China | Feb 2019
- Consumer Health in Colombia | Feb 2019
- Consumer Health in Costa Rica | Feb 2019
- Consumer Health in Croatia | Jan 2019
- Consumer Health in Denmark | Feb 2019
- Consumer Health in Dominican Republic | Feb 2019
- Consumer Health in Ecuador | Feb 2019
- Consumer Health in Egypt | Feb 2019
- Consumer Health in El Salvador | Nov 2018
- Consumer Health in Estonia | Feb 2019
- Consumer Health in Ethiopia | Oct 2018
- Consumer Health in Finland | Jan 2019
- Consumer Health in France | Feb 2019
- Consumer Health in Georgia | Feb 2019
- Consumer Health in Germany | Feb 2019
- Consumer Health in Ghana | Nov 2018
- Consumer Health in Greece | Feb 2019
- Consumer Health in Guatemala | Feb 2019
- Consumer Health in Honduras | Oct 2018
- Consumer Health in Hong Kong, China | Feb 2019
- Consumer Health in Hungary | Feb 2019
- Consumer Health in India | Feb 2019
- Consumer Health in Indonesia | Jan 2019
- Consumer Health in Iraq | Nov 2018
- Consumer Health in Ireland | Feb 2019
- Consumer Health in Israel | Feb 2019
- Consumer Health in Italy | Feb 2019
- Consumer Health in Japan | Feb 2019
- Consumer Health in Jordan | Nov 2018
- Consumer Health in Kazakhstan | Jan 2019
- Consumer Health in Kenya | Feb 2019
- Consumer Health in Kuwait | Nov 2018
- Consumer Health in Laos | Nov 2018
- Consumer Health in Latvia | Feb 2019
- Consumer Health in Lebanon | Nov 2018
- Consumer Health in Lithuania | Feb 2019
- Consumer Health in Macedonia | Feb 2019
- Consumer Health in Malaysia | Feb 2019
- Consumer Health in Mexico | Feb 2019
- Consumer Health in Morocco | Feb 2019
- Consumer Health in Myanmar | Nov 2018
- Consumer Health in New Zealand | Feb 2019
- Consumer Health in Nigeria | Feb 2019
- Consumer Health in Norway | Feb 2019
- Consumer Health in Oman | Nov 2018
- Consumer Health in Pakistan | Feb 2019
- Consumer Health in Panama | Oct 2018
- Consumer Health in Paraguay | Nov 2018
- Consumer Health in Peru | Feb 2019
- Consumer Health in Poland | Feb 2019
- Consumer Health in Portugal | Feb 2019
- Consumer Health in Qatar | Nov 2018
- Consumer Health in Romania | Feb 2019
- Consumer Health in Russia | Feb 2019
- Consumer Health in Saudi Arabia | Feb 2019
- Consumer Health in Serbia | Feb 2019
- Consumer Health in Singapore | Feb 2019
- Consumer Health in Slovakia | Feb 2019
- Consumer Health in Slovenia | Jan 2019
- Consumer Health in South Africa | Feb 2019
- Consumer Health in South Korea | Feb 2019
- Consumer Health in Spain | Feb 2019
- Consumer Health in Sri Lanka | Nov 2018
- Consumer Health in Sweden | Feb 2019
- Consumer Health in Switzerland | Feb 2019
- Consumer Health in Taiwan | Feb 2019
- Consumer Health in Tanzania | Nov 2018
- Consumer Health in Thailand | Feb 2019
- Consumer Health in the Czech Republic | Feb 2019
- Consumer Health in the Netherlands | Feb 2019
- Consumer Health in the Philippines | Feb 2019
- Consumer Health in the United Arab Emirates | Jan 2019
- Consumer Health in the United Kingdom | Feb 2019
- Consumer Health in the US | Feb 2019
- Consumer Health in Tunisia | Feb 2019
- Consumer Health in Turkey | Jan 2019
- Consumer Health in Uganda | Nov 2018
- Consumer Health in Ukraine | Feb 2019
- Consumer Health in Uruguay | Feb 2019
- Consumer Health in Uzbekistan | Feb 2019
- Consumer Health in Venezuela | Feb 2019
- Consumer Health in Vietnam | Jan 2019
Complete Catalogue
Strategy Reports
- Improving Consumer Health Prospects and Market Implications | Mar 2018
- Size Matters: The Global Fight Against Obesity | Dec 2017
- Update on Our Top 10 Global Consumer Trends for 2017: Wellness as Status Symbol | Nov 2017
- Young Men’s Attitudes Towards Health, Fitness and Wellbeing: Global Survey Strategic Analysis | Jul 2012
- The Haves and Have Nots: The Impact of the Widening Gap Between Rich and Poor | Nov 2011
- The War on Meat: How Low-meat and No-meat Diets are Impacting Consumer Markets | Aug 2011
- Age Blurring: How the Breakdown of Age Boundaries Is Affecting Global Consumer Markets | Apr 2011
- Owning Health: The Move Towards Self-care and Implications for Marketers | Jul 2010
- Private Label - Potential in a Weakening Economy | Nov 2008
- Big World: Impact of the Obesity Pandemic on Global Marketing Strategies | Jun 2008
