Consumer health companies have announced strong sustainability commitments, mirroring consumers’ accelerating worry. The industry starts behind other adjacencies that have navigated their environmental commitments for years; the consumer health industry would be wise to learn from their successes and mistakes as they scale up their approaches in the coming years. This brief outlines the state of sustainability in consumer health and how the industry will develop on this front in the 2020s.
This report comes in PPT.
After years of silence, consumer health companies have announced strong commitments to sustainability and environmental protection in recent years, mirroring consumers’ accelerating concerns and increasing demands for products that meet their eco-consciousness.
Adjacent industries like beauty and personal care, packaged food or home care are many years ahead of consumer health in their environmental commitments, and consumer health companies should learn from their successes and mistakes to scale up their approaches quickly and efficiently.
One clear takeaway from other industries is to tackle downstream emissions (packaging, waste) before solving thornier upstream emissions dilemmas (supply chains, ingredients sourcing, manufacturing), although companies will still need to make progress in this area to meet stated Sustainable Development Goals.
Thus far, consumer health leaders have committed to reductions in both upstream and downstream emissions, although these are still at the general planning stage. The industry as a whole is still waiting to implement commercialised solutions on either of these fronts.
As market leaders take time to plan revisions to major corporate standards, the industry should look to smaller players for inspiration, as they are nimble enough to go to market with sustainable approaches to packaging, sourcing, shipping, supply chains, waste and recycling.
It is the aggregation of OTC, Vitamins and Dietary Supplements (VDS), Sports Nutrition, and Weight Management and WellbeingSee All of Our Definitions
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!