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New government legislation (Peraturan Pemerintah) on tobacco was released in December 2012 (PP 109/2012), publicly announced in January 2013, and implemented in June 2014. PP 109/2012 is considered a major blow to the tobacco industry as it adds many requirements to existing regulations. The new measures include graphic health warnings on every cigarette pack; a significant change in the country as packaging is a powerful tool in cigarette branding and marketing. Driven by this legislation, tobacco packaging saw a slightly slower unit volume growth in 2014 than in 2013. Nonetheless, growth stayed positive, as companies continued to introduce new products during the year.
A gradual slowdown in retail volume sales growth of cigarettes is expected over the forecast period, partly due to the impact of PP109/2012. As a result, tobacco packaging sales are set to see slower growth, compared with the review period. Tobacco packaging is expected to register a 4% unit volume CAGR over the forecast period, driven by the performance of cigarettes. The introduction of graphic health warnings on all tobacco products by mid-2014 is set to dilute the effectiveness of packaging as a marketing tool.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Tobacco Packaging industry in Indonesia with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Tobacco Packaging industry in Indonesia, our research will save you time and money while empowering you to make informed, profitable decisions.
The Tobacco Packaging in Indonesia market research report includes:
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This industry report originates from Passport, our Packaging market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.