- 25 Global Consumer Trends 2008: Back to Basics – it’s Still the Old Economy in a Cool Climate | Jun 2008
- Shopping for Pleasure: The Development of Shopping as a Leisure Pursuit | May 2008
Country Reports
- Consumer Health in Algeria | Feb 2019
- Consumer Health in Angola | Nov 2018
- Consumer Health in Argentina | Feb 2019
- Consumer Health in Australia | Feb 2019
- Consumer Health in Austria | Feb 2019
- Consumer Health in Azerbaijan | Feb 2019
- Consumer Health in Bangladesh | Nov 2018
- Consumer Health in Belarus | Jan 2019
- Consumer Health in Belgium | Feb 2019
- Consumer Health in Bolivia | Feb 2019
- Consumer Health in Bosnia-Herzegovina | Feb 2019
- Consumer Health in Brazil | Feb 2019
- Consumer Health in Bulgaria | Feb 2019
- Consumer Health in Cambodia | Nov 2018
- Consumer Health in Cameroon | Feb 2019
- Consumer Health in Canada | Feb 2019
- Consumer Health in Chile | Feb 2019
- Consumer Health in China | Feb 2019
- Consumer Health in Colombia | Feb 2019
- Consumer Health in Costa Rica | Feb 2019
- Consumer Health in Croatia | Jan 2019
- Consumer Health in Denmark | Feb 2019
- Consumer Health in Dominican Republic | Feb 2019
- Consumer Health in Ecuador | Feb 2019
- Consumer Health in Egypt | Feb 2019
- Consumer Health in El Salvador | Nov 2018
- Consumer Health in Estonia | Feb 2019
- Consumer Health in Ethiopia | Oct 2018
- Consumer Health in Finland | Jan 2019
- Consumer Health in France | Feb 2019
- Consumer Health in Georgia | Feb 2019
- Consumer Health in Germany | Feb 2019
- Consumer Health in Ghana | Nov 2018
- Consumer Health in Greece | Feb 2019
- Consumer Health in Guatemala | Feb 2019
- Consumer Health in Honduras | Oct 2018
- Consumer Health in Hong Kong, China | Feb 2019
- Consumer Health in Hungary | Feb 2019
- Consumer Health in India | Feb 2019
- Consumer Health in Indonesia | Jan 2019
- Consumer Health in Iraq | Nov 2018
- Consumer Health in Ireland | Feb 2019
- Consumer Health in Israel | Feb 2019
- Consumer Health in Italy | Feb 2019
- Consumer Health in Japan | Feb 2019
- Consumer Health in Jordan | Nov 2018
- Consumer Health in Kazakhstan | Jan 2019
- Consumer Health in Kenya | Feb 2019
- Consumer Health in Kuwait | Nov 2018
- Consumer Health in Laos | Nov 2018
- Consumer Health in Latvia | Feb 2019
- Consumer Health in Lebanon | Nov 2018
- Consumer Health in Lithuania | Feb 2019
- Consumer Health in Macedonia | Feb 2019
- Consumer Health in Malaysia | Feb 2019
- Consumer Health in Mexico | Feb 2019
- Consumer Health in Morocco | Feb 2019
- Consumer Health in Myanmar | Nov 2018
- Consumer Health in New Zealand | Feb 2019
- Consumer Health in Nigeria | Feb 2019
- Consumer Health in Norway | Feb 2019
- Consumer Health in Oman | Nov 2018
- Consumer Health in Pakistan | Feb 2019
- Consumer Health in Panama | Oct 2018
- Consumer Health in Paraguay | Nov 2018
- Consumer Health in Peru | Feb 2019
- Consumer Health in Poland | Feb 2019
- Consumer Health in Portugal | Feb 2019
- Consumer Health in Qatar | Nov 2018
- Consumer Health in Romania | Feb 2019
- Consumer Health in Russia | Feb 2019
- Consumer Health in Saudi Arabia | Feb 2019
- Consumer Health in Serbia | Feb 2019
- Consumer Health in Singapore | Feb 2019
- Consumer Health in Slovakia | Feb 2019
- Consumer Health in Slovenia | Jan 2019
- Consumer Health in South Africa | Feb 2019
- Consumer Health in South Korea | Feb 2019
- Consumer Health in Spain | Feb 2019
- Consumer Health in Sri Lanka | Nov 2018
- Consumer Health in Sweden | Feb 2019
- Consumer Health in Switzerland | Feb 2019
- Consumer Health in Taiwan | Feb 2019
- Consumer Health in Tanzania | Nov 2018
- Consumer Health in Thailand | Feb 2019
- Consumer Health in the Czech Republic | Feb 2019
- Consumer Health in the Netherlands | Feb 2019
- Consumer Health in the Philippines | Feb 2019
- Consumer Health in the United Arab Emirates | Jan 2019
- Consumer Health in the United Kingdom | Feb 2019
- Consumer Health in the US | Feb 2019
- Consumer Health in Tunisia | Feb 2019
- Consumer Health in Turkey | Jan 2019
- Consumer Health in Uganda | Nov 2018
- Consumer Health in Ukraine | Feb 2019
- Consumer Health in Uruguay | Feb 2019
- Consumer Health in Uzbekistan | Feb 2019
- Consumer Health in Venezuela | Feb 2019
- Consumer Health in Vietnam | Jan 2019