Toilet Care

Market research on the toilet care industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends.
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Company Profile

Company Profile

The Clorox Company in Home Care

Sep 2019

The Clorox Company’s strong brand positioning within key categories in home care is a fundamental part of its strategy, especially in North America and Latin America. However, as the industry continues to evolve and mature regarding cleaning habits ...

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Company Profile

Company Profile

Reckitt Benckiser Group Plc (RB) in Home Care

Aug 2019

This company profile discusses the performance of Reckitt Benckiser’s home care division over recent years and defines the key future growth areas of the company’s business. The company is undergoing profound structural changes, creating two ...

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Company Profile

Company Profile

Amway Corp in Home Care

Jul 2019

Amway Corp is the leading player within home care direct selling and has a strong presence in Asia Pacific and Eastern Europe. The company plans to intensify its activities in nutrition and wellness and has scaled down its focus and operations in ...

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Company Profile

Company Profile

Lion Corp in Home Care

Jul 2019

Lion Corp is one of the leading home care producers in Japan. The company focuses on value-added ultra-concentrated laundry, dishwashing and surface care products. This report discusses the latest strategic decisions by Lion, the newest product ...

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Company Profile

Company Profile

Kao Corp in Home Care

Jul 2019

Kao has faced challenges to replicate its success in its home country of Japan to other markets, while Japan is maturing with less room for growths. This profile analyses the company’s efforts to counter maturity and intensifying competition in key ...

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Company Profile

Company Profile

Unilever Group in Home Care

Jun 2019

This report discusses the current state of play of Unilever’s home care business on a global level, and gives a performance outlook for the years ahead. As one of the company’s focus areas, it has considerably increased its spending on ...

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Company Profile

Company Profile

Colgate-Palmolive Co in Home Care

Jun 2019

Colgate-Palmolive has been a key market player in the home care industry for many years with a strong presence in Latin America. Sluggish sales in its home care categories and rising competition from established players and private labels are some of...

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Country Report

Country Report

Toilet Care in Pakistan

Apr 2019

In line with improvements in general living standards, consumers in Pakistan are becoming more hygiene-conscious. This trend supported robust growth in retail volume and current value sales for toilet care in 2018, and should continue to bolster the ...

US$990
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Country Report

Country Report

Toilet Care in Kenya

Mar 2019

Urbanisation, increased marketing and rising consumer awareness of toilet specific cleaning products, supported by the expansion of modern retailers, are some of the factors that are expected to boost growth in toilet care over the coming years. In ...

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Country Report

Country Report

Toilet Care in Canada

Mar 2019

Consumers are increasingly living in a “hyperlife” and need to save time on many aspects of their lives. They are searching for products that perform multiple functions and save time. Due to their busy lifestyles, especially millennials, consumers ...

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Country Report

Country Report

Toilet Care in Switzerland

Feb 2019

Value sales of toilet care remained stagnant in 2018 as the category is reaching maturity. The highest sales came from ITBs, especially rim blocks, as consumers’ lifestyles became busier, impacting cleaning norms. In addition, ITBs also satisfied the...

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Country Report

Country Report

Toilet Care in the United Arab Emirates

Feb 2019

Toilet care was the strongest performer within home care in current value terms in 2018. Benefitting from the specialisation trend which developed over the review period, consumers were unwilling to compromise on toilet care in their attempt to save ...

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Country Report

Country Report

Toilet Care in Guatemala

Feb 2019

The toilet care category remains very small in Guatemala for two reasons: firstly, toilets are still considered a luxury and there is a large consumer base of lower to middle class homes that still use latrines and do not have indoor toilets. ...

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Country Report

Country Report

Toilet Care in Georgia

Feb 2019

Consumers are becoming increasingly busy and thus opting for products that provide convenience and require less time. The main products catering to these needs are rim products and toilet liquids. Consumers also demand innovation in terms of design, ...

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Country Report

Country Report

Toilet Care in Kazakhstan

Feb 2019

In Kazakhstan, busy consumers, especially in the urban areas, search for quick, convenient and simple ways to conduct toilet cleaning. Hence, toilet liquids/foam and rim blocks generated the highest sales in 2018....

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Country Report

Country Report

Toilet Care in Lithuania

Feb 2019

Increasing living standards and growing hygiene awareness are supporting sales of toilet care products, with growth in 2018 mainly being fuelled by rising demand for ITBs. These products not only fight bacteria, germs and foul odours, but are also ...

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Country Report

Country Report

Toilet Care in Germany

Feb 2019

Toilet cleaning is the second most unpopular household chore after ironing according to a consumer survey conducted by a leading online real estate portal in Germany. Even though hygiene and superior cleanliness of bathrooms and toilets in particular...

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Country Report

Country Report

Toilet Care in Estonia

Feb 2019

Toilet care is set to experience a stable performance over the forecast period in both retail volume terms and value terms (current value terms as well as at constant 2018 prices). However, maturity is starting to set in, resulting in marginally ...

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Country Report

Country Report

Toilet Care in Uruguay

Feb 2019

Rim blocks are the cheapest toilet care options in Uruguay, offering a good alternative especially for low- income consumers in the country. A vast number of consumers consider specific toilet care products unnecessary and instead use bleach as a ...

US$990
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Country Report

Country Report

Toilet Care in Macedonia

Feb 2019

Toilet care continued to record moderate growth, largely driven by the growing significance of the trend of convenience, an increasingly important factor supporting growth of toilet care and many other home care categories in 2018. Throughout the ...

